Jordan Marinkovich
Pittsburgh,PA
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 10+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
13
13
years of professional experience
Work History
Platform Community Manager
Innovation Works
10.2022 - Current
- Builds community and drives engagement for over 200 portfolio companies and founders, mentor network, and entrepreneurial ecosystem
- Operations management and benchmark setting for cross-departmental endeavors such as customer satisfaction, portfolio support, business development, mentor and entrepreneurial services
- Resource development to help startup company growth such as sales and marketing workshops, fundraising support, mentor and investor connections
- Event planning focused on key audience needs such as investors, community partners, and portfolio companies
- Provides marketing support and strategy sessions for early-stage startups
Communications Specialist
Innovation Works
09.2021 - 10.2022
- Ensured consistent brand messaging across all external communications channels, leading to strong brand identity.
- Created engaging content for multiple channels, including social media, email, website, and print
- Managed websites including redesign, content writing, analytics and SEO optimization
- Implemented of new CRM and Marketing platforms, Salesforce.
- Generated creative ideas for new campaigns that align with overall business objectives
Marketing & Communications Specialist
Amare Medical Network
01.2021 - 09.2021
- Created new branding initiatives including logo redesign, website overhauls, and marketing collateral
- Designed and built company intranet as single source of truth for all internal communications and business processes
- Implemented new CRM and Marketing platform, HubSpot, to drive demand generation
- Managed agencies and vendors under aligned marketing strategy to hit key benchmarks and KPIs for growth.
Community Development Manager
American Cancer Society
09.2019 - 01.2021
- Planned events, including pivot to virtual events during COVID-19
- Pandemic, for Relay For Life and Making Strides Against Breast Cancer of
- Greater Pittsburgh
- Created website, marketing, and social media strategy for all managed events
- Managed volunteer committees and trained volunteers to effectively uphold the mission of the American Cancer Society
- Exceeded fundraising goals and sponsorship opportunities of over $300,000
Account Relationship Manager
Cigna
03.2014 - 12.2018
- Managed accounts and communications for all employer short term disability contracts
- Evaluated and identified disability claim trends and return to work strategies for employers
- Provided support for customers by addressing complaints quickly and efficiently, displaying exceptional customer service skills.
Marketing Assistant
Berger and Green
04.2012 - 10.2013
- Created content for email newsletters, website, blog posts, and social media channels
- Monitored marketing budget and suggested cost-cutting tactics.
- Analyzed consumer trends and preferences to inform marketing strategies
Assistant Department Manager
Nordstrom
11.2010 - 04.2012
- Provided excellent customer service by responding promptly to inquiries and resolving issues quickly
- Managed day-to-day operations of two departments, including staff scheduling and sales goals
- Tracked stock levels in order to maintain optimal inventory levels at all times.
Education
MBA - Business Administration And Management
Point Park University
Pittsburgh, PA12.2012
Bachelor of Science - Marketing
Carlow University
Pittsburgh05.2010
Skills
- Operations Management
- Community Engagement
- Cross-Functional Collaboration
- Graphic Design
- Project Management
- Video Production
- Strategic Planning
- SEO Optimization
- Brand Development
- Event Coordination
- Digital Marketing
Additional Information
- Organized professional withexperience in marketing,communications and event planning.Proven ability to build relationshipswith stakeholders and usedata-driven insights to developcampaigns and engage and growaudiences. Passionate aboutdeveloping and executing innovativestrategies to create impactful andmeaningful experiences forcustomers. Successful track record ofleveraging all available channels tomaximize reach and ROI.
Volunteer
Mentor - L.A.U.N.C.H Program | Pittsburgh Technology Council
- Serves as positive role model to adolescents requiring guidance.
Timeline
Platform Community Manager
Innovation Works
10.2022 - Current
Communications Specialist
Innovation Works
09.2021 - 10.2022
Marketing & Communications Specialist
Amare Medical Network
01.2021 - 09.2021
Community Development Manager
American Cancer Society
09.2019 - 01.2021
Account Relationship Manager
Cigna
03.2014 - 12.2018
Marketing Assistant
Berger and Green
04.2012 - 10.2013
Assistant Department Manager
Nordstrom
11.2010 - 04.2012
MBA - Business Administration And Management
Point Park University
Bachelor of Science - Marketing
Carlow University