Summary
Overview
Work History
Education
Skills
Timeline
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Jose Borrel

New York,NY

Summary

Creative and driven professional with a strong foundation in immersive guest experiences, retail leadership, and artistic collaboration. Proven ability to connect with people, manage high-pressure environments, and contribute to cross-functional creative teams. Skilled in content creation, storytelling, and maintaining the visual integrity of brand spaces. Passionate about culture, design, and digital innovation.

Overview

7
7
years of professional experience

Work History

Creative Office Assistant & Content Lead

Mercer Labs Museum of Art
01.2024 - Current
  • Collaborate directly with founder Roy Nachum and the creative team to conceptualize digital content, event coverage, and promotional assets.
  • Capture, edit, and distribute video and photo content for TikTok, Instagram, and marketing decks.
  • Maintain strong relationships with VIP visitors, press contacts, and collaborators.
  • Coordinate photo and video shoots, ensuring efficient planning and impactful results.
  • Assist with studio logistics and exhibition prep.

Lead Sales Key Holder

Mercer Labs Museum Store
01.2024 - Current
  • Mentored retail team to increase product knowledge and performance.
  • Managed store visuals, restocking, and pricing.
  • Created tailored product recommendations based on guest interactions.

Guest Experience Supervisor

Summit One Vanderbilt
02.2023 - 01.2024
  • Delivered storytelling tours across multi-sensory observation spaces.
  • Handled guest inquiries and escalations.
  • Supported execution of private events.
  • Collaborated with teams for smooth operations.

Museum Assistant

9/11 Museum & Memorial
09.2022 - 03.2023
  • Provided historical context and support to daily visitors.
  • Conducted research and assisted the exhibit team.
  • Participated in team meetings for improvements.

Events Membership Ambassador

Clear Inc.
12.2018 - 10.2022
  • Led group tours and introduced members to CLEAR technology.
  • Supported sales strategies to boost signups.
  • Work To ensure guest safety in Madison square garden , Yankee Stadium , Barclays Center , Citi Field.

Education

Associate of Arts - Marketing Management & Research

City College of New York
New York, NY
06.2026

Skills

  • Content Creation
  • Guest Experience & VIP Relations
  • Creative Direction & Styling
  • Retail Sales & Visual Merchandising
  • Social Media Strategy
  • Team Collaboration
  • Time Management

Timeline

Creative Office Assistant & Content Lead

Mercer Labs Museum of Art
01.2024 - Current

Lead Sales Key Holder

Mercer Labs Museum Store
01.2024 - Current

Guest Experience Supervisor

Summit One Vanderbilt
02.2023 - 01.2024

Museum Assistant

9/11 Museum & Memorial
09.2022 - 03.2023

Events Membership Ambassador

Clear Inc.
12.2018 - 10.2022

Associate of Arts - Marketing Management & Research

City College of New York