Julia Cockrum
Lee's Summit,MO
Summary
Innovative and reliable Development Manager with a proven track record of effectively collaborating with diverse teams in high-pressure situations. Strong organizational, communication, and creative skills drive my ability to deliver impactful results. Excited to leverage expertise in advertising, administration, sales, and HR to provide top-level support to a growing company in need of strategic guidance.
Overview
11
11
years of professional experience
Work History
Business Development Manager
McCloud Services
Overland Park, KS
01.2023 - Current
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Generated new business with marketing initiatives and strategic plans.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
- Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.
Freelance Content Creator & Marketing Consultant
Freelance
Remote
01.2015 - Current
- Applied current editing and photography tools to tell great stories.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
- Continuously honed content strategy by regularly monitoring data analytics, using insights to inform future decision-making and drive ongoing improvements.
- Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.
- Analyzed performance data to refine content strategy, leading to improved engagement metrics across all channels.
- Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
- Crafted email marketing campaigns that nurtured leads into conversions, utilizing compelling copy and targeted messaging.
- Enhanced reader engagement with well-researched blog posts, incorporating SEO best practices to improve search rankings.
- Boosted sales revenue through the implementation of innovative promotional strategies and events.
Salon Director
Sun Tan City
Kansas City, MO
01.2023 - 11.2023
- Ensured compliance with health regulations within the salon premises while maintaining high safety standards at all times.
- Implemented new technology solutions within the salon operation systems which streamlined appointment booking processes leading to better time management among staff members.
- Mentored salon employees in upselling techniques and tried-and-true marketing methods to enhance service and boost sales opportunities.
- Maintained a clean and inviting salon atmosphere, ensuring client comfort during appointments.
- Conducted regular performance evaluations for staff members, providing constructive feedback to foster growth.
- Recruited top talent in the industry to join our team of skilled professionals through networking events and social media platforms.
- Collaborated with fellow directors to exchange best practices and improve overall business performance across locations.
- Established strong relationships with vendors to secure premium products at competitive prices.
Marketing Account Director
Aquent
Remote
05.2021 - 01.2023
- Established trusted relationships with key stakeholders by providing consistent communication and exceptional service throughout the account lifecycle.
- Built strong rapport with clients through regular check-ins, status updates, and proactive problem-solving approaches.
- Delivered measurable success by consistently meeting or exceeding client expectations, solidifying reputation as a reliable account partner.
- Applied business and marketing knowledge to develop briefs and pitches for customer projects.
- Managed budgets for multiple accounts, ensuring optimal allocation of resources for maximum impact.
- Mentored junior team members, fostering a collaborative environment that encouraged professional growth.
- Conducted market research to identify trends and opportunities, informing data-driven decision-making for clients.
- Evaluated campaign performance against KPIs, making timely adjustments to optimize results and ROI for clients.
Production Coordinator
Cosmo Street Editorial
Santa Monica, CA & Kansas City, MO
12.2013 - 03.2020
- Provided hands-on support during peak production periods, assisting teams in meeting tight deadlines.
- Coordinated with production team to support productivity targets and deadline management.
- Monitored and tracked progress of all production tasks for on-time delivery.
- Coordinated communication between departments, fostering a collaborative work environment.
- Created and maintained detailed reports and schedules of all production tasks.
- Reviewed in-house stock to determine materials availability for production jobs.
- Assisted with budgeting and accounting of production-related tasks.
- Boosted team productivity, assigning tasks according to individual strengths and capabilities.
- Facilitated smooth transitions between production phases, ensuring minimal downtime for equipment setup.
- Liaised with suppliers and vendors, negotiating competitive pricing for materials procurement.
- Maintained strong relationships with key stakeholders including clients, suppliers, and internal teams to promote efficient communication channels across all parties involved in the production process.
- Facilitated team meetings to discuss progress and address any issues, fostering collaborative work environment.
- Oversaw resolution of production issues, minimizing delays and maintaining project schedules.
- Streamlined communication between design and production teams, enhancing accuracy of production specifications.
- Reduced production costs, negotiating better rates with suppliers and optimizing resource usage.
Education
Cosmetology License - Cosmetology & Aesthetics
Pivot Point International
Chicago, IL02.2011
High School Diploma -
Lincoln Park High School
Chicago, IL12.2009
Skills
- Creative Thinking
- Staffing / Recruiting
- Negotiations
- Project Management
- Budget Planning
- Team Leadership
- Business development and planning
- Customer Service
- Sales and Marketing
- Account Management
- Key decision making
- CRM Platforms
- Proposal Writing
- Account development
Roles And Responsibilities
Consistently completed a high volume of calls to prospective clients to better understand their challenges and identify creative, marketing and digital needs. Maintain a rigorous schedule of onsite/virtual Client Visits to solidify relationships and develop an understanding of our client's needs, culture, and work environment. Consistently meet or exceed decided-upon activity levels, benchmarks, and objectives. Proactively engage clients in a targeted way to maximize sales productivity/output.
Volunteer
Habitat For Humanity | Kansas City, MO May 2021
Sherwood Marksmen Youth Football | Creighton, MO August 2022
SVE PTA | Lee's Summit Parents As Teachers Association June 2024
Timeline
Business Development Manager
McCloud Services
01.2023 - Current
Salon Director
Sun Tan City
01.2023 - 11.2023
Marketing Account Director
Aquent
05.2021 - 01.2023
Freelance Content Creator & Marketing Consultant
Freelance
01.2015 - Current
Production Coordinator
Cosmo Street Editorial
12.2013 - 03.2020
Cosmetology License - Cosmetology & Aesthetics
Pivot Point International
High School Diploma -
Lincoln Park High School