Summary
Overview
Work History
Education
Skills
Timeline
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Joseph Faherty

939 W. Washington, Chicago,IL

Summary

Forward-thinking Digital Sales Planner with over 5 years of experience in building client relationships, collaborating with teams members and managing advertising campaigns across multiple platforms. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Hardworking and motivated employee with a proven track record of customer service, problem solving and time management abilities. Seeking career opportunities to expand skills while facilitating company growth.

Overview

7
7
years of professional experience

Work History

Digital Sales Planner

NBCUniversal
Chicago, IL
11.2021 - Current
  • Price out and build audience targeted media plans for perspective clients by working closely with internal teams to find rates both favorable to NBCUniversal and satisfactory for our clients.
  • Manage advertising campaigns across NBCUniversal from inception to completion. Campaigns range from linear, digital, programmatic, ad innovations, and other high-impact opportunities.
  • Track important campaign metrics and brand studies by leveraging Operative One system and Salesforce CRM tools. Work closely with Data Ops and Inventory teams to monitoring campaign performance and recommend optimizations to maximize reach of a given campaign.
  • Supporting five different Account Directors with planning, negotiating, and executing both Upfront and Scatter deals
  • Assist in creating and managing campaign timelines both internally and externally to avoid issues and ensure each campaign delivers in full. Analyzed data from various sources to identify opportunities for growth or cost savings.
  • Exceed department expectations for productivity and accuracy levels by providing clear communication and updates to internal teams while anticipating any potential risk for a given campaign.
  • Assisting our NBC Sports team by building out linear and digital media plans for the 2024 Paris Olympics. Other responsibilities include holding Kick off Calls for our clients as well as being their main point of contact throughout their campaign.

Advertising Sales Representative

A+E Networks
Chicago, IL
02.2019 - 10.2021
  • Served as the first line of contact for clients post-sale and managed daily operations for both linear and digital campaigns. Major clients included ABC, AbbVie, Mattel, Kellogg Company, Lowe's, Starbucks and Taco Bell.
  • Utilized Hubble reporting to track campaign performance while finding ways to optimize when appropriate.
  • Partnered with our internal Ad Sales team to assist with building, analyzing and delivering upfront and scatter campaigns based on the RFP provided by our clients.
  • Prepared weekly and monthly reports on performance of both linear and digital campaigns.

Carrier Sales Representative

LoadDelivered Logistics
Chicago, IL
08.2017 - 09.2018
  • Consistently met client needs and requests while hitting monthly company sales targets in a fast-paced sales environment.
  • Recommended new and innovative ways to increase company revenue and prospect new business.

Education

Bachelor of Arts - Communication

University of Illinois at Urbana-Champaign
Champaign, IL
2015

Skills

  • Problem Solving
  • Attention to Detail
  • Time Management
  • Collaboration
  • Customer Service
  • Adaptability

Timeline

Digital Sales Planner

NBCUniversal
11.2021 - Current

Advertising Sales Representative

A+E Networks
02.2019 - 10.2021

Carrier Sales Representative

LoadDelivered Logistics
08.2017 - 09.2018

Bachelor of Arts - Communication

University of Illinois at Urbana-Champaign

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Joseph Faherty