Judith C. Piedra
Odessa,TX
Summary
Disciplined, motivated, and mission-driven leader. Strong ability to manage complex situations and communicate clearly with diverse populations. Brings well-rounded operational, technical, and leadership experience. Passionate about developing talent, optimizing operations, and executing strategic initiatives. Bilingual communicator with the ability to make rapid decisions and engage in diverse communities.
Overview
11
11
years of professional experience
Work History
Sr Specialist Sales Event Lead Manager
AT&T Mobility
Midland , TX
06.2025 - Current
- Provide leadership across multiple designated market areas, ensuring proper procedures, accountability, and mission success.
- Engage with diverse public groups, demonstrating strong communication skills, and maintaining professionalism in fast-moving environments.
- Organize and execute large-scale events requiring coordination, planning, and situational awareness.
- Average Weekly Hours, 50
Network Service Manager
AT&T Field Operations
Midland , TX
01.2021 - 05.2025
- Supervised field technicians, enforced safety protocols, and ensured compliance with operational standards in field environments.
- Led incident responses for escalated service disruptions, requiring critical thinking, rapid decision making, and clear communication under pressure.
- Conducted training, coaching, and discipline to maintain team readiness and performance - aligned with structured agency environments.
- Investigated complex technical and customer issues, documented findings, and coordinated resolutions with multiple departments.
- Average Weekly Hours, 50
Retail Store Manager
AT&T Mobility
Midland , TX
08.2021 - 12.2021
- Demonstrated strong leadership by creating a culture of winning with integrity, accountability, and high performance among a diverse team of employees. Motivated and developed employees through structured coaching, clear expectations, and consistent recognition.
- Led conflict resolution and de-escalation efforts in customer situations, ensuring safe and controlled outcomes.
- Maintained operational discipline while supporting market-wide goals and cross-functional needs.
- Average Weekly Hours, 50
Assistant Retail Store Manager
AT&T Mobility
Midland , TX
03.2019 - 07.2021
- Mentored and developed retail sellers by providing structured coaching, performance feedback, and day to day guidance that strengthened skills and confidence.
- Regularly coordinated teams, communicated expectations, and operational standards.
- Supported operational processes across store location, ensuring adherence to policies, and accurate execution of procedures.
- Average Weekly Hours, 45
Retail Sales Associate
AT&T Mobility
Midland , TX
09.2017 - 03.2019
- Delivered high-end, customer-focused communication, consistently providing clear information, resolving concerns, and building trust through professionalism and attentive service.
- Delivered consistently high performance, meeting and exceeding goals through a strong work ethic, attention to detail, and disciplined execution.
- Demonstrated high performance in fast paced, high pressure environments, demonstrating reliability, and the ability to meet objectives with professionalism.
- Average Weekly Hours, 40
Executive Account Manager
KMID Nextstar Media Group
Odessa , TX
07.2016 - 09.2017
- Developed and managed a portfolio of advertising clients, driving revenue growth through strategic media solutions across digital, print, broadcast, and social platforms.
- Prospected and secured new business accounts by identifying market opportunities, conducting outreach and delivering customized media proposals.
- Delivered data-driven advertising strategies by analyzing audience insights, campaign metrics, and market trends to maximize client ROI.
- Provided ongoing account support, resolving issues and adjusting campaigns.
- Average Weekly Hours, 40
Retail Sales Associate
AT&T Mobility
Midland , TX
10.2014 - 03.2016
- Achieved and exceeded sales goals by delivering exceptional service and upselling complementary products.
- Maintained product knowledge to effectively explain features, benefits, and promotions to customers.
- Collaborated with team members to meet store objectives and maintain a high-performance environment.
- Average Weekly Hours, 40
Education
Bachelor - Psy - In Prog
UTPB
Odessa, TX 12-2022
Associate Degree -
Midland College
Midland, TX05-2019
Skills
- Operational Leadership & Team Management
- Safety & Compliance Oversight
- Field Operations & Technical Problem Resolution
- Conflict Resolution & De-escalation
- Customer Interaction & Public Communication
- Training, Coaching & Performance Development
Additional Qualifications
- Accustomed to field environments
- Familiar with structured chain of command operations
- High adaptability and commitment to mission success
References
References available upon request.
Timeline
Sr Specialist Sales Event Lead Manager
AT&T Mobility
06.2025 - Current
Retail Store Manager
AT&T Mobility
08.2021 - 12.2021
Network Service Manager
AT&T Field Operations
01.2021 - 05.2025
Assistant Retail Store Manager
AT&T Mobility
03.2019 - 07.2021
Retail Sales Associate
AT&T Mobility
09.2017 - 03.2019
Executive Account Manager
KMID Nextstar Media Group
07.2016 - 09.2017
Retail Sales Associate
AT&T Mobility
10.2014 - 03.2016
Bachelor - Psy - In Prog
UTPB
Associate Degree -
Midland College