
Goal-oriented leader with distinguished experience across all commercial functions,expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
● Global Business Process Leader for Sales, Marketing & Sales Operations for Stericycle's $300 million Business Transformation/ERP implementation.
● Lead project planning, business requirements, technology selection, vendor negotiation, system implementation, data migration and change management for Stericycle's Digital Transformation within the Commercial organization.
● Single point of accountability for setting and driving strategy and cross-functional alignment for Salesforce, Pardot, CPQ, Mulesoft, Tableau, Xactly, SAP S4 and all other Salesforce native applications(Conga, DocuSign, D&B).
● Business liaison between the Sales & Marketing Organization with IT, 3rd Party System Integrators and IT managed services to implement system upgrades and enhancements to create customer success and revenue driven culture.
● Created and implemented new sales/deal desk review process to insure profitability with COVID-19 products & services.
● Advanced SMB quality of revenue initiatives by collaborating with Sales leadership around competitive intelligence, customer segmentation and sales motion to drive accelerated sales cycles.
● Combine strategic mindset with business management skills to drive revenue growth, churn reduction and customer satisfaction for Stericycle's $1.3 Billion Revenue business unit.
● Responsible for identifying actionable profit-based marketing and product opportunities through customer analysis and predictive analytics.
● Partner with Sales and Marketing teams to track campaign performance and analyze impact on revenue growth.
● Advise annual forecasting and planning process through the application of scoring models that evaluate the likelihood of success with customer analysis.
● Launched customer acquisition initiative with propensity to acquire modeling that resulted in $6.1 million in new customer revenue.
● Collaborate comfortably with cross functional business units to deploy analytical insight around targeted cross-sell and retention-based strategies.
● Communicate a clear strategic sales vision, effectively train and coach veteran and junior sales team members to align with SMB business goals and objectives.
● Develop, maintain and foster effective customer relationships; providing updates on strategic initiatives, future business goals and new product offerings.
● Mentor current managers and team leads to develop management core competencies set forth by SMB Sales leadership resulting in 9 promotions.
● Contribute to Stericycle's overall growth goals by assisting in implanting secured revenue strategy which increased secured revenue to 70% of SMB Accounts($10.58 MM); increased win rate by 4% YOY
● Repeatedly enhanced customer retention strategy to reduce churn from 17.3% to 14.8%