Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Timeline
Generic
Joshua Pann

Joshua Pann

Cypress,TX

Summary

As a marketing enthusiast who's all about helping brands grow while remaining genuine, my journey in the marketing world has been fueled by a rock-solid commitment to understanding what makes consumers tick, aided particularly by my experiences within market research and focus groups.

With a knack for spotting market trends and a natural talent for connecting with people on a personal level, I've consistently been the go-to person for brands looking to be genuine, caring, and authentic in their campaigns. I firmly believe that truly successful brands don't just offer great products or services; they also build meaningful relationships with their customers.

Over the years, I've sharpened my skills in crafting marketing strategies that hit home with target audiences, understanding their challenges, and offering solutions that genuinely matter. My experience has hammered home the idea that in today's competitive arena, trust and loyalty are built through marketing that's empathetic and real.

I'm excited about the opportunity to use my previous marketing experience to help you not only reach your business goals but also leave a positive mark on your customers' lives. Let's team up and create marketing campaigns that not only get results but also show a true concern for your customers.

Overview

4
4
years of professional experience

Work History

Brand Sales Event Coordinator and Educator

RDA Promart
Houston, TX
05.2020 - Current
  • Gathered data on competitors' products, prices, and sales techniques.
  • Researched potential clients, identified decision makers and developed relationships with them.
  • Maintained knowledge of current product offerings and pricing structures.
  • Developed and implemented sales strategies to increase revenue.
  • Negotiated contracts with customers to close deals in a timely manner.
  • Created customized presentations for prospective clients based on their needs.

Marketing Manager & Owner

J. Alexander Marketing Consultant
Cypress, TX
01.2020 - Current
  • Gathered data on competitors' products, prices, and sales techniques.
  • Developed and implemented effective marketing strategies to promote products and services.
  • Conducted market research to identify consumer trends and preferences.
  • Created content for digital campaigns, including website copy, email newsletters, press releases, blogs, social media posts and advertisements.
  • Analyzed web traffic data to inform marketing initiatives.
  • Managed relationships with external advertising agencies and vendors.
  • Developed pricing strategies for new products or services based on target audience needs.
  • Created reports of marketing metrics such as click-through rates, conversion rates and ROI using analytics tools such as Google Analytics.

Marketing Coordinator

ReVamped Marketing Group
Houston, TX
02.2021 - 09.2023
  • Developed and implemented marketing plans and strategies to boost company visibility.
  • Provided support in the planning, coordination, and execution of promotional campaigns.
  • Coordinated with design teams to develop creative materials such as brochures, flyers, and advertisements.
  • Assisted in developing content for websites, blogs, and social media platforms.
  • Monitored market trends to identify opportunities for product development or improvement.
  • Conducted research on competitors' activities and products to inform strategic decisions.
  • Analyzed customer feedback to inform product improvements or new offerings.
  • Evaluated success of campaigns by tracking relevant KPIs and metrics.
  • Created reports summarizing performance results against established goals.
  • Participated in brainstorming sessions to generate ideas for new products or services.
  • Performed administrative tasks such as maintaining records of expenses incurred during campaigns.

Education

Certification - Tools Offered By Google To Enhance Strategies

Google Ads And Analytics Certification
Online
03.2019

Digital Marketing Coordinator Certification - Digital Communications And Media, Marketing, SEO

Acadium
Online
02.2019

Some College (No Degree) -

Lonestar College
Cypress, TX

Skills

  • Fluent in Spanish, Portuguese, and Greek with working knowledge in Russian, Italian, and some French
  • Extremely fast learner, especially under pressure
  • Excellent written and oral communication skills
  • Familiarity with a vast array of digital marketing tools
  • In-depth knowledge and experience with social media platforms and how to run targeted and successful paid ad-campaigns
  • Incredible customer service skills that enable me to maintain and increase customer engagement as well as offer solutions to problems reported through social media channels
  • Creative individual with the ability to come up with successful campaign ideas that grow and enhance brand image while appealing to targeted customer base, while keeping ROI as top consideration

Languages

English
Native/ Bilingual
Spanish
Native/ Bilingual
Portuguese
Full Professional
Greek
Full Professional
Italian
Professional

Accomplishments

  • Assisted numerous local businesses in rebranding efforts to enhance their customer appeal while staying aligned with their core values. My initiatives have played a pivotal role in fostering growth and increasing visibility, especially in the challenging post-Covid landscape.
  • Revamped online presence for multiple local restaurants and salons through the creation of websites and social media profiles. Additionally, I conducted highly effective advertising campaigns on platforms such as Google, Facebook, and Instagram.
  • To optimize the websites I developed, I meticulously analyzed local keyword search trends, evaluated competitor strategies, and conducted extensive consumer research to identify appealing elements in related businesses. This data-driven approach has consistently driven growth, revenue, and increased exposure for my clients.
  • Engaged directly with consumers on various social media platforms, I actively addressed their concerns and critiques, skillfully mitigating negative exposure and maintaining a positive brand image.

Timeline

Marketing Coordinator

ReVamped Marketing Group
02.2021 - 09.2023

Brand Sales Event Coordinator and Educator

RDA Promart
05.2020 - Current

Marketing Manager & Owner

J. Alexander Marketing Consultant
01.2020 - Current

Certification - Tools Offered By Google To Enhance Strategies

Google Ads And Analytics Certification

Digital Marketing Coordinator Certification - Digital Communications And Media, Marketing, SEO

Acadium

Some College (No Degree) -

Lonestar College
Joshua Pann