Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Interests
Work Availability
Timeline

Joseph Carvelli

Sales Executive Software Solutions
Basking Ridge,NJ
If the doors of perception were cleaned, everything would appear to man as it is: infinite.
William Blake

Summary

As a high-energy solution-oriented team member, a SaaS sales professional, and a business development strategist, having a 15-year track record of exceeding sales quotas selling software solutions to startups, SMBs, and F-1000 enterprises. Consistently delivering increases in LTV, ROI, and YOY results, proven success in closing profitable mid-six-figure sales. Leveraging an entrepreneurial background, I'm comfortable building rapport, trust, and high-quality relationships from scratch across the enterprise C-level suite. As an SSA, working with refined negotiating skills and an approachable consensus builder experienced in complex sales and building client relationships from prospecting to renewal. Having a passion for learning new technology, building on sales & negotiating skills, adapting to marketplace changes has created remarkable outcomes for clients, employers, and myself. Consistently ranked in the top 5% to 10% of sales, the credit goes to experience and consistent sales training. Current sales https://7thlevelhq.com/

Strong proficiency in account planning and an understanding of territory management. Excellent written and oral presentation skills. A working style that believes in sharing and using the best ideas, and presentation skills. An ability to lead, manage and provide guidance with minimal supervision and a willingness to travel. Proven at trust-building, and a "never lose" mentality that builds client relationships, identifies solutions, and achieves planned quotas. History of consultative selling to C-level executives to develop and implement an effective, enterprise-wide product/service strategy. Strategic planning & Execution Leadership, Team Building, Sales Channel Development, Revenue Growth, Profit Optimization Budgeting / Sales Forecasting, P&L Management, GTM Strategies, Strategic Partnership Development, Coaching & Mentoring, Research and Analyses, Change Management (very proficient in the retail vertical), SaaS Sales, SaaS Product Development & Innovation, Corporate Negotiations. Accomplished converting leads into sales, exceeding quotas, and maximizing revenue growth with refined & ambitious strategies. Decisive, passionate, and devoted to outperforming expectations. Attentive, resourceful, and personable at building relationships and closing.

Overview

21
21
years of professional experience

Work History

Sales Director

JUSTIN GARCIA, CORP
MIAMI, FL
10.2021 - Current
  • Business Development Consultant to wholesale footwear startup designing women's fast fashion footwear.
  • Increased corporate sales volume by 240% from $900,000 to $2,160,000 annually over one-year period
  • Trusted advisor to executive management, advising on financials, creating, and managing budgets (P&L margin up 2 points over LY), sales training programs, and marketing efforts.
  • Spearheaded sales forecasting processes for regional sales reps, with advisory functions.
  • Designed sales playbook and business development strategies to target independent footwear retailers nationally.
  • Identified new sales channels, including new growth areas within existing accounts, and new ways of reaching existing markets estimate this has added 60% to TY sales.
  • Working with 5 seasoned sales reps facilitated weekly sales meetings to review key account margin and sales plans achievement.
  • Exceeding sales goals through effective coaching, reviewing sales & inventory data, and resource allocations.
  • Implemented SaaS sales, gross profit & inventory forecasting software.
  • Facilitated brand launch on www.nordstroms.com.
  • Integral in helping raise series A capital round with requested data.

Consultant Sales Planning & Business Development

STEVE MADDEN INTERNATIONAL
LONG ISLAND CITY, NY
09.2019 - 12.2021
  • Planning & Business Development (Second engagement) A multi-billion-dollar fashion brand specializing in fast fashion footwear, handbags, and accessories.
  • Sold annual consulting contract in mid-six figures to provide Steve Madden and their International partner accounts with consulting services for merchandise planning, sales forecasting, and inventory forecasting strategies.
  • Managed revenue models, process flows, and customer engagement strategies to achieve YoY sales growth of 18%.
  • Exceeded sales quotas provided by management and increased profitability through effective sales strategy and business planning.
  • Implemented systems and procedures to reduce the time to process weekly data by reducing Excel usage by over 75%.
  • Compiled and analyzed data to determine and provide approaches to management to improve sales, profitability performance, and inventory turn.
  • Worked with nine international partners, realizing total sales improvement by 18% and 3 points in margin on 7 figure sales.
  • Skillfully managed international partner relationships to promote proactive sales approaches.
  • Managed and motivated sales reps to increase revenue by 15% in 12 months, achieved an 18% increase.
  • Worked directly with international partners 3 times a year in NYC showroom to review sales and inventory strategies.

Sales Account Executive

CELERANT TECHNOLOGY
ARLINGTON, TX
01.2019 - 05.2019
  • Provides SMB to Tier 2 enterprise retailers with SaaS POS software, e-commerce platform, marketing platform, and credit card services.
  • Increased existing book of business of 187 customers' sales by 27% of add-on sales through April 2019.
  • Closed 80k sale within first 90 days.
  • Achieved monthly planned sales quotas and exceeded third-month quota by 25%.
  • Attended four trade shows in the first five weeks of employment harvesting leads and was vital in assisting in closing 3 sales exceeding $100K.
  • Overcame objections and adjusted proposals to achieve profitable sales.
  • Set a 90-day sales goal of $125,000 to sell ancillary peripherals & upgrades, achieving 105% of the targeted goal.
  • Engaged in weekly follow up phone calls, performed demos via Zoom to verify pipeline sufficiency and accuracy to achieve monthly quota.
  • Trained clients on product features and updates.
  • Established close relationships with existing clients.
  • Leveraged CRM to collect, organize and manage sales data and customer information.
  • Worked closely with other departments to understand the full scope of available offerings and provide top-notch salesmanship to customers.
  • Provided sales forecasts within 12% accuracy each quarter.

Vice President Sales & Business Development

RETAIL INGENUITY, INC
BASKING RIDGE, NJ
01.2002 - 01.2019
    • Founded an inventory strategy consulting firm providing retailers with a propriety SaaS platform for forecasting inventory, sales, profit, and key open-to-buy metrics with multi-user .net web reporting.
    • Executed strategies to establish new client acquisition.
    • Increased sales, profit, and cash flow by unifying sales plans with marketing email and direct mail strategies.
    • Acquired clients ranging in sales volume from $2 million to $1+ Billion in sales.
    • Increased average client portfolio SaaS monthly billing from $3,200 to $10,500.
    • Managed contract (re) negotiations (MSAs, SOW.)
    • Led software development projects and managed timelines and resources for proprietary SaaS software development.
    • Increased revenue by implementing an effective sales funnel process from prospecting leads through close.
    • Contributed to client's success by creating and delivering engaging client-facing presentations to communicate rolling 18-month sales, margin & inventory spend plans.
    • Implemented account management plans to cement customer satisfaction.

Planning & Operations Consultant

KOKO & PALENKI
MIAMI, FL
10.2007 - 03.2018
  • Managed sales increase from $7.5 million to $9.9 million.
  • Increased margin from 47% to 53%.
  • Mid-four-figure Monthly SaaS account.
  • Recognized issues with existing inventory purchasing strategy, engineered changes that delivered improvements in top line, gross profit and net profit on P&L.
  • Demonstrated how long- and short-term project planning and strategizing for on-time merchandise deliveries tied to marketing efforts would provide earlier trend data to be acted upon.
  • Formulated forecasts over $10MM annually.
  • Attended monthly sales planning meeting and quarterly bottom-up plan review.
  • Worked with sales team to collaboratively reach sales and margin targets, consistently meeting or exceeding personal department sales goals.

Sales Planning & Operations Consultant

CUEROS VELEZ
Medellin, CO.
03.2015 - 12.2016
  • Multinational Manufacturer and Retailer of apparel, footwear, and all things leather. This is direct-to-consumer business model with multi-channel e-commerce.
  • Managed 6 planners, 8 buyers, 8 allocators in sales forecasting and merchandise planning.
  • Mid 6 Figure+ sale, with additional consulting fees and platform enhancements.
  • Evaluated and monitored off- and on-site inventory levels to guarantee product availability to achieve sales & planned inventory fulfillment to assure planned target KPIs were achieved.
  • Managed revenue model at + $500,000,000, process flows and operations support.
  • Liaised with sales, marketing, and management teams to develop solutions to accomplish shared objectives.
  • Increased profit margins by effectively controlling pricing, markdowns budget, and optimizing product turns.
  • Established KPI's for each department as well as regional sales management teams.
  • Recruited, interviewed, and hired employees and implemented mentoring program to promote positive engagement.
  • Collaborated with all C-Suite management in all departments to achieve continuous improvements.
  • Compiled, analyzed, and formatted data to present and determine cohesive approach needed to improve sales performance collectively.

Education

High School Diploma - general studies

Pierson Middle High School, Sag Harbor
09.1981 - 1986.01

GPA: 3.7


Chose not to go onto college, my entrepreneurial spirit and ability to become skilled at sales, marketing, and growth strategies by being hands-on owning and operating 2 stores in “The Hampton's” for 13 years. Never showed a loss in any year. The negotiated 20-year lease had more value than 2 years of net cash flow, sold in 1998.


I've coached and mentored individuals with higher education degrees successfully. Knowing college alone won't solve universal, systemic problems or create quick fixes for poor closing skills and customer satisfaction.

Skills

Technical skillsundefined

Accomplishments

  • Created a company-wide, comprehensive training program for all sales team members.
  • Achieved the development of multi user merchandise planning and .net reporting platform with a $150,000 budget on time and within budget.
  • Achieved consistent double digit sales growth YoY through effectively networking and helping retailers achieve planned sales growth and gaining referrals through delivering on all deliverables.
  • Collaborated with team of five in the development of Retail Planner software.
  • Eliminated Microsoft Excel to process inventory tracking and sales goals more efficiently.
  • Grew N.E. region from 3 accounts to 14 accounts in 12 months.

Software

Excel

Outlook

Word

Power Point

Salesforce

Hubspot

IBM Notes

DocuSign

Slack

Google Suite

Interests

Motorcycle Riding

Sales Training and Negotiating Seminars and Books

Raising My Children

Museums

Some Fishing

Self Defense

Occasional Hiking

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Sales Director - JUSTIN GARCIA, CORP
10.2021 - Current
Consultant Sales Planning & Business Development - STEVE MADDEN INTERNATIONAL
09.2019 - 12.2021
Sales Account Executive - CELERANT TECHNOLOGY
01.2019 - 05.2019
Sales Planning & Operations Consultant - CUEROS VELEZ
03.2015 - 12.2016
Planning & Operations Consultant - KOKO & PALENKI
10.2007 - 03.2018
Vice President Sales & Business Development - RETAIL INGENUITY, INC
01.2002 - 01.2019
Pierson Middle High School - High School Diploma, general studies
09.1981 - 1986.01
Joseph CarvelliSales Executive Software Solutions