JOSEPH C. PASQUALINI
Mount Kisco
Summary
Results-driven and highly motivated Director of Sales with full ownership of strategic decision-making, sales execution, and brand growth. Adept at securing multimillion-dollar programs, forging partnerships with C-Level and VP decision-makers and overseeing all aspects of the sales and client retention cycle.
Overview
17
17
years of professional experience
Work History
Director of Sales and Key Accounts
PRODUCT LAUNCHERS
White Plains, USA
03.2016 - Current
- Company Overview: Sales, Marketing, and Distribution Company specializing in product placement for big box retail and National sales platforms.
- Full Strategic Ownership: Lead all aspects of sales strategy, decision-making, and execution for a diverse portfolio of brands, driving revenue growth and long-term success
- Retail Leadership & Business Development: Forge high-level partnerships with Target, Walmart, CVS, Walgreens, Lowe’s, Home Depot, and QVC, working directly with C-Level and VP executives to secure shelf space and retail programs
- National Media Sales & Execution: Spearheaded multimillion-dollar sales programs and managed distribution for successful product features on Good Morning America, The View, Kelly & Mark, and other major platforms, ensuring seamless execution from vendor negotiations to consumer fulfillment
- Market Expansion & Brand Growth: Develop and execute marketing strategies that enhance brand awareness, optimize retail performance, and position products for long-term success
- Revenue & Program Management: Oversee high-value, multi-retailer campaigns, ensuring flawless execution and maximizing ROI for clients
Event Operations Director | DJ & MC
Extreme Music Productions
Ardsley, NY
01.2008 - Current
- Sales & Client Relations: Lead the full sales process for prospective clients, specializing in high-end weddings and large-scale corporate events, ensuring tailored entertainment solutions that exceed client expectations.
- Brand Development & Marketing: Play a pivotal role in the company’s brand growth, developing marketing initiatives and expanding market presence, contributing to multiple industry accolades.
- Performance & Event Execution: Personally performed at 1,000+ events as a DJ and MC, delivering top-tier entertainment that has earned Westchester Magazine’s "Editor’s Choice" for Best Wedding DJ and WeddingWire’s "Couples' Choice Award."
- Leadership & Talent Development: Recruit, mentor, and lead a team of DJs and MCs, guiding them from event production assistants to professionally trained, in-demand entertainers.
Education
M.S. - Business Management
MANHATTANVILLE COLLEGE
Purchase, NY05.2016
B.A. - Mass Communications
IONA COLLEGE
New Rochelle, NY05.2011
Skills
- High-Level Sales & Negotiation
- Business Development
- Strategic Planning
- Retail Program Management
- C-Level & VP Partnerships
- Multi-Million Dollar Deal Execution
- Marketing & Brand Growth
- Event & Project Management
- Public Relations
- Salesforce
- Microsoft Office Suite (Word, Excel, PowerPoint)
Timeline
Director of Sales and Key Accounts
PRODUCT LAUNCHERS
03.2016 - Current
Event Operations Director | DJ & MC
Extreme Music Productions
01.2008 - Current
B.A. - Mass Communications
IONA COLLEGE
M.S. - Business Management
MANHATTANVILLE COLLEGE