Summary
Overview
Work History
Education
Skills
Languages
Timeline
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JOSHUA ROJAS

San Jose,CA

Summary

Marketing professional with reputation for consistently delivering impactful marketing strategies and campaigns. Recognized for collaborative approach and achieving results through effective teamwork and adaptability. Skilled in digital marketing, brand management, and strategic planning with focus on meeting organizational goals.

Overview

10
10
years of professional experience

Work History

Marketing Manager

Advantage Homes
08.2023 - Current
  • Company Overview: Manufactured Housing / Real Estate
  • Manage all corporate social media accounts, curating and disseminating relevant content, and actively engaging with comments and messages to enhance brand and product / service awareness while fostering unity within the community
  • Collaborate with department heads to develop and implement content strategies, ensuring consistent brand imagery across all platforms
  • Create compelling graphic and written content for digital and physical marketing materials, including postcards, flyers, letters, and event promotions
  • Lead initiatives to expand brand visibility, such as website development and overseeing SEO projects, as well as creating targeted magazines for specific audiences
  • Coordinate and participate in event planning committees, overseeing logistics and engagement for internal and external events, including large-scale parties and celebrations of up to 300+ individuals in attendance

Key Achievements:

  • Increased Facebook reach by 31.6% and content interactions by 582%
  • Improved Instagram reach by 50.8% and content interactions by 9.6k%
  • Created a Brand Book for the Company and Contractors and Sales Agents to follow, to ensure cohesive and consistent brand imagery

Marketing / Business Consultant

Self-Employed
07.2019 - Current
  • Specializing in helping businesses navigate the complexities of the digital landscape with a focus on crafting tailored strategies to amplify brand presence and drive engagement
  • Prioritizing understanding each clients unique objectives and challenges, delivering tangible results through a combination of creative content creation, targeted advertising, and data-driven analysis
  • Develop and execute tailored social media strategies across multiple platforms to enhance brand visibility and engagement
  • Provide strategic recommendations and insights to clients based on data-driven analysis, ensuring alignment with business goals and objectives
  • Increase client satisfaction by implementing tailored solutions for their unique business needs.
  • Building and maintaining strong client relationships through clear communication, proactive problem-solving, and delivery of exceptional service
  • Clients range from: Media Companies, Real Estate Firms, Health and Beauty Experts

Personal Financial Portfolio Management

01.2016 - Current
  • Actively managed a 7-figure portfolio of stocks bonds ETF's and options through application of value and technical analysis
  • Key Achievements: Beat the S&P 500 annual average of 10% since 2017
  • Top 5 investment payouts include: MSFT (+203%), NFLX (+157%), ROKU (+224%), TSLA (+838%), ZM (+643%)

Marketing Associate & Video Production Assistant

Voler Strategic Advisors
04.2022 - 02.2023
  • Company Overview: Marketing / PR Firm
  • Crafted engaging copy for social media and blog posts across various platforms including Facebook, Instagram, Twitter, and LinkedIn
  • Produced visually appealing graphics using Canva and Adobe applications to complement written content
  • Collaborated with clients to conceptualize and execute social media campaigns, emphasizing cultural appreciation and community safety
  • Developed targeted strategies to reach client's specific audiences, closely monitoring metrics to optimize engagement and adjust strategies as needed
  • Key Achievement: Effectively crafted social media and website content to advocate for the passage of an education bond measure during the 2022 Primary election, resulting in a resounding 2/3 majority vote in favor

Buyer & Vehicle Condition Assessor

Carmax
02.2020 - 03.2022
  • Operated as Wholesale Auction Coordinator setting up and managing weekly auction of 150+ vehicles being sold to 350+ dealers nationwide, averaging $1.2m in weekly inventory
  • Managed engagement with dealers to drive revenue and build positive long term customer relationships through arbitration resolution
  • Lead the Purchasing Department with inventory aging data research analytics to drive purchase consideration of front lot vehicles

Rework Technician/ Quality Control Engineer

Tesla Motors - Supplier Link Services
06.2015 - 01.2017
  • Designed and implemented test equipment and tools to perform destructive and non-destructive custom root cause analysis on raw materials
  • Consulted for engineers, as an operational expert, with on hand experience of the implementation of countermeasures from returned part analysis
  • Managed teamwork coordination across departments from raw sheet metal materials rework to electronic component inspection

Education

BS - Business Administration

SAN FRANCISCO STATE UNIVERSITY

Skills

  • Project Management
  • Cross Functional Collaboration
  • Digital Marketing
  • Customer Relationship Management
  • Staff Management
  • Marketing Campaign Development
  • Project Management
  • Public and Media Relations
  • B2B & B2C Customer Relations
  • Photoshop & Canva
  • Premier Pro & Final Cut
  • G-Suite & Meta Business Suite

Languages

Spanish
Professional Working

Timeline

Marketing Manager

Advantage Homes
08.2023 - Current

Marketing Associate & Video Production Assistant

Voler Strategic Advisors
04.2022 - 02.2023

Buyer & Vehicle Condition Assessor

Carmax
02.2020 - 03.2022

Marketing / Business Consultant

Self-Employed
07.2019 - Current

Personal Financial Portfolio Management

01.2016 - Current

Rework Technician/ Quality Control Engineer

Tesla Motors - Supplier Link Services
06.2015 - 01.2017

BS - Business Administration

SAN FRANCISCO STATE UNIVERSITY
JOSHUA ROJAS