JUAN PLAZA
Sunrise
Summary
- Dynamic and results-driven professional with over 10 years of experience in luxury retail and brand operations.
- Proven success in leading high-performance teams, driving client engagement while executing brand strategies enhancing client loyalty and sales performance.
- Skilled in CRM, operations and cross-functional collaboration with a deep understanding of the luxury market and customer experience standards.
- Fast adaptability with strong retention, able to learn products, procedures and operations according to brand needs.
Overview
11
11
years of professional experience
Work History
Client Advisement Supervisor
Balenciaga
Sunrise, FL
10.2021 - Current
- Spearheaded client retention and outreach strategies through in-store apps and CRM tools, driving repeat business and long-term loyalty.
- Managed top-volume client orders, high UPT transactions and bulk sales while ensuring compliance with brand guidelines.
- Achieved consistent sales growth, exceeding KPI's, targets, WINS and generating over 1M in sales yearly.
- Fostered strong relationships with domestic and international clients, leading to expanded distance sales performance.
- Oversaw daily procedures and reporting maintaining company's operational standards.
- Led team engagement through intentional clienteling initiatives and feedback culture aligned with brand vision.
SALES SUPERVISOR
ETRO
Sunrise, FL
12.2019 - 09.2021
- Maintained focus on driving sales, including execution of planning and promotions.
- SalesForce implementation software and training.
- Collaborated with management on data-driven initiatives to improve KPI's and elevate customer experience.
- Assistance on Back of House: Shipping, Handling and Receiving merchandise.
- Directed day-to-day operations and sales floor execution while assisting sales associates to achieve store performance goals.
- Coordinated promotions, merchandising displays and client outreach to enhance sales performance.
AREA SALES SUPERVISOR
Barneys New York
Sunrise, FL
08.2017 - 11.2019
- Supervision of sales activities and track sales performance according to week and year plans.
- Opening/Closing procedures.
- Performance of Selling Tools such as: Recommend, XPO, MR9 and Micro Strategy.
- Visual Merchandising with strong focus on Menswear, accessories and leather goods.
- Handling and monitoring Sales orders, Pre-sales and distance sales and high volume orders.
- Managing the Co-Selling programs with different locations including cross/selling with stores in the region.
- Assisted in visual merchandising by building promotional displays.
ASSISTANT STORE MANAGER
The Webster Sunrise
Sunrise, FL
11.2014 - 07.2017
- Receiving, transferring and displaying merchandise between locations in South Florida, California, New York and Texas.
- Inventory procedures, Spot-Check and cycle count management.
- Executing the creation of sales orders, consignments and Pre-sales via Farfetch, ShopBazar and Concierge Services.
- Training and performance evaluation of sales associates with daily operations activities.
- Supervision of sales activities and track sales performance according to week, month and year plans reports.
- Constantly manage customer relationship with focus on current seasons, promotions and new arrivals.
- Created culture focused on customer service satisfaction, resulting on improved customer loyalty and retention.
Education
ASSOCIATE OF ARTS - ADVERTISING
Art Institute of Fort Lauderdale
Fort Lauderdale, FL, United States of America07.2014
ASSOCIATE OF APPLIED SCIENCE - ADVERTISING AND SOCIAL COMMUNICATIONS
Universidad Casa Grande
Guayaquil, Ecuador08.2008
Skills
- Client Relations & Brand Experience
- Strategic Sales Leadership & CRM
- Visual merchandising & Brand integrity
- Operational excellence & Team Management
- Bilingual: English and Spanish
- Adaptability and problem solving
Software References
- Microsoft Office (Word, Power Point, Excel)
- Adobe (Illustrator, Photoshop, Premiere)
- InDesign
- Apple Pages
- Farfetch STORM
- Retail PRO, Retail PRO Reports
- Ship-Station
- XPO
- SALESFORCE
- DAYFORCE
Timeline
Client Advisement Supervisor
Balenciaga
10.2021 - Current
SALES SUPERVISOR
ETRO
12.2019 - 09.2021
AREA SALES SUPERVISOR
Barneys New York
08.2017 - 11.2019
ASSISTANT STORE MANAGER
The Webster Sunrise
11.2014 - 07.2017
ASSOCIATE OF APPLIED SCIENCE - ADVERTISING AND SOCIAL COMMUNICATIONS
Universidad Casa Grande
ASSOCIATE OF ARTS - ADVERTISING
Art Institute of Fort Lauderdale