Jose Hernandez

• Recommended changes based on findings from analyzing data from various sources including PPC platforms, analytics tools.
• Performed A and B testing of landing pages to maximize conversions.
• Analyzed website traffic patterns using analytics software such as Google Analytics.
• Directed paid search campaigns on diverse platforms.
• Created and managed successful plans for increasing pages visits.
• Prepared and presented reports to update stakeholders about success of each strategy.
• Analyzed data to optimize campaigns and improve performance.
• Worked closely with other departments such as creative teams or IT staff to ensure projects are completed within specified timelines.
• Conducted keyword research and analysis to identify opportunities for increased visibility in organic search results.
• Improved search-related activities through ongoing analysis, experimentation or optimization tests.
• Provided technical support on website audits related to SEO issues such as broken links or duplicate content.
• Developed and managed search engine marketing campaigns for clients to reach their desired audiences.
• Managed pay-per-click campaigns across multiple search engines such as Google Ads & Bing Ads.
• Demonstrated ability to effectively drive traffic, improve website ranking on SERPs, and increase ROI.

Oversaw operations across five retail locations in Victoria, Port Lavaca, and Cuero, TX, leading a dynamic team of over 13 sales professionals.

• Implemented effective sales strategies, ensuring readiness for optimal sales performance.
• Managed inventory across all stores, ensuring adequate stock levels and efficient inventory turnover.
• Conducted comprehensive employee training programs to enhance team skills and performance.
• Maintained high store standards, ensuring an appealing shopping environment for customers.
• Consistently achieved weekly sales targets through strategic planning and goal setting.
• Delivered exceptional customer service, resolving customer issues and inquiries promptly.
• Provided technical support for both hardware and software issues.
• Developed and recommended competitive deals, attracting new customers and fostering customer loyalty for sustained business growth.

Served as a Assistant Store Manager at Boost Mobile, demonstrating strong leadership and customer service skills.

• Excelled in selling a variety of phones and plans, meeting diverse customer needs and driving sales growth.
• Provided technical service, including phone repairs, showcasing problem-solving abilities and technical expertise.
• Assisted customers with both hardware and software issues on their phones, ensuring customer satisfaction and repeat business.

Served as a Sales Associate at a phone store, specializing in the sale of phones, accessories, and devices.

• Provided technical service, including iPhone repairs, demonstrating strong problem-solving abilities and technical expertise.
• Assisted customers with both hardware and software issues on their phones, ensuring customer satisfaction and repeat business.
• Consistently achieved monthly sales targets, contributing to the store’s overall performance and success.