Supported team development initiatives that contributed to notable sales growth. Assisted in enhancing customer experiences through operational improvements. Contributed to consistent performance enhancements across key metrics.
Overview
15
15
years of professional experience
Work History
Store Manager
ZWILLING
07.2023 - Current
Drove a 20% YOY increase in Units Per Transaction and achieved a 15% improvement in conversion comp to LY through coaching, selling behaviors, and floor execution.
Oversaw operations of a 5 million dollar retail store.
Directed team efforts to achieve sales targets through strategic product placement and merchandising initiatives.
Executed promotional campaigns to enhance foot traffic and elevate customer engagement.
Partnered with upper management to synchronize store objectives with overarching brand strategy.
Assistant Store Manager
Macy’s
12.2019 - 07.2023
Successfully manage a $20 million sales department within a store generating $75 million in annual revenue.
Provide effective leadership to a team of 25 associates, consistently driving superior performance and customer satisfaction.
Achieve Top 5 status in employee retention within the direct division, contributing to enhanced team stability and morale.
Monitor employee team performance and actions through consistent performance evaluations to ensure goal alignment and operational efficiency.
Plan and execute special sales and customer appreciation events to enhance store visibility and boost market penetration
General Manager
LensCrafters
07.2013 - 12.2019
Managed a $5 million luxury retail store, achieving the distinction of being the #1 Luxury Store in Texas.
Led a diverse team of 5 managers and 20 associates, driving operational excellence and delivering superior customer service.
Analyzed financial performance by reviewing KPIs and sales reports, identifying opportunities for improvement and implementing corrective measures.
Maintained a premium customer experience by ensuring adherence to company standards and fostering a luxury retail environment
Director of Marketing
Chick-fil-A
12.2010 - 07.2013
Analyzed market trends, competitors, and customer insights to identify opportunities and drive impactful business growth.
Collaborated with cross-functional teams to design and deliver customer-centric initiatives, boosting engagement and retention.
Increased customer acquisition by 25% through strategic implementation of tailored marketing campaigns and innovative outreach methods.