Summary
Overview
Work History
Education
Skills
Timeline
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Julia Dallas

Seattle

Summary

Dynamic content editor with a proven track record at Bonneville International, excelling in social media strategy and audience engagement. Expert in multimedia content creation and analytics, I consistently deliver high-performing stories that surpass engagement goals. Known for meticulous attention to detail and a deadline-driven mindset, I thrive in fast-paced environments.

Overview

7
7
years of professional experience

Work History

Content Editor

Bonneville International
02.2024 - Current
  • Create and publish all social media content for MyNorthwest across Facebook, X (formerly Twitter), and Instagram.
  • Write high-performing stories, including one of the most-read pieces of 2024, consistently surpassing audience engagement and page view goals.
  • Develop engaging posts, optimize visuals, and track analytics to drive audience growth and interaction.
  • Manage the newsletter, crafting compelling subject lines and content to maximize click-through rates.
  • Assign and pitch social-first stories to the team to stay ahead of trends and maintain a dynamic online presence.

Web Producer

KIRO 7 Television, Cox Media Group
01.2023 - 02.2024
  • Managed content strategy for digital and social media platforms, ensuring timely updates and audience engagement.
  • Trained a new web producer with a focus on optimizing content for social sharing and interaction.
  • Covered breaking news and evergreen stories with a social-first approach, driving significant traffic from platforms.

Promotions Assistant

Bonneville International
06.2021 - 02.2024
  • Created and posted live event coverage on social platforms for Seattle Sports, KIRO Newsradio, and KTTH brands.
  • Coordinated on-site operations and ensured seamless event execution, overcoming challenges and maintaining strong client partnerships.
  • Worked closely with clients to deliver brand visibility and maximize event success, while representing the radio stations.

Social Media Specialist

The World Is Fun
11.2020 - 12.2021
  • Managed Instagram content strategy and community engagement, increasing audience interaction and brand visibility.
  • Developed social media campaigns that highlighted the nonprofit’s mission, driving awareness and engagement.

Brand Ambassador

Sinclair Broadcast Group
11.2019 - 03.2021
  • Facilitated live brand events for KOMO News, KOMO Newsradio, STAR 101.5, and KVI Talk Radio, managing logistics and sponsor relations.
  • Led a team of ambassadors and interns to ensure smooth execution of on-site operations and resolve any unforeseen challenges.
  • Oversaw radio contest winners’ paperwork and confidential information.

Production Assistant Intern

King 5 Television
09.2018 - 12.2018
  • Wrote stories for the New Day Northwest website and contributed to the show's production.
  • Assisted with guest relations and segment preparation to ensure smooth on-air appearances.

Contributing Writer

The Chronicle
06.2018 - 09.2018
  • Produced content designed for strong online engagement, including lifestyle features that resonated with online audiences.

Education

Master of Science - Multimedia Journalism

Syracuse University
Syracuse, NY
10-2022

Bachelor of Arts - Communications: Journalism

University of Washington
Seattle, WA
06-2019

Skills

  • Social media planning and production
  • Video production
  • Critical evaluation
  • Search engine optimization
  • Exceptional proofreading
  • Google analytics experience
  • Organizational growth
  • Meticulous attention to detail
  • Content development
  • Deadline-driven mindset
  • Fact-checking
  • Multimedia content creation

Timeline

Content Editor

Bonneville International
02.2024 - Current

Web Producer

KIRO 7 Television, Cox Media Group
01.2023 - 02.2024

Promotions Assistant

Bonneville International
06.2021 - 02.2024

Social Media Specialist

The World Is Fun
11.2020 - 12.2021

Brand Ambassador

Sinclair Broadcast Group
11.2019 - 03.2021

Production Assistant Intern

King 5 Television
09.2018 - 12.2018

Contributing Writer

The Chronicle
06.2018 - 09.2018

Master of Science - Multimedia Journalism

Syracuse University

Bachelor of Arts - Communications: Journalism

University of Washington

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Julia Dallas