Josue Diaz
Nyack,NY
Summary
Senior Designer and Art Director with over 10 years of experience in apparel and lifestyle design, overseeing projects from concept to production. Expertise in creating seasonal collections, graphics, trims, and merchandise for leading apparel and entertainment brands. Demonstrated ability to collaborate effectively with cross-functional teams, ensuring timely and on-brand product delivery.
Overview
13
13
years of professional experience
Work History
Creative Director
JD Creative
10.2022 - Current
- Designed product-focused websites and marketing collateral to enhance e-commerce conversion with SEO insights.
- Developed affiliate and digital campaigns to broaden market reach while supporting product launches with targeted assets.
- Directed key art and promotional merchandising for major events, crafting cohesive seasonal concepts that boosted engagement.
- Produced creative presentations, mood boards, and sample directives, coordinating production teams for timely delivery.
- Ensured technical delivery for print and licensed products by adhering to vendor specifications and QA processes.
- Developed creative briefs and led storyboard sessions with internal teams, aligning projects with marketing strategies.
Pet Care Founder
Nyack Strut
01.2022 - Current
- Provided tailored in-home care for various dogs, focusing on specific dietary and health requirements.
- Administered medications to pets with chronic conditions needing specialized attention.
- Ensured regular communication with pet owners to update them and address any concerns.
- Oversaw service delivery to over 30 pet owners, attaining 100% satisfaction through dependable care.
Art Director/ Designer
WWE Corp
07.2015 - 07.2022
- Led seasonal creative campaigns for major brands, enhancing product appeal through strategic color and art direction.
- Developed comprehensive workflows from concept to delivery, integrating fabric selection and technical specifications.
- Collaborated with buyers and merchandisers to align designs with commercial goals, optimizing sell-through.
- Managed vendor relationships and production timelines, ensuring timely and quality sample builds.
- Mentored junior designers, coordinating cross-departmental reviews to uphold high artistic standards.
- Directed art and merchandising for major events, aligning apparel graphics with brand narratives.
- Crafted creative presentations, mood boards, and sample directives for presentation-ready pieces.
- Ensured precise technical delivery for print, embroidery, and licensed products with strict QA processes.
Senior Graphic Designer / Art Director
Parigi Group
04.2013 - 07.2015
- Directed apparel graphics and seasonal creative for DKNY, Lucky Brand, and LRG.
- Defined color stories, art elements, and print direction for shirts, sweaters, and outerwear.
- Developed workflows from concept to delivery, including fabric selection and print placement.
- Collaborated with buyers and merchandisers to align designs with commercial objectives.
- Managed vendor relationships to ensure timely sample builds and bulk production.
- Established production timelines to meet quality standards and deadlines.
- Analyzed campaign performance data to enhance sell-through rates.
Education
Associate of Science - Computer Programming Web
IBCI
New York, NYSkills
- Creative team leadership
- Strategic thinking
- Concept development
- Visual storytelling
- Deadline oriented
- Social media strategy
- Advertising campaigns
- Video editing
- Design leadership
- Team development
- Cross-functional collaboration
- Photography direction
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
Creative Director
JD Creative
10.2022 - Current
Pet Care Founder
Nyack Strut
01.2022 - Current
Art Director/ Designer
WWE Corp
07.2015 - 07.2022
Senior Graphic Designer / Art Director
Parigi Group
04.2013 - 07.2015
Associate of Science - Computer Programming Web
IBCI
Similar Profiles
Jerry DunhamJerry Dunham
Freelance Visual Designer at JD CreativeFreelance Visual Designer at JD Creative
Jennifer OseenJennifer Oseen
Asset Manager at JD Creative Properties/Refresh LEDAsset Manager at JD Creative Properties/Refresh LED
Nicole Braga RosaNicole Braga Rosa
Recepcionista at Sociedade Amigos do Jd Coimbra, Parque Amélia e Jd S CarlosRecepcionista at Sociedade Amigos do Jd Coimbra, Parque Amélia e Jd S Carlos
JEFF DESIRJEFF DESIR
Lead Shipping Associate at Crown Sign Systems, LLCLead Shipping Associate at Crown Sign Systems, LLC
Maranda MayorgaMaranda Mayorga
Internship for Cardiovascular Sonography at St. Joseph’s Cardiovascular CenterInternship for Cardiovascular Sonography at St. Joseph’s Cardiovascular Center