JOSE ZAPATA CADAVID
Fort Myers
Summary
Sales professional with robust background in managing country-wide sales operations and driving market growth. Adept at implementing strategic initiatives that enhance team performance and boost revenue. Known for fostering collaborative environment and adapting to evolving market demands. Key skills include strategic planning and team leadership.
Overview
17
17
years of professional experience
Work History
Country Sales Manager
Bactolac & Natrol Colombia
01.2013 - 12.2024
- Developed and executed sales strategies for consistent revenue growth in the territory.
- Implemented cross-selling initiatives, increasing average transaction values across existing customer base.
- Increased regional sales by implementing strategic marketing plans and establishing strong relationships with key clients.
- Optimized pricing structures by evaluating cost factors and determining optimal price points to maximize profit margins.
- Coordinated trade show participation to increase brand visibility within target markets and generate leads for future business opportunities.
- Managed a high-performing sales team to exceed targets and expand market share.
- Led territory expansion efforts by identifying opportunities for growth and successfully acquiring new accounts.
- Negotiated favorable contract terms with suppliers, reducing costs while maintaining quality standards for products offered.
BUSINESS EXECUTIVE
Natrol Trade Group LLC
01.2012 - 01.2013
- Expanded market presence through targeted marketing campaigns and effective brand positioning efforts.
- Consistently exceeded sales targets through diligent tracking of leads, systematic follow-up strategies, and excellent closing skills during negotiations.
- Negotiated favorable contracts with suppliers, reducing costs while maintaining product quality standards.
- Developed strategy to combat increased competitive presence within territory.
GERENTE COMERCIAL
FITOVIDA IPS
01.2011 - 01.2012
- Enhanced product offerings by conducting market research and identifying emerging trends within the industry.
- Managed and analyzed budgets, P&L, balance sheets and sales reports.
- Managed budgets and financial reporting, ensuring accurate forecasting and cost control for optimal profitability.
- Streamlined internal processes by identifying areas for improvement and implementing changes to increase efficiency.
- Negotiated contracts and product prices by collaborating with vendors and developers.
Key Account Executive – Large Retail Chains
HEALTHY AMERICA COLOMBIA
01.2009 - 01.2011
- Expanded the company''s market share by identifying and securing new business opportunities.
- Ensured timely collection of outstanding payments from clients through diligent follow-up and clear communication regarding payment terms.
- Collaborated with cross-functional teams to ensure seamless service delivery to clients.
- Monitored industry trends to provide valuable insights and recommendations to clients.
- Built and maintained strong client relationships to drive business growth.
EJECUTIVO DE VENTAS
Vajo Technology Colombia
01.2008 - 01.2009
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Built relationships with customers to encourage repeat business.
Education
Business Administration
UNIVERSIDAD DE LOS ANDES
01.2022
Diploma in E-Commerce Management -
CESA
01.2020
Commercial Management -
Pontifical Xavierian University
01.2019
Financial Management -
Pontifical Xavierian University
01.2019
Diplomado En Logistica Portuaria Y Comercio Internacional -
UNIVERSIDAD SAN BUENAVENTURA CALI
01.2011
Ingeniería Industrial -
UNIVERSIDAD SAN BUENAVENTURA CALI
01.2011
Ingeniería de Sistemas -
UNIVERSIDAD JAVERIANA
01.2011
Diplomado Cadena de Suministro - undefined
UNIVERSIDAD SAN BUENAVENTURA CALI
01.2010
Skills
- Operational planning
- Sales presentations
- Manufacturing
- Quality assurance
- Territory management
- Budget management
- Competitor analysis
Idiomas
Ingles 70%
Software
- Excel, Word, PowerPoint, Acces
- Adobe Illustrator, photoshop
- Corel Draw
- Autocad
- Solid Works
Timeline
Country Sales Manager
Bactolac & Natrol Colombia
01.2013 - 12.2024
BUSINESS EXECUTIVE
Natrol Trade Group LLC
01.2012 - 01.2013
GERENTE COMERCIAL
FITOVIDA IPS
01.2011 - 01.2012
Key Account Executive – Large Retail Chains
HEALTHY AMERICA COLOMBIA
01.2009 - 01.2011
EJECUTIVO DE VENTAS
Vajo Technology Colombia
01.2008 - 01.2009
Diplomado Cadena de Suministro - undefined
UNIVERSIDAD SAN BUENAVENTURA CALI
Business Administration
UNIVERSIDAD DE LOS ANDES
Diploma in E-Commerce Management -
CESA
Commercial Management -
Pontifical Xavierian University
Financial Management -
Pontifical Xavierian University
Diplomado En Logistica Portuaria Y Comercio Internacional -
UNIVERSIDAD SAN BUENAVENTURA CALI
Ingeniería Industrial -
UNIVERSIDAD SAN BUENAVENTURA CALI
Ingeniería de Sistemas -
UNIVERSIDAD JAVERIANA
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