Joseph Rodio
Rome
Summary
Dynamic marketing professional with a proven track record at Flavor God, Warrior Greens, EVLV, and many more. Currently working at a small boutique agency I excel in email and SMS campaign management, Meta Ads, and overall marketing strategy. Expert in data analysis and client relations, I drive impactful promotional strategies and optimize Meta Ads, enhancing engagement and ROI. Adept at building strong client relationships while delivering measurable results.
Overview
6
6
years of professional experience
Work History
Email Marketing Specialist
Flavor God
Rome, NY
07.2021 - Current
Managing email and sms campaigns daily
Comprehensive weekly reporting and testing
Automation management
Curation of promotions, scheduling, and implementation
Marketing Specialist
APN
Rome, NY
05.2019 - Current
Focusing on email / SMS campaigns and automations
Detailed reporting on email and sms results
Daily / weekly / monthly CPA reports breaking out data sourced by each advertising vertical
COO
ADirectly
Rome, NY
04.2019 - Current
Onboarding and building client relationships
Paid media buying (Meta, TikTok, Google, Bing, etc)
Website buildouts and management (Shopify)
Data analytics (reporting CRO, CPL, CVR, CPC, CPA, etc)
Structuring and overseeing marketing plans specific to each client
CMO
EVLV
Rome, NY
08.2022 - 12.2024
Client relations
Curation of promotions, scheduling, and implementation
Email / sms implementation
Meta Ads creation, optimization, reporting
Website design, buildout, management
TapCart creation, implementation, management (App)
CMO
Warrior Greens
Rome, NY
02.2019 - 11.2024
Creating and implementing marketing plans across all platforms
Worked with team members to efficiently complete ROI based tasks
Managed fulfillment team
Education
No Degree - Marketing
Canisius College
Buffalo, NYNo Degree - Business Administration
Herkimer County Community College
Herkimer, NYSkills
- Meta Ads
- Shopify Management
- Email Strategy Development
- Email Campaign Management
- SMS Strategy Development
- SMS Campaign Development
- Promotional Marketing & Management
- Client Relations
- Data Analysis
Websites
Timeline
CMO
EVLV
08.2022 - 12.2024
Email Marketing Specialist
Flavor God
07.2021 - Current
Marketing Specialist
APN
05.2019 - Current
COO
ADirectly
04.2019 - Current
CMO
Warrior Greens
02.2019 - 11.2024
No Degree - Marketing
Canisius College
No Degree - Business Administration
Herkimer County Community College