Summary
Overview
Work History
Education
Skills
Roles And Responsibilities
Volunteer
Timeline
Generic
Julia Cockrum

Julia Cockrum

Lee's Summit,MO

Summary

Innovative and reliable Development Manager with a proven track record of effectively collaborating with diverse teams in high-pressure situations. Strong organizational, communication, and creative skills drive my ability to deliver impactful results. Excited to leverage expertise in advertising, administration, sales, and HR to provide top-level support to a growing company in need of strategic guidance.

Overview

11
11
years of professional experience

Work History

Business Development Manager

McCloud Services
01.2023 - Current
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
  • Generated new business with marketing initiatives and strategic plans.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.

Freelance Content Creator & Marketing Consultant

Freelance
01.2015 - Current
  • Applied current editing and photography tools to tell great stories.
  • Boosted brand engagement by creating compelling social media posts and campaigns.
  • Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
  • Continuously honed content strategy by regularly monitoring data analytics, using insights to inform future decision-making and drive ongoing improvements.
  • Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.
  • Analyzed performance data to refine content strategy, leading to improved engagement metrics across all channels.
  • Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
  • Crafted email marketing campaigns that nurtured leads into conversions, utilizing compelling copy and targeted messaging.
  • Enhanced reader engagement with well-researched blog posts, incorporating SEO best practices to improve search rankings.
  • Boosted sales revenue through the implementation of innovative promotional strategies and events.

Salon Director

Sun Tan City
01.2023 - 11.2023
  • Ensured compliance with health regulations within the salon premises while maintaining high safety standards at all times.
  • Implemented new technology solutions within the salon operation systems which streamlined appointment booking processes leading to better time management among staff members.
  • Mentored salon employees in upselling techniques and tried-and-true marketing methods to enhance service and boost sales opportunities.
  • Maintained a clean and inviting salon atmosphere, ensuring client comfort during appointments.
  • Conducted regular performance evaluations for staff members, providing constructive feedback to foster growth.
  • Recruited top talent in the industry to join our team of skilled professionals through networking events and social media platforms.
  • Collaborated with fellow directors to exchange best practices and improve overall business performance across locations.
  • Established strong relationships with vendors to secure premium products at competitive prices.

Marketing Account Director

Aquent
05.2021 - 01.2023
  • Established trusted relationships with key stakeholders by providing consistent communication and exceptional service throughout the account lifecycle.
  • Built strong rapport with clients through regular check-ins, status updates, and proactive problem-solving approaches.
  • Delivered measurable success by consistently meeting or exceeding client expectations, solidifying reputation as a reliable account partner.
  • Applied business and marketing knowledge to develop briefs and pitches for customer projects.
  • Managed budgets for multiple accounts, ensuring optimal allocation of resources for maximum impact.
  • Mentored junior team members, fostering a collaborative environment that encouraged professional growth.
  • Conducted market research to identify trends and opportunities, informing data-driven decision-making for clients.
  • Evaluated campaign performance against KPIs, making timely adjustments to optimize results and ROI for clients.

Production Coordinator

Cosmo Street Editorial
12.2013 - 03.2020
  • Provided hands-on support during peak production periods, assisting teams in meeting tight deadlines.
  • Coordinated with production team to support productivity targets and deadline management.
  • Monitored and tracked progress of all production tasks for on-time delivery.
  • Coordinated communication between departments, fostering a collaborative work environment.
  • Created and maintained detailed reports and schedules of all production tasks.
  • Reviewed in-house stock to determine materials availability for production jobs.
  • Assisted with budgeting and accounting of production-related tasks.
  • Boosted team productivity, assigning tasks according to individual strengths and capabilities.
  • Facilitated smooth transitions between production phases, ensuring minimal downtime for equipment setup.
  • Liaised with suppliers and vendors, negotiating competitive pricing for materials procurement.
  • Maintained strong relationships with key stakeholders including clients, suppliers, and internal teams to promote efficient communication channels across all parties involved in the production process.
  • Facilitated team meetings to discuss progress and address any issues, fostering collaborative work environment.
  • Oversaw resolution of production issues, minimizing delays and maintaining project schedules.
  • Streamlined communication between design and production teams, enhancing accuracy of production specifications.
  • Reduced production costs, negotiating better rates with suppliers and optimizing resource usage.

Education

Cosmetology License - Cosmetology & Aesthetics

Pivot Point International
Chicago, IL
02.2011

High School Diploma -

Lincoln Park High School
Chicago, IL
12.2009

Skills

  • Creative Thinking
  • Staffing / Recruiting
  • Negotiations
  • Project Management
  • Budget Planning
  • Team Leadership
  • Business development and planning
  • Customer Service
  • Sales and Marketing
  • Account Management
  • Key decision making
  • CRM Platforms
  • Proposal Writing
  • Account development

Roles And Responsibilities

Consistently completed a high volume of calls to prospective clients to better understand their challenges and identify creative, marketing and digital needs. Maintain a rigorous schedule of onsite/virtual Client Visits to solidify relationships and develop an understanding of our client's needs, culture, and work environment. Consistently meet or exceed decided-upon activity levels, benchmarks, and objectives. Proactively engage clients in a targeted way to maximize sales productivity/output.

Volunteer

Habitat For Humanity | Kansas City, MO May 2021

Sherwood Marksmen Youth Football | Creighton, MO August 2022

SVE PTA | Lee's Summit Parents As Teachers Association June 2024

Timeline

Business Development Manager

McCloud Services
01.2023 - Current

Salon Director

Sun Tan City
01.2023 - 11.2023

Marketing Account Director

Aquent
05.2021 - 01.2023

Freelance Content Creator & Marketing Consultant

Freelance
01.2015 - Current

Production Coordinator

Cosmo Street Editorial
12.2013 - 03.2020

Cosmetology License - Cosmetology & Aesthetics

Pivot Point International

High School Diploma -

Lincoln Park High School
Julia Cockrum