Jonathan Lines

· Manage MG portfolio from pipeline created in my prior role.

· Partner with Director of Advancement in building case for support of Capital Project to secure $10M.

· Build Scale of Gifts and defined priority asks from high

net worth donors for project.

· Populate virtual and develop in person events with high-net-worth donors to secure funding for capital project.

· Write and present customized proposals and MOU’s for

both capital gifts and endowed scholarships.

· Secured over $600K in FY24 in pledged gifts and in hand

cash for capital project.

· Manage portfolio of 150 leadership donors ($1000+) with emphasis on cultivating future major gift prospects.

· Research, identify, cultivate and steward donors with focus on individual solicitation strategy for top 25 donors.

· In FY22 secured 20 leadership gifts and 2 major gifts ($25,000+) while establishing relationships with lapsed and new high net worth donors on west coast.

· On point to lead Annual Fundl for the Athletic Department surpassing 2021 donor and revenue totals by 20% and 30% respectively.

· Knowledgeable and comfortable explaining and presenting planned giving vehicles.

Proficient in using Blackbaud Raisers Edge software

· Lead integration of $100M licensed NCAA, NHL & MLS product creation function into adidas brand organization, hiring talent, defining calendar, range size and business metrics.

· Leveraged NCAA partnerships thru licensed creation to amplify horizontal brand stories around Sustainability (Parley), Franchises (Z.N.E) and Inclusive sizing, ensuring aligned rollout with the brand across North America.

· Collaborated with cross functional stakeholders on business strategy presenting consumer insights, competitive analysis, product priorities and financial goals at key meetings.

· Responsible for clear, concise, and persuasive written briefs used by internal teams to build products.

· Directed product strategy to service events for Reebok partner brands the Ultimate Fighting Championship and CrossFit, defining merchandising assortment and manufacturing model based on event location.

· Surpassed net sales target of $2M and drove 300bps margin growth in FY16.

· Built relationships with key stakeholders at CrossFit to gain product approval and negotiated product offering based on athlete input and contractual obligations.

· Responsible for business strategy and integration of the CrossFit Online Store into Reebok landscape. Defined business model and KPI's for success. Led start up team to establish new platform and back-end distribution for the site.

· Directed paid search, SEO, social and email capture to ensure the CrossFit Store connected with the CrossFit community.