JOSHUA TACKETT
Herndon,VA
Summary
Significant experience in project management, community management, coordination, and execution. Deep knowledge and understanding of esports and gaming community/industry. In depth experience with all aspects of social media marketing and engagement, content/campaign creation, and SEO analytics. Strong leader and team player with a head for business and a passion for gaming community enrichment, involvement, growth, and evolution. Highly creative, results-driven out of the box thinker, comfortable in fast-paced environments.
Overview
3
3
years of professional experience
1
1
Certification
Work History
SOCIAL MEDIA MANAGER
MARYVILLE ESPORTS
09.2021 - 12.2023
- In September 2023, had the highest total interactions across X and Instagram out of 170 national collegiate esports programs in the United States
- Reached 5.5 million social media impressions within a six-month period, and 35.6k impressions daily over multiple platforms.
- Increased engagement/views by an average of 48%
- Communicated across multiple internal teams.
- Conducted social audits on competitors to study online engagement and content.
- Planned campaigns for greater online engagement through creative strategies and inclusive events
- Organized data driven spreadsheets with reliable information to the program
EVENT COORDINATOR/TOURNAMENT ORGANIZER
MARYVILLE GAMING CLUB
11.2022 - 12.2023
- Facilitated 3+ external partnerships with local businesses.
- Conducted multiple tournaments of +70 participants within a six-month period.
- Hosted sponsored state-wide events for local talent.
- Advertised through social media and online platforms.
- Led community engagement/messaging, official communications, and social media content creation and support.
- Experience in website creation, social media content, promotional material and Livestream graphics.
- Recruited and led a team of 10+ volunteers.
- Ensured program vision and goals were being executed effectively.
COMMUNITY OUTREACH LEAD
GAMRZONLY
11.2020 - 02.2021
- Provided community analysis and expertise to a grassroots Esports company.
- Created strategic goals to define, manage, and monitor business success and ROI.
- Established projects to enhance corporate awareness and growth opportunities.
- Worked together with a team of 4+ individuals.
- Executed digital strategies for external stakeholders and potential sponsorships.
- Developed long-term goals for community outreach efforts.
Education
Bachelor's - Digital Communications and Media
Maryville University
St Louis, MO12.2023
Skills
- Social media marketing
- Community management
- Campaign execution
- Technical understanding of SEO
- Event planning
- Project management
Objective
To secure the position of
Certification
- Fundamentals of Digital Marketing, Google - 05/2022
- Certificate of Participation, Trailhead Salesforce - 03/2022
- Google Ads Search Certification, Google - 03/2022
- Social Media Marketing Certification, Hootsuite - 11/2020
References
· Dan Clerke, Founder of EUnited, and Maryville Esports
Email: dclerke@maryville.edu
Phone: 646-448-5834
· Jordan Ousley, Director of Media for EUnited, and Maryville Esports
Email: jousley@maryville.edu
Phone: 816-868-0966
Timeline
EVENT COORDINATOR/TOURNAMENT ORGANIZER
MARYVILLE GAMING CLUB
11.2022 - 12.2023
SOCIAL MEDIA MANAGER
MARYVILLE ESPORTS
09.2021 - 12.2023
COMMUNITY OUTREACH LEAD
GAMRZONLY
11.2020 - 02.2021
Bachelor's - Digital Communications and Media
Maryville University