Jonathan Roa
Huntley,IL
Summary
Driven by a proven track record of strategic planning and process improvement, I've enhanced operational efficiency at Amazon and elevated digital engagement for Northern Illinois University. Skilled in analyzing data and Microsoft Office, my approach combines analytical prowess with dynamic campaign development, achieving significant project milestones and fostering growth.
Overview
2
2
years of professional experience
Work History
Process Guide
Amazon
04.2024 - Current
- Process Coordination: Streamline and coordinate warehouse processes to enhance efficiency. Implement best practices to reduce bottlenecks and improve workflow.
- Learning Ambassador Train new employees on standard operating procedures and safety protocols.
- Problem Solving: Troubleshoot and resolve inventory, packing, and shipping issues.
- Quality Control: Inspect products to ensure they meet quality standards. Report defects and discrepancies.
Alumni Communications Intern
Northern Illinois University Alumni Association
10.2022 - 05.2024
- Content Creation & Social Media Management: Develop engaging content for NIUniverse and other platforms. Manage social media accounts and create graphics
- Alumni Engagement & Event Promotion: Execute campaigns to boost alumni participation. Promote events through digital channels
- Analytics & Strategy: Track social media metrics and provide insights. Contribute to improving engagement strategies.
- Team Support: Assist with administrative tasks and content scheduling. Contribute to team projects and brainstorming sessions.
Marketing Consultant
Northern Illinois University
08.2023 - 12.2023
- Comprehensive Marketing Strategy Development: We crafted a tailored, robust marketing strategy that integrated both traditional and digital approaches. This strategy was designed to boost the winery's online presence, increase sales, and set the foundation for long-term growth in the competitive wine industry.
- Enhanced Digital Presence and Sales Channels: We recommended implementing an integrated affiliate marketing app to increase online sales. Additionally, we developed a targeted nano-influencer strategy to boost social media engagement rates and follower count, thereby expanding the winery's digital footprint and creating new avenues for customer acquisition.
- Data-Driven Market Insights: Through in-depth market research and competitive analysis, we provided the winery with valuable insights into strategic expansion locations and its position relative to other niche wine brands. Our SWOT analysis offered a clear picture of the business's strengths, weaknesses, opportunities, and threats, informing future strategic decisions.
Education
Bachelor of Science - Marketing
Northern Illinois University
DeKalb, IL12.2024
Skills
- Analyzing data
- Campaign Development
- Strategic Planning
- Process Monitoring and Improvement
- Project Implementation
- Microsoft Office proficiency
Timeline
Process Guide
Amazon
04.2024 - Current
Marketing Consultant
Northern Illinois University
08.2023 - 12.2023
Alumni Communications Intern
Northern Illinois University Alumni Association
10.2022 - 05.2024
Bachelor of Science - Marketing
Northern Illinois University