JOSETTE LEPREVOST
Pompano Beach,FL
Summary
Analytical, data-driven, and proactive professional with over 20 years of experience in business management, business development, and communications in the government sector. Extensive background in creating content while developing and implementing innovative communication and branding strategies to drive business growth. Excellent communication, people management, strategic planning, organizational, analytical, and creativity skills. Proficiency in Microsoft Office (Word, Excel, PowerPoint), Digital Marketing, and SEO. Fluent in Portuguese. Intermediate English and Spanish. Basic Italian.
Overview
23
23
years of professional experience
Work History
Communication Advisor
Assembleia Legislativa do Paraná
Brazil, Brazil
12.2015 - 10.2022
- Developed relationships with the media and journalists and created press kits based on the communication strategies designed with the team's journalists
- Collaborated with other journalistic teams to identify the public voice of the institution and strengthen its credibility with the public
- Reviewed and corrected style guides and brand voice schemes for public relations, marketing, advertising, and social networks (i.e., Official Website, Instagram, Flickr, Facebook, TikTok, and Podcast)
- Managed 2 types of projects: projects of digital products to meet the public's needs and cultural projects open to the public
- Conducted communication research and monitored the progress of various communication strategies.
Account Executive
Grupo Ric – Top View Magazine
Brazil, Brazil
07.2014 - 04.2015
- Executed benchmarking, analyzed market trends and competitions, conducted A/B customer prospecting and qualification, and developed networking with long-term alliances
- Researched and qualified incoming leads and prospects by phone and email maintained and expanded strategic accounts, and constantly followed clients
- Collaborated with key decision-makers to identify opportunities and develop business plans to drive sales results.
University Professor
UNIESP Itu e Faculdade de Tecnologia César Lattes
Brazil, Brazil
08.2013 - 06.2014
- Prepared lessons, units, and projects for the following courses: Business Management, Entrepreneurship, Marketing I, Cooperativism, Business Administration, and Management Processes
- Created, assigned, and graded tests, quizzes, essays, and projects, and worked with students one-on-one when they needed extra help or attention
- Helped students improve their study methods and habits and monitored and evaluated their academic progress.
Travel Columnist
Revista Open News (Magazine)
Brazil, Brazil
11.2012 - 04.2013
- Developed and produced content about travel and tourist destinations for a luxury and high-end market
- Managed a team composed of individuals with different abilities and led team building exercises to improve collaboration and cohesiveness
- Coordinated the editorial schedule and controlled the distribution and dissemination of articles.
Executive Editor
Editora Super Guia – Revista Sabores do Interior (Magazine)
Brazil, Brazil
08.2009 - 09.2012
Owner & Partner
Branco Tinto – Empório de Vinhos
Brazil, Brazil
05.2010 - 12.2011
Owner
Dona Olga Caffé Gourmet & Restaurante
Brazil, Brazil
08.2008 - 12.2009
Owner
Avenca Cosméticos Naturais
Brazil, Brazil
01.2004 - 02.2006
Project Coordinator
Great Place to Work Institute
Brazil, Brazil
10.1999 - 04.2000
Education
Certification in Digital Marketing Management -
Digital Academy
Brazil05.2022
Postgraduate degree in National and International Cuisine -
Universidade Positivo
Brazil08.2018
Postgraduate degree in Marketing Management -
CEUNSP
Brazil06.2006
Postgraduate degree in Business Management and International Trade -
Centro Universitário FMU
Brazil10.2004
Bachelor's degree in Business Administration -
UNIMAX
Brazil04.2003
Skills
- Analytical
- Data-driven
- Proactive
- Business management
- Business development
- Communications
- Content creation
- Communication strategies
- Branding strategies
- Microsoft Office (Word, Excel, PowerPoint)
- Digital Marketing
- SEO
- Portuguese
- English (Pre-Advance)
- Spanish (Intermediate)
- Italian (Basic)
Zip
33428
State
FL
City
Boca Raton
Timeline
Communication Advisor
Assembleia Legislativa do Paraná
12.2015 - 10.2022
Account Executive
Grupo Ric – Top View Magazine
07.2014 - 04.2015
University Professor
UNIESP Itu e Faculdade de Tecnologia César Lattes
08.2013 - 06.2014
Travel Columnist
Revista Open News (Magazine)
11.2012 - 04.2013
Owner & Partner
Branco Tinto – Empório de Vinhos
05.2010 - 12.2011
Executive Editor
Editora Super Guia – Revista Sabores do Interior (Magazine)
08.2009 - 09.2012
Owner
Dona Olga Caffé Gourmet & Restaurante
08.2008 - 12.2009
Owner
Avenca Cosméticos Naturais
01.2004 - 02.2006
Project Coordinator
Great Place to Work Institute
10.1999 - 04.2000
Certification in Digital Marketing Management -
Digital Academy
Postgraduate degree in National and International Cuisine -
Universidade Positivo
Postgraduate degree in Marketing Management -
CEUNSP
Postgraduate degree in Business Management and International Trade -
Centro Universitário FMU
Bachelor's degree in Business Administration -
UNIMAX
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