Joseph Lorenc IV
Mount Pleasant,MI
Summary
Results-driven graphic designer known for creativity and attention to detail. Experienced in producing dynamic graphic assets for various sports, fostering brand consistency and elevating audience engagement.
Overview
6
6
years of professional experience
Work History
Lead Graphic Designer
Central Michigan Football
Mount Pleasant, Michigan
07.2025 - Current
- Served as a core creative contributor for the football program, producing high-level graphic assets for in-house print, recruiting materials, and social media. Led the development and execution of a cohesive branding system, spanning recruiting collateral and digital platforms, elevating visual consistency and storytelling. Photographed all 13 football games and provided additional photography support as needed, delivering professional-quality imagery under tight deadlines in a fast-paced, high-visibility environment.
Graphic Design Intern
Grand Valley State Athletics
Allendale, Michigan
08.2023 - 04.2025
- Created social media graphics for the university’s athletic department, producing supplementary visual content for the majority of its 21 varsity sports. Primarily supported men’s and women’s basketball, softball, soccer, and volleyball by designing stat graphics, player highlights, and special event visuals, while maintaining consistent branding across all digital platforms.
Graphic Design Intern
Sports Media Inc.
Remote
05.2020 - 08.2020
- Developed logos and visual identities for multiple companies within a unified brand system, ensuring consistency across all sub-brands. Designed web-ready graphics and digital assets for company websites, aligning visual elements with overall brand guidelines to support cohesive storytelling, usability, and brand recognition.
Education
Bachelor of Arts - Graphic Design
Grand Valley State University
Allendale, MI04-2025
Associate of Arts - Graphic Communications
Lansing Community College
Lansing, MI12-2020
Skills
- Social media design
- Logo design
- Adobe photoshop, illustrator, and InDesign
- Branding and identity
Timeline
Lead Graphic Designer
Central Michigan Football
07.2025 - Current
Graphic Design Intern
Grand Valley State Athletics
08.2023 - 04.2025
Graphic Design Intern
Sports Media Inc.
05.2020 - 08.2020
Bachelor of Arts - Graphic Design
Grand Valley State University
Associate of Arts - Graphic Communications
Lansing Community College