Summary
Overview
Work History
Education
Skills
Publications Thought Leadership
Board Memberships
Activities Engagement
Timeline
Generic
JUAN AWAD, MHSA

JUAN AWAD, MHSA

Delray Beach,USA

Summary

Strategic and results-driven Healthcare Executive with over 17 years of progressive leadership experience, including extensive expertise in hospital operations across acute care, critical access, and ambulatory settings. Demonstrated success in leading complex health systems, hospitals, and clinics through operational turnarounds, service line growth, and workforce transformation. Brings a unique dual perspective from both payer and provider environments, enabling innovative approaches to value-based care, population health, and provider network development.

Overview

17
17
years of professional experience

Work History

Market Leader

Guidewell (Florida Blue)
Palm Beach, USA
04.2023 - Current

Company Overview: Market executive overseeing $1.7B in annual revenue across five counties, driving long-term regional growth, enhancing member experience and affordability, advancing provider alignment, and delivering operational excellence and competitive differentiation.

  • Leverage payer-side insights to align provider performance with value-based metrics, improving hospital-readiness for emerging reimbursement models.
  • Develop forward-thinking market strategies, aligning regional objectives with organizational goals, leading to a significant increase in market share and a strong competitive position.
  • Champion affordability initiatives and operational optimization, enhancing cost-effectiveness while maintaining high-quality care delivery.
  • Cultivate high-level relationships with business, healthcare, and community leaders, establishing Florida Blue as a key regional partner in healthcare innovation and delivery.
  • Spearhead provider network and population health programs, ensuring a focus on cost-effective, high-quality care that supports both financial and patient outcome goals.
  • Market executive overseeing $1.7B in annual revenue across five counties, driving long-term regional growth, enhancing member experience and affordability, advancing provider alignment, and delivering operational excellence and competitive differentiation.

Chief Executive Officer

Ochsner Health
New Orleans, USA
03.2022 - 11.2022

Led a 25-bed critical access hospital, 10 behavioral health beds, and 4 outpatient clinics, overseeing 500+ FTEs and $75M in annual revenue. Implemented visionary strategies to expand services, improve operational performance, and elevate patient care while fostering a collaborative, patient-first culture.

  • Increased total annual revenue by 30%, boosting Outpatient and OR volumes, by recruiting key specialty surgeons, and clinical/ancillary staff.
  • Improved overall Employee Engagement by 5% from prior year, placing the hospital in the 71st percentile, leading the system in employee engagement.
  • Effectively managed to reduce employee turnover by 40% YTD, placing the hospital below the annual target of 20%.
  • Achieved a 25% reduction in patient transfers by recruiting multi-specialty physicians and clinical staff to improve access to care.
  • Improved patient clinic access by 25% through workflow redesigns and operational improvements.
  • Elevated physician engagement from the 24th to 93rd percentile in 6 months.
  • Guided the organization to recognition as one of the Top 100 Critical Access Hospitals in 2022 by The Chartis Group.
  • Positioned the organization as a national leader in patient experience, earning recognition from Becker's Healthcare and U.S. News & World Report.
  • Led a 25-bed critical access hospital, 10 behavioral health beds, and 4 outpatient clinics, overseeing 500+ FTEs and $75M in annual revenue.

Regional Chief Operating Officer

Ochsner Health
New Orleans, USA
04.2021 - 02.2022

Responsible for the operations for two hospitals and 10 outpatient clinics, leading regional strategic and operational initiatives across the region with 1,000 FTEs and $175M in annual revenue. Focused on delivering integrated care models, improving operational efficiency and fostering a culture of innovation and accountability.

  • Led clinic efficiency and productivity efforts to help providers exceed their RVU targets, 81% over 50th percentile in Primary Care and 80% over the 65th percentile in specialty care.
  • Increased Digital Medicine enrollment, resulting in over 100% patient compliance and control rates for Blood Pressure and Diabetes.
  • Achieved greater provider compliance and engagement in ambulatory quality metrics (Population Health). Met 70% of the regional targets.
  • Increased capacity in our Infusion Center by 250% when compared to 2020 during our COVID-19 efforts.
  • Led the execution of a $5M capital improvement plan, including a transformative expansion of the Labor & Delivery and Maternity Units, ensuring future growth and capacity for high-demand services.
  • Orchestrated a rapid and efficient response to Hurricane Ida, restoring full operational capacity within 60 days, showcasing crisis leadership and adaptability.
  • Successfully coordinated the distribution of 18,000 COVID-19 vaccinations, positioning the region as a leader in pandemic response and community health.
  • Achieved award for 2021 Leapfrog Top Rural Hospital Award.
  • Responsible for the operations for two hospitals and 10 outpatient clinics, leading regional strategic and operational initiatives across the region with 1,000 FTEs and $175M in annual revenue.

Assistant Vice-President of Operations

Baptist Health South Florida
Miami, USA
01.2019 - 03.2021

Led operational oversight for a 430-bed hospital, managing a range of key services including Physician Contracts, Medical Staff Services, Concierge and Parking Operations, Security, Gift Shop and Volunteer Services, Patient Experience, Community Relations, Business Development, and Physician Relations. Focused on driving cultural transformation, enhancing the patient experience and strengthening community relationships.

  • Helped lead efforts to Increase OR volume by 20% by recruiting key specialty surgeons.
  • Directed full implementation of Environment of Care Annual Risk Assessment in 2019.
  • Drove a 20% increase in surgical volume by recruiting top specialty surgeons, positioning the hospital as a leader in specialized care.
  • Achieved 98th percentile in Physician Engagement (Press Ganey), demonstrating leadership in building strong relationships and improving care delivery.
  • Led system-wide committee to decrease physician burnout by 15%.
  • Increased patient satisfaction scores by 2.6% (Top-Box Press Ganey).
  • Boosted Gift Shop revenue by 10% year-over-year.
  • Achieved 98% compliance in Environment of Care Safety Rounds and elevated operational standards across the system.
  • Led system-wide efforts to implement a $2.5M upgrade to our valet operations for all facilities.
  • Championed the Volunteer Services Committee, standardizing volunteer operations across 10 hospitals.
  • Led and participated in over 25 community events supporting the City of South Miami, providing health education, first-aid, and health screenings.
  • Led operational oversight for a 430-bed hospital, managing a range of key services including Physician Contracts, Medical Staff Services, Concierge and Parking Operations, Security, Gift Shop and Volunteer Services, Patient Experience, Community Relations, Business Development, and Physician Relations.

Director of Operations

Baptist Health South Florida
Miami, USA
01.2015 - 12.2018

Managed operations across a range of administrative areas including Physician Relations, Concierge Services, and Security & Emergency Management. Focused on enhancing operational processes and improving customer service to drive organizational success.

  • Ranked hospital in the top 3 nationally for physician satisfaction (Healthstream).
  • Delivered $1M in annual savings through a system-wide orthopedic service line redesign.
  • Increased parking revenue by 95% through operational streamlining.
  • Maintained a culture of compliance and quality, achieving 100% compliance in Joint Commission audits with zero findings.
  • Led a $1.5M hospital signage improvement implementation.
  • Contributed to a system-wide taskforce focused on improving Homestead Hospital's cash flow by enhancing care coordination and patient experience.
  • Managed operations across a range of administrative areas including Physician Relations, Concierge Services, and Security & Emergency Management.

Administrative Project Manager

Baptist Health South Florida
Miami, USA
11.2010 - 12.2014

Responsible for the administrative and financial operations of Physician Contracts, Concierge Services and Parking Operations with annual revenues of $13M. Led the day-to-day operations of the Emergency Department Hand On-Call Coverage across multiple hospitals, and operational initiatives across multiple departments under the guidance of the VP of Operations and CEO.

  • Spearheaded a targeted marketing campaign for the Addiction Treatment Center, increasing market share and improving payor mix by 20%.
  • Streamlined staffing and resource distribution, reducing departmental costs by 15% and implementing a 20% reduction in supplies and staffing costs for the Endoscopy Department.
  • Increased surgical volume by 14% through a system-wide taskforce optimizing the hand-surgery referral process, driving greater operational synergy across the BHSF network.
  • Delivered high-impact projects with a focus on cost efficiency, operational improvement, and physician satisfaction.
  • Responsible for overseeing Physician Contracts, Concierge Services and Parking Operations, and operational initiatives across multiple departments under the guidance of the VP of Operations and CEO.

Business Projects Analyst

Baptist Health South Florida
Miami, USA
10.2009 - 10.2010

Coordinated administrative services and high-level hospital operation analysis for business units, programs, procedures, and projects at Doctors Hospital in conjunction with hospital AVP's, VP's and CEO.

  • Achieved savings of $250K by conducting feasibility analysis and identifying cost-savings approaches for repair expenses related to all televisions throughout the hospital.
  • Coordinated and led the implementation of a $100K signage project to better serve the needs of our patients and visitors.
  • Performed a profitability analysis to assist senior management in the implementation of an OB Hospitalists program for the system's newest facility.
  • Assisted and worked with the medical staff managers in the implementation of universal physician reappointments for all entities to better serve our physicians efficiently.
  • Participated in the development of hospital-based physician groups RFPs for the system's new facility (133 licensed beds).
  • Collaborated with Nursing directors, managers, physicians, and senior leadership to achieve 90% and above compliance for physicians' telephone and verbal orders being signed within 48 hours.
  • Served as the company's facilitator for the heart walk fundraising efforts, fundraising over $175,000 (First company in Miami to ever raise over six figures).
  • Served as a Chairman of the hospital's Emergency Response Team.
  • Coordinated administrative services and high-level hospital operation analysis for business units, programs, procedures, and projects at Doctors Hospital in conjunction with hospital AVP's, VP's and CEO.

Administrative Fellow

Baptist Health South Florida
Miami, USA
10.2008 - 09.2009

Participated and led operational and administrative management projects and identified recommendations to improve performance, increase revenues, or discontinue services, where applicable.

  • Performed operational review of the Gastroenterology and ENT specialties, including utilization and efficiency studies.
  • Served as a member of the hospitals' Orthopedic Product Line Profitability Committee and participated in the financial decision-making process.
  • Led a Multidisciplinary Patient Education Committee for Total Joint Replacement to promote a comprehensive learning environment for patients and families and achieve higher outcomes of care more effectively.
  • Achieved a $36,000.00 annual savings by reducing beeper utilization.
  • Served as interim safety manager to plan, coordinate, and manage the hospital's Environment of Care program, and Emergency Management.
  • Participated and led operational and administrative management projects and identified recommendations to improve performance, increase revenues, or discontinue services, where applicable.

Education

Executive Education - Dynamic Management

Duke University
Durham, NC
10.2011

Master of Health Services Administration -

Florida International University
Miami, FL
04.2008

Bachelor of Science - Health Services Administration

Florida International University
Miami, FL
12.2005

Skills

  • Strategic and capital planning
  • Financial oversight and budgeting
  • Clinical integration and transformation
  • Patient experience and engagement
  • Workforce strategy and management
  • Crisis management and preparedness
  • Value-based care and health
  • Regulatory compliance and quality
  • Payer-provider alignment
  • Market growth and expansion
  • Operational efficiency and improvement
  • Physician relations and engagement
  • Community partnerships and engagement

Publications Thought Leadership

"How Two Louisiana Hospitals Coped with Hurricane Ida" – Journal of Healthcare Protection Management, Volume 38, Number 2

Board Memberships

  • YMCA of South Palm Beach County
  • Hispanic Chamber of Commerce of Central Palm Beach County
  • Food Bank of the Treasure Coast

Activities Engagement

  • Member, American College of Healthcare Executives (ACHE)
  • Former Board Member, South Florida Healthcare Executive Forum (ACHE's Local Chapter) from 2016 – 2018, and 2024.

Timeline

Market Leader

Guidewell (Florida Blue)
04.2023 - Current

Chief Executive Officer

Ochsner Health
03.2022 - 11.2022

Regional Chief Operating Officer

Ochsner Health
04.2021 - 02.2022

Assistant Vice-President of Operations

Baptist Health South Florida
01.2019 - 03.2021

Director of Operations

Baptist Health South Florida
01.2015 - 12.2018

Administrative Project Manager

Baptist Health South Florida
11.2010 - 12.2014

Business Projects Analyst

Baptist Health South Florida
10.2009 - 10.2010

Administrative Fellow

Baptist Health South Florida
10.2008 - 09.2009

Executive Education - Dynamic Management

Duke University

Master of Health Services Administration -

Florida International University

Bachelor of Science - Health Services Administration

Florida International University