Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

JONATHAN MITCHELL

Sarasota,FL
JONATHAN MITCHELL

Summary

Successful Executive Vice President of Sales offering 10 years of experience delivering quality results and exceeding sales goals. Expertise in process development, team coaching and training, and new business. Excellent communication, networking and negotiation skills. Committed to achieving strategic sales goals and building loyalty and trust, both externally and internally. Known as a team player who is coachable, collaborative, thoughtful, resourceful, and must has a genuine curiosity to solve problems and execute solutions.

Overview

10
years of professional experience

Work History

Kickfin

VP Sales
01.2022 - Current

Job overview

  • Led start-up full-cycle sales team and boosted AVG ARR by 40% in 4 months at VC backed start up
  • Created clear, repeatable outbound processes to go from 100% inbound to 50/50 split
  • Efficiently scouted, interviewed, trained, hired 6 best i9n class AEs
  • Built customized, clearly defined activity tracking & performance metrics to scale sales team performance up
  • 170% net new logo attainment over prior year in 6 months
  • Won 2022 Bronze Stevie Award for training and development program
  • Boosted demo conversion rate by 15% in first 4 months with 1:1 tailored coaching system
  • Increased pipeline velocity by 50% with effective weekly pipeline management calls (1:1)
  • Successfully closed largest partnership to date with USFoods within first 4 months
  • Created saleshub consisting of ICP development, outbound, inbound, demo, closing & collateral docs to generate a single source of truth for the sales team (award winning)
  • Built business plans for each individual AE, drilling down to monthly activity, meeting, demo, and closed/won goals and isolating specific tactics to meet them - tracking for dials, emails, new targets, demos, conversions, pipeline, and closed/won, all of which reviewed on a weekly basis.
  • Crafted overall account sales strategies and coordinated activities of sales executives to achieve revenue goals.
  • Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.

Revcontent LLC

Director of Sales
01.2020 - 02.2022

Job overview

  • Led high-performance sales team that generated $45M+ in annual revenue, communicating clear, strategic vision and sales goals for organization
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Managed team of sales representatives, providing guidance, coaching and support.
  • Effectively train and coach sales staff in driving revenue, net new business, and profitability gains
  • Assumed leadership of Revcontent’s sales team with one representative and grew it to six sales professionals, delivering 140%+ of quota on average
  • Built effective cross-functional, collaborative cadence with teams contributing to pipeline, forecasting, deal acquisition, execution, scale, and technology
  • Established performance review criteria, set targets for direct reports, and served as champion for their career trajectory
  • Grew 2021 business 20% with current new logo revenue at 194% over last year
  • Created, implemented, and led comprehensive training guide/program that spanned call assessments, elevator pitches, prospecting, troubleshooting turndowns, business planning, and strategic content development
  • Led several cross-functional leadership initiatives, spanning Marketing, Account Management, Partners, Sales Ops,
  • Compliance
  • Acted as internal consultant for prospective leads to assist in determining ability to deliver ROI
  • Presented 2021 business plan and reporting tools as part of due diligence process for recent acquisition by venture capital group based in California.

Revcontent LLC

Manager
01.2019 - 01.2020

Job overview

  • Promoted to lead sales and branding professionals in managing and improving corporate image while creating marketing, branding, and business development strategies to enhance revenue growth for a multimillion-dollar operation
  • Prospected, closed, and launched dozens of new business deals yielding over 1.4MM in net new business in 2020
  • Introduced new lead generation protocol for an in-house advertising team, including strategic collaborations, webinars, and YouTube videos; identified three to five high-value targets per month, generating $100K+ in new quarterly revenue
  • Defined and headed an MQL strategy that resulted in a 300% increase in revenue from aged or lost business accounts
  • Created an in-depth reporting system to track activity, output, churn, lost deals, and periodic revenue drops
  • Led the integration of new CRM technology (Hubspot) and trained team/company users on features and benefits
  • Managed and motivated employees to be productive and engaged in work.

Revcontent LLC

Senior Account Executive
01.2015 - 01.2018

Job overview

  • Served as lead point of contact for customer base while developing promotional strategies to establish and build company’s recognition among market competitors
  • Built book of business worth 700k within 4 months of starting position - fastest in 5 years out of 18 reps, hitting5MM in monthly revenue within 6 months
  • Forecasted, tracked, and generated reports on key account metrics on weekly, quarterly, and annual basis
  • Secured High impact deals that delivered $1M in year one revenue while growing monthly revenue by 30% consistently
  • Developed client toolkit that reduced onboarding time by 40% to 50%.
  • Employed proactive and collaborative approaches to strengthen relationships and manage customer needs.
  • Established customer relationships, interfacing with representatives and collaborating to achieve mutually beneficial results.

Education

Niagara College

from Business Administration & Marketing Courses

Skills

  • Hubspot/Salesforce
  • Outreach
  • Gong
  • Seamless/Zoominfo/Apollo
  • Quota Achievement
  • New Market Penetration
  • Public Speaking
  • Providing Feedback
  • SaaS Model
  • Sales Presentation
  • Team Mentorship
  • Sales leadership
  • Sales negotiation
  • Territory sales management
  • Advanced Salesforcecom user
  • Sales strategy development

Accomplishments

  • Won 2022 Bronze Stevie Award for sales team training and development program at a high-growth, venture-backed startup
  • Achieved 40% growth in AVG ARR by introducing repeatable, standardized sales process for sales team
  • Attained 170% net new logo growth over 2022 by creating highly detailed Saleshub to store all 1:1 sessions, training sessions, brainstorms, playbooks, collateral, and meeting agendas + results for continuous referencing and guidance
  • Boosted demo conversion rate by 20% in 4 months by leveraging the power of gong and standardizing the demo process into 6 extremely effective sections
  • Built effective cross-functional, collaborative cadence with teams contributing to the pipeline, forecasting, deal acquisition, execution, scale, and technology - leading to 140% quota attainment
  • Grew 2021 net new business by 20% and achieved 194% net new logo growth
  • Led a high-performance sales team that generated $45M+ in annual revenue by systemizing the sales process and developing target-based daily activity targets
  • Recruited, hired, and trained best-in-class Account Executives with limited budget and resources
  • Executued GTM strategy for first of its kind fintech product in 2023, landing first clients via cold outbound
  • Successfully launched Revcontent's Brazil performance advertiser market

Timeline

VP Sales

Kickfin
01.2022 - Current

Director of Sales

Revcontent LLC
01.2020 - 02.2022

Manager

Revcontent LLC
01.2019 - 01.2020

Senior Account Executive

Revcontent LLC
01.2015 - 01.2018

Niagara College

from Business Administration & Marketing Courses
JONATHAN MITCHELL