JOSEPH TETRO
Cary,NC
Summary
Goal-oriented executive offering 25 years of experience overseeing top-level operations. Decisive and hardworking leader with in-depth understanding of complex business issues, policy development and process updates. Demonstrated success in sales, operations, team and change management.
Overview
16
16
years of professional experience
Work History
Chief Executive Officer
SOUTHPAW SOLUTIONS INC
Fairhope, AL
12.2016 - 08.2024
- Created a clear and strategic vision, mission, and foundational structure to enable rapid growth.
- Developed and nurtured customer partnerships to enhance industry connections and drive business growth.
- Streamlined operations by eliminating bottlenecks, reducing financial obstacles, and addressing work constraints.
Manager
Downtown Cigars LLC
Daphne, AL
03.2019 - 07.2024
- Implemented strategies to increase sales and profitability of the shop.
- Negotiated supplier contracts for goods at favorable prices.
- Organized special events such as product launches, promotions or discounts.
- Developed and implemented procedures for the efficient operation of the shop.
- Maintained high standards of customer service throughout the store.
- Monitored staff performance and provided feedback and guidance as necessary.
- Analyzed sales data to identify trends in consumer behavior.
REGIONAL SALES MANAGER
CABLE ONE
Biloxi, MS
09.2011 - 09.2016
- Lead all regional P&L efforts for the region, as well as sales revenue of $5 million annually.
- Train, direct and manage the regional and national operations for the team in the Mississippi Ad Sales Region.
- Establish sales objectives, consistently met or surpassed company objectives.
- Increased sales team productivity by utilizing sales tools to measure sales productivity.
- Developed successful strategies, such as peer leadership, complex selling and diagnostic business development, to achieve revenue goals.
- Maintain best practices in leadership across the division to gain economies of scale.
- Devised integrated marketing and advertising campaigns, successfully launching Digital and OTT product lines with 18% over quota sales.
SALES MANAGER
CHARTER MEDIA
Jackson, TN
09.2010 - 09.2011
- Hired to oversee sales, support, creative services and marketing.
- Developed a digital training program with a sales focus, allowing associates to sell multi-level campaigns which result in greater value and effectiveness for the client.
- Elevated sales 30% by being part of complete sales cycle process.
- Gained market share in new sales performance through local programming and community partnerships.
GENERAL MANAGER
MEDIACOM COMMUNICATIONS
Gulf Breeze, FL
09.2008 - 12.2010
- Promoted to oversee Ad Sales operation in the Mobile / Pensacola DMA (61), and to develop a business plan based on measurable activity metrics.
- Grew core revenue 3% in the aftermath of the BP oil spill by enforcing conservative credit approvals and aggressive collection terms.
- Introduced non-traditional revenue programs in the form of Shop Local Card, Mobile Texting and Network Sponsorships – efforts led to assisting in the retention of potential churn clients and securing incremental revenue from legacy clients.
- Reshaped a culture – reduced turnover, developed talent, encouraged creativity and participation.
- Established clear performance goals and metrics for revenue, P&L, customer service and customer retention.
- Trained over 30 employees on business principles, best practices, protocol and system usage.
Education
AS - Marketing
WESTERN CONNECTICUT STATE UNIVERSITY, ANSELL SCHOOL OF BUSINESS
Center For Creative Leadership, DISC Certified, Miller Heiman Certified, Certified Business Coach -
Certifications
Skills
- Structured
- Sales & Sales Training
- Talent acquisition
- Project Management
- Revenue development
- Financial leadership
- Operations oversight
- Policy development
- Brand management
- Executive leadership
- Strategic business planning
- Revenue growth
- New business development
- Employee coaching
- Team building and leadership
Accomplishments
- CAB (VAB), Sales Manager of the Year, for systems of 75K to 250K subscribers, for performance & innovation.
- Developed digital sales program (CHARTER & CABLE ONE) introducing new revenue line to the organization
- Led team to achieve Budget Buster status earning recognition from upper management and financial reward.
- Presidents Club Award
- Pegasus Award
References
REFRENCES AVAILABLE UPON REQUEST
Timeline
Manager
Downtown Cigars LLC
03.2019 - 07.2024
Chief Executive Officer
SOUTHPAW SOLUTIONS INC
12.2016 - 08.2024
REGIONAL SALES MANAGER
CABLE ONE
09.2011 - 09.2016
SALES MANAGER
CHARTER MEDIA
09.2010 - 09.2011
GENERAL MANAGER
MEDIACOM COMMUNICATIONS
09.2008 - 12.2010
AS - Marketing
WESTERN CONNECTICUT STATE UNIVERSITY, ANSELL SCHOOL OF BUSINESS
Center For Creative Leadership, DISC Certified, Miller Heiman Certified, Certified Business Coach -
Certifications
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