SEO Specialist with in-depth knowledge of SEO strategies, multiple analytic and tracking tools. Guides SEO strategy for medium-sized businesses and executes SEO-driven lead generation campaigns for large clients.
Overview
9
9
years of professional experience
Work History
PPC Specialist
DentalQore
10.2023 - Current
Implemented pay-per-click campaigns to increase website traffic and conversions.
Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
SEO Specialist Performance Team
DentalQore
05.2023 - Current
Analyzed SEO outreach goals and presented findings to marketing director.
Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
SEO Analyst
Online Image®
11.2022 - 05.2023
Researched and implemented search engine optimization recommendations in accordance with development methodology.
Crafted and implemented strategies to increase search visibility and website traffic.
Collected and analyzed Web metrics such as visits, time on site and page views per visit.
Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
SEO Specialist
Sagapixel
09.2022 - 10.2022
Analyzed SEO outreach goals and presented findings to marketing director.
Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
Researched and analyzed competitor website and advertising links to gain insight into new strategies.
SEO Specialist
97th Floor
05.2021 - 07.2022
Took a brand new website and starting ranking for keywords in the top 5 position within 6 months
Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
Senior Operations Coordinator
Walmart ECommerce
06.2016 - 01.2022
Held several positions across different areas from customer service specialist, social media specialist, trainer, and senior operations coordinator.
Introduced new mentor program to training team. Implemented process to help process and ship 20K orders per day.
Established positive and effective communication among unit staff and organization leadership, reducing miscommunications and missed deadlines.
Identified and resolved unauthorized, unsafe or ineffective practices.
Lessons Manager
Guitar Center Inc.
09.2014 - 06.2016
Managed schedules and payroll for all instructors.
Organized open house event to increase student count and increase sales for lessons department.
Performed outreach events for surrounding schools music programs.
Education
Associate of Applied Science - Marketing Management
Salt Lake Community College
Salt Lake City, UT
08.2023
Full Stack Coding Bootcamp - Computer Science
University Of Utah
Salt Lake City, UT
05.2019
Skills
SEO Tools
Keyword optimization
SEO Optimization
Technical SEO
Content Optimizations
Knowledge of HTML/CSS/JavaScript
PPC Advertising
WordPress
Dynamic search ads
Timeline
PPC Specialist
DentalQore
10.2023 - Current
SEO Specialist Performance Team
DentalQore
05.2023 - Current
SEO Analyst
Online Image®
11.2022 - 05.2023
SEO Specialist
Sagapixel
09.2022 - 10.2022
SEO Specialist
97th Floor
05.2021 - 07.2022
Senior Operations Coordinator
Walmart ECommerce
06.2016 - 01.2022
Lessons Manager
Guitar Center Inc.
09.2014 - 06.2016
Associate of Applied Science - Marketing Management