Jules Norton

• Co-write Tiktok video messaging, captions and engaging comments to TikTok fans and comments to increase Instagram traffic, increasing engagement from 10k followers to 6+million followers in 1 year on Tiktok and 3k followers to 297k in 1 year on Instagram
• Use coordination and planning skills to plan TikTok and Instagram posts by utilizing the app "Later"
• Help client choose every single picture and video on Tiktok and Instagram amongst tens of drafts, consistently reaching 100k views and at most 10 million views with consistently 100 or more comments.
• Assist client in leveraging analytics to creating partnerships with influential brands and non-profits such as Tivo, Princess Polly and Charity Water.

• Designed numerous eco-friendly product prototypes based on customer product feedback and customer demographics on Amazon
• Compiled Helium 10 software's keyword research data, performed a search volume and cost-per click analysis of 15 products, producing a report to determine Amazon private label success
• Studied demographic data to determine competitor offerings and tactics for high-converting Amazon listings and packaging .
• Established master plan for supply chain end-to-end structure, sourcing and delivery.
• Educated business partners on Helium 10's e-course "Freedom Ticket"on how to successfully rank, advertise, and do promotions on Amazon.
• Developed customer discovery interviews, influencing product designs and staging strategy to match psychometric data of our ideal customer archetype in CSU's Venture Jumpstart program.

• Wrote high quality content for "Highly Sensitive Refuge" from Introvert, Dear, an Award-winning blog featured on Forbes and Psychology Today, changing the conversation about HSPs and Introverts
• "How to Manage Conflict When You are a Peace Loving HSP" is the most popular article for the keyword "conflict" on highlysensitiverefuge.com, quickly executed my article within only one round of editing and proof reading
• Conducted extensive research to drive traffic to other helpful internal articles and external resources such as the podcast "Getting Curious with Jonathon Van Ness" and Jia Jiang's Ted Talk "What I learned from 100 days of failure".

•Governed environmental and social sustainability initiatives proposed by students (i.e. solar panel powered bikes, DU's Pow wow)
•Administered budget of 250K (i.e. from tuition sustainability fee)
•Managed inventory and delivery of compostable ware for student events, doubled student use in 2019