Summary
Overview
Work History
Education
Skills
Timeline
ProjectManager

Joshua Heilpern

White,GA

Summary

Dedicated SEO and Project Management professional with in-depth knowledge of SEO strategies, multiple analytic and tracking tools and Google Analytics report generation. Guides SEO strategy for medium-sized businesses and executes SEO-driven lead generation campaigns for large clients. With proven experience in content strategy, link building and keyword strategy.

Overview

6
6
years of professional experience
4
4
years of post-secondary education

Work History

Project Manager

Freelancer
Atlanta, GA
10.2021 - Current
  • Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget. Results: 18% Launch Below Budget and 14 Days Early Delivery
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Conceptualized brand identity and developed unique graphics, tone, and breadth across the digital landscape. Result: 15% increase in lead generation
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability. Results: 25% customer engagement
  • Tracked, reported and analyzed website analytics to drive strategy and improve user experience.

Project Manager/SEO Trainee

Vektr Digital Solutions
Atlanta, GA
01.2020 - 10.2021
  • Enhanced brand awareness and lead quality while managing internal and external marketing campaigns. Result: 17% increase in lead quality
  • Research industry and marketplace trends to develop customized solutions
  • Controlled team bandwidth and progress tracking for project milestones reporting. Result: Improved overall customer satisfaction by 23%.
  • Tracked project performance to analyze successful completion of short- and long-term goals.
  • Used Screaming Frog verification techniques throughout project life cycle to identify project scopes, constraints, risks, deadlines and costs.
  • Used process improvement tools to separate and combine tasks into efficient workflow, improving efficiency 16%.

Director of Operations and Culinary, Chef

SAIGE
Atlanta, GA
01.2018 - 01.2020
  • R&D, Saige, Supervised daily activities to align with business objectives. Result 15% drop in labor costs.
  • Authorized SOW as required, defined, implemented, and revised policies and project guideline. Result: Decrease Churn Rate and onboarding time by 30 hours and increasing driver efficiency by 25% per delivery route
  • Upgraded various procedures to increase yield and profit margins by lowering weekly food costs to 18%
  • Presents mindful communication skills ensuring timely and accurate responses. Results: 43% increase in customer satisfaction and acceptance of deliverables.

Assistant Project Manager

Morrison Digital Agency
Atlanta, GA
05.2017 - 12.2017
  • Identified project scopes, constraints, risks, and deadlines
  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
  • Researched and analyzed competitor website and advertising links to gain insight into new strategies.
  • Prepared and filed documents and collected data to track performance and efficiency
  • Analyzed SEO outreach goals and presented findings to marketing director.
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.

Education

B.S - Culinary Arts Management

The Art Institute of Atlanta
06.2008 - 12.2011

Skills

Google Analyticsundefined

Timeline

Project Manager

Freelancer
10.2021 - Current

Project Manager/SEO Trainee

Vektr Digital Solutions
01.2020 - 10.2021

Director of Operations and Culinary, Chef

SAIGE
01.2018 - 01.2020

Assistant Project Manager

Morrison Digital Agency
05.2017 - 12.2017

B.S - Culinary Arts Management

The Art Institute of Atlanta
06.2008 - 12.2011

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Joshua Heilpern