Summary
Overview
Work History
Education
Skills
Accomplishments
Websites
Timeline
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Joseph Ruedt

Wayne,NJ

Summary

Dynamic Strategic Sales Manager with proven success at BIC Graphic, driving a 27% sales increase and optimizing sales pipelines. Expert in Salesforce and strategic planning, adept at building professional relationships and delivering impactful client presentations. Committed to exceeding forecasts and enhancing customer engagement through innovative solutions.

Overview

21
21
years of professional experience

Work History

Strategic Sales Manager

Bel Promo
12.2024 - Current
  • Manage assigned accounts by proactively contacting and meeting with customers daily offering selling ideas, pricing, and information to grow sales and exceed forecast goals
  • Identify pain points for customers and offer solutions to those needs to influence a customer’s decision to buy
  • Follow up on daily quotes and large orders to secure new and repeat business; work cross functionally to ensure an excellent customer experience
  • Collect and analyze sales data, trends and competition; document all sales activities and details in the CRM

Enterprise Business Manager

ePromos Promotional Products
Wayne, NJ
11.2023 - 11.2024
  • Execute annual clients merchandise Roadshow initiatives, working collaboratively with the entire ePromos account team on product selection, pricing, catalog, logistics, and all other details as they relate to ensuring a successful execution
  • Manage Fortune 500 companies & deliver personalized service and customized promotional solutions
  • Present quarterly business reviews and proposals to C-level executives, effectively communicating value propositions and securing additional business opportunities
  • Collaborate with the marketing team to create an effective business plan to increase orders
  • Work with the sales team to develop a growth and penetration strategy for the assigned enterprise level client always seeking to understand their pain points, areas of growth, and how to be a strategic business partner– not just a supplier

National Account Manager

BIC Graphic USA/Koozie Group
Wayne, NJ
07.2012 - 11.2023
  • High profile manager with the task of sustaining and growing some of the industry's largest National Accounts in the Promotional Product Industry, territory of $28M plus in annual sales
  • 50% of travel in my territory
  • Exceeded forecast by 27% in 2022, which was top in the field sales group of 23 reps
  • Monthly distributor meetings to identify trends & opportunities in their customer industries
  • This establishes a fresh go-to-market strategy, 60-70% of our meetings uncover new business opportunities
  • This enabled me to guide my distributors towards positive trends which increased their annual revenue and my personal goal to consistently exceed 110% forecast
  • Promoted to position of National Account Manager to manage the largest distributor customers
  • I was awarded this position for consistently exceeding forecast and meeting company objectives
  • Developed and maintained relationships with executive teams of national accounts, as well as working closely with the sales representatives and the end users
  • Responsible for selecting, managing, and presenting over 2,500 SKU in our product mix which include writing instruments, stationary, bags, drinkware, technology, awards, apparel, health wellness & safety and calendars
  • Internal collaboration with the marketing team to develop promotional campaigns for new and existing products each quarter
  • Grew our core brand awareness by 10%, this was achieved by increasing market penetration with customer-focused approaches
  • Developed annual marketing plans
  • Effectively managed sales/marketing budgets to increase distribution of our product offerings
  • Ultimately fulfilled customer needs
  • Maintained updated knowledge on products, services and new offerings through continuing education and advanced training
  • Leveraged Salesforce (CRM) skills to input and compile data gathered from various sources for the past 6 years

Special Markets Manager/National Account Manager

BIC GRAPHIC
Wayne, NJ
09.2004 - 07.2012
  • National coverage Hospitality/Hotel/Casino Division, responsible for $18M annual sales
  • (Oct 2006 - Jun 2012)
  • Increased sales from $14M - $18M (+38%)
  • 178MM units of in-room pens annually
  • Also, digital print, in-room paper and padfolios
  • Attended annual conferences for Marriott, Hilton, Choice, Wyndham, and several annual industry shows
  • Northeast Pharmaceutical territory, responsible for $17M annual sales
  • (Aug 2004 - Oct 2006)
  • Increased sales from $14M - $16.5M (+18%)
  • Distributor base 35 plus distributors and 400 sales reps
  • Annual contract negotiations with Marriott, Hilton, Choice Hotels, Wyndham, IHG, Best Western, Disney, Cruise Lines and Avendra
  • This included quarterly business review meetings with all corporate offices
  • Negotiate all product costs with the Client and establish the sell price through distribution
  • This was for both Pharmaceutical and Hospitality divisions
  • Provided product advertising solutions for major Pharmaceutical Companies that best fit their product launches
  • Conducted joint sales presentations with our distributors and the end users
  • Managed a team of 4 Elite Customer Service Representatives working closely to ensure the highest level of service and a positive customer experience

Education

Bachelor of Science -

Arizona State University
Tempe, AZ

Skills

  • Sales Pipeline Optimization
  • Strategic Planning Expertise
  • Salesforce (CRM)
  • OBIA (Oracle)
  • SaaS Proficiency
  • Building Professional Relationships
  • Strong Oral and Written Skills
  • Client Engagement Presentations
  • Account Development
  • Expertise in Contract Negotiation
  • Complaint Handling Expertise
  • Strategic Problem Resolution
  • Sales Projections

Accomplishments

  • Account Manager/National Account Manager of the year 2006, 2012, 2015 & 2019

Timeline

Strategic Sales Manager

Bel Promo
12.2024 - Current

Enterprise Business Manager

ePromos Promotional Products
11.2023 - 11.2024

National Account Manager

BIC Graphic USA/Koozie Group
07.2012 - 11.2023

Special Markets Manager/National Account Manager

BIC GRAPHIC
09.2004 - 07.2012

Bachelor of Science -

Arizona State University
Joseph Ruedt