Innovative Marketing and Digital Media Manager with a proven track record at the world’s two largest collector and specialty vehicle dealers, enhancing brand visibility, audience engagement and conversion rates. Expert in digital strategy and multimedia production who excels in Content Marketing, Email Marketing, Copywriting, SEO and Social Media. Skilled in teamwork, critical thinking and event planning, I lead with adaptability and a strong sense of style.
As Marketing and Digital Media Manager at Streetside Classics, my primary responsibility is to adequately and correctly represent the company and all six of its locations in all forms of consumer-facing media. In addition to creating and managing Social Media content, I create and manage sales copy, create and manage email campaigns, and manage photography and video production. Global representation of the Streetside brand also includes the tasks of monitoring all review sites, business pages and third-party vendors as well as coordinating both in-house and external show support and participation.
BarkitectureCLT is a 501(c)3 non-profit organization that hosts an annual custom pet house design competition and silent auction to benefit local animal welfare groups. As Co-Founder and Marketing Director, my primary responsibility is planning, marketing and coordinating events.
As Content and Marketing Director at RK Motors, my primary responsibility was creating and curating content for all the organization’s marketing channels. In addition to generating a wide variety of written, visual, and video assets, I pushed all the company’s messaging and product listings to a roster of third-party platforms and monitored those platforms daily. Other responsibilities included managing Google ads, managing Meta ads, controlling the marketing budget, managing the marketing team, and coordinating all the company’s corporate events.
As Content Director at RK Motors LLC, my primary responsibility was to create factual and engaging content that generated leads and reinforced the brand’s leadership position in the collector car industry. In addition to creating all of the company’s sales copy, I built the RK Motors name with effective brand copy, strategic SEO copy and unique Social Media content.
As Content Editor at RK Motors LLC, my primary responsibility was to create all of the company’s sales copy.