Summary
Overview
Work History
Education
Skills
Timeline
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Jooyoung Lee

Long Island City

Summary

Bilingual art market professional with expertise in client communications, event coordination, and brand strategy. Proven ability to enhance retail and online platforms, manage VIP client relations, and generate comprehensive sales and media reports. Experienced in social media content planning and executing pop-up events, demonstrating strong multitasking and prioritization skills in dynamic environments.

Overview

4
4
years of professional experience

Work History

Brand Manager

141 Atelier
New York
01.2024 - Current
  • Planned and managed pop-up stores in Artists and Fleas market and e-commerce, ensuring brand consistency and client engagement.
  • Expanded brand revenue five times by scaling from one pop-up store to two locations and an online platform.
  • Cultivated long-term relationships with returning customers to enhance loyalty and repeat sales.
  • Oversaw sales tracking, inventory management, and scheduling to improve operational efficiency.
  • Developed marketing strategies to strengthen brand visibility and market positioning.
  • Trained and supervised sales staff to elevate client service and sales performance.

Store Manager

Rivington+
New York
06.2022 - 06.2024
  • Oversaw daily boutique operation, including staff supervision, intern training, and client relations
  • Coordinated client-facing communications and promoted represented artist’s works to key store clients, tracking sales and preparing detailed sales reports for wholesale
  • Cultivated and managed VIP client relationships, increasing loyalty and repeat sales
  • Analyze sales data and developed seasonal marketing schedules to optimize product launches and event planning
  • Assisted with merchandising, visual merchandising, exhibition to support boutique activities

Marketing Manager

Cashmean Gift
Seoul
11.2021 - 06.2022
  • Planned and executed online marketing campaigns to expand brand visibility and customer base
  • Planned and executed high-profile pop-up events in Hundai department store, overseeing scheduling, logistics, and client outreach to ensure smooth execution
  • Managed digital content creation and social media strategy to promote seasonal collections
  • Collaborated with manufacturing and retail team to oversee product launches, coordinating marketing strategies with production timeline

Education

M.A. - Art Market Studies

Fashion Institution of Technology (FIT), SUNY
New York, NY
01.2025

B.S. - Fashion Business Management

Fashion Institution of Technology (FIT), SUNY
New York, NY
05.2022

Skills

  • Excel and data analysis
  • Photoshop and image editing
  • Illustrator and graphic design
  • DaVinci Resolve and video editing
  • Brand management
  • Visual merchandising

Timeline

Brand Manager

141 Atelier
01.2024 - Current

Store Manager

Rivington+
06.2022 - 06.2024

Marketing Manager

Cashmean Gift
11.2021 - 06.2022

M.A. - Art Market Studies

Fashion Institution of Technology (FIT), SUNY

B.S. - Fashion Business Management

Fashion Institution of Technology (FIT), SUNY