JUAN SEBASTIÁN SANDOVAL SUÁREZ

• Photographer & Founder – Macondo Agency LLC, Myrtle Beach
  Founder and owner of Macondo Agency LLC, a photography agency specializing in capturing high-quality images of restaurant patrons. Managed operations across 8 partner restaurants, creating engaging visual content that highlights the dining experience. Leveraged photography to generate customer reviews, enhance restaurant visibility, and drive local tourism and economic growth. Designed and implemented creative marketing strategies that increased client engagement, strengthened brand reputation, and positioned partner restaurants as top destinations in Myrtle Beach. Oversaw all aspects of production, from client relations and on-site shoots to post-processing and content delivery, ensuring professional standards and consistent results.
• Captured high-quality images for diverse clients, ensuring alignment with their vision and branding.
• Developed creative concepts and executed photo shoots, enhancing client engagement through compelling visuals.
• Utilized advanced photographic equipment and editing software to produce polished final products.
• Collaborated with marketing teams to create visual content for promotional campaigns, increasing brand visibility.

• Interviewed sources and gathered information to create compelling narratives that resonate with audiences.
• Developed and maintained a network of contacts within various industries for timely news coverage.
• Wrote, edited and produced stories for Internet and digital channels.
• Developed story ideas and conducted interviews with industry experts and celebrities.

• Company Overview: Founder of the digital media platform www.hablemeclaro.com, an information system covering news from Colombia and around the world.
• Collaborated with editorial team to refine article concepts and ensure quality standards.
• Mentored junior reporters on effective writing techniques and ethical journalism practices.
• Interviewed diverse subjects to gather insights and enhance story depth.
• Developed multimedia content, including videos and podcasts, to engage audiences.
• Maintained strong relationships with sources to facilitate timely information gathering.
• Wrote, edited and produced stories for Internet and digital channels.

Journalist – Canal Capital
Reported on a wide range of topics including economics, politics, public safety, and social protests in Bogotá. Conducted in-depth research, interviews, and on-the-ground reporting to deliver accurate and timely news to a diverse audience.

• Adapted writing style for diverse audiences across print, online, and multimedia platforms.
• Utilized social media to engage readers and promote content.
• Utilized social media channels to promote articles and interact with readers, increasing online engagement rates.

• Journalist – El Tiempo Media Group
  Spearheaded coverage across multiple beats, including Bogotá local news, the Attorney General’s Office, sports, and regional affairs. Produced high-impact stories through investigative research, exclusive sources, and timely reporting, contributing to increased audience engagement and trust in the media outlet.
• Implemented innovative storytelling techniques across multiple platforms, enhancing audience engagement and reach.
• Maintained strong relationships with sources to facilitate timely information gathering.
• Adapted writing style for diverse audiences across print, online, and multimedia platforms.

• Journalist – Soy Autónomo, Universidad Autónoma de Bucaramanga
  Led news coverage for the university’s information channel, highlighting campus events, student initiatives, and community affairs. Produced high-impact stories through investigative research, exclusive interviews, and multimedia reporting, enhancing audience engagement and strengthening the channel’s reputation for accurate and compelling journalism.

• Journalist & Host – Various Programs
  Served as journalist and on-air host for programs including Sistema Informativo, Virtual Sports, and Pedaleando: El Tour de la Mañana. Researched, produced, and presented news and sports content, engaging audiences through live reporting, interviews, and multimedia storytelling. Delivered accurate and compelling coverage that enhanced viewer trust and program reach.