Hi, I’m
Julia Eanes
NC
Summary
Passionate about sustainability and armed with a background in sustainable development, anthropology, and interior design, I am a dedicated communications professional with a strong drive to promote positive change. With a proven track record in strategic communications, I excel in crafting compelling narratives and strategies that resonate across diverse audiences, harnessing various communication channels for maximum impact. I have successfully engaged stakeholders and partners, fostering collaboration and achieving common objectives. Experienced in project coordination and management, I thrive in fast-paced environments, consistently delivering high-quality results. My commitment to environmental stewardship is evident in my role at the Sustainable Furnishing Council (SFC), where I orchestrated impactful campaigns, managed social media platforms, and collaborated on events to promote sustainable practices in the furnishings industry. With a Bachelor of Arts in Sustainable Development, a Bachelor of Arts in Anthropology, and Interior Design certification, I am equipped to merge creativity with sustainability. Driven by an unyielding passion for sustainability, I am eager to leverage my skills and experience to inspire change and contribute to a more environmentally conscious world.
Overview
5
years of professional experience
1
Certification
Work History
Sustainable Furnishings Council
Marketing Communications Specialist
01.2023 - Current
Job overview
- Develop and implement comprehensive communication strategies to promote the mission and initiatives of the Sustainable Furnishing Council.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Enhanced customer engagement with targeted email marketing campaigns and social media content.
- Optimized website content, driving organic search traffic and improving overall online presence.
- Managed successful trade show participation, resulting in increased leads and valuable industry connections.
- Implemented consistent branding across all channels, ensuring a cohesive message and professional image.
- Evaluated campaign performance using analytics tools, adjusting tactics as needed to achieve goals.
- Coordinated public relations efforts, cultivating relationships with key influencers and journalists.
- Improved open rates of email marketing campaigns by testing subject lines, copy, layout, and send times.
- Crafted persuasive case studies
- Established metrics-driven approach to evaluate success of social media campaigns on platforms like Facebook, Twitter and LinkedIn.
- Create and curate engaging written and visual content, including press releases, newsletters, blog posts, and marketing materials.
- Conduct market research and analysis to identify trends and opportunities for strategic communication efforts.
- Support event planning and execution, including trade shows, conferences, and educational workshops.
- Foster and maintain relationships with members, providing them with timely updates and resources.
- Worked under direction of communications lead and assisted in proactively generating communication to build and reinforce communication strategies.
- Monitored promotional calendar and delivered communications and support materials to meet forecasted results.
- Researched, refined, analyzed, summarized and made use of relevant information in preparation of communications.
- Developed ideas and leads for new stories according to industry trends.
Tatum Galleries
CUSTOMER SERVICE RELATIONS AND MARKETING MANAGER
01.2022 - Current
Job overview
- Demonstrate team-oriented, creative thinking, problem-solving, good visual awareness, strong customer service, self-motivation, and effective time management.
- Built client relationships by responding to inquiries, identifying and assessing clients' needs, resolving problems, and following up with potential and existing clients.
- Managed customer relations on ongoing basis to maximize customer retention.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Enhanced company reputation through successful public relations initiatives and positive media coverage.
- Optimized website content for improved search engine rankings and increased web traffic.
- Developed creative briefs for internal designers, ensuring alignment with overall marketing objectives and brand guidelines.
- Streamlined processes for more efficient project management and resource allocation.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Researched developing trends to stay updated with new ideas and marketing practices.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Improved website visibility through development and implementation of SEO strategies.
Smithsonian Institute
Internship
05.2019 - 08.2019
Job overview
- Contributed to a positive team environment by collaborating with fellow interns on group projects and presentations.
- Streamlined office processes for improved efficiency and time management through regular organization and filing.
- Participated in workshops and presentations related to projects to gain knowledge.
- Conducted research for various projects, leading to well-informed decisions and successful outcomes.
- Prepared comprehensive reports summarizing data analysis findings, informing key decision-makers of important trends and patterns.
- Participated in professional development opportunities to enhance skill set, contributing to overall intern growth and potential future employment prospects.
- Provided exceptional customer service by promptly addressing inquiries, ensuring a high level of satisfaction among clientele.
- Maintained accurate records and documentation of projects to inform stakeholders of progress and updates.
- Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
- Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
Education
Appalachian State UniversityBoone, NC
Bachelor of Arts from SUSTAINABLE DEVELOPMENT- ENVIRONMENTAL SCIENCES
12.2020
Appalachian State UniversityBoone, NC
Bachelor of Arts from ANTHROPOLOGY- SOCIAL PRACTICE AND SUSTAINABILITY
12.2020
Skills
- Organizational Skills
- Customer Service
- Leadership
- Branding
- Client Relationship Management
- Digital Communications
- Professional Networking
- Community Engagement
- Research abilities
- Marketing Strategies
Certification
Interior Design- New York Institute of Art and Design
Timeline
Marketing Communications Specialist
Sustainable Furnishings Council
01.2023 - Current
CUSTOMER SERVICE RELATIONS AND MARKETING MANAGER
Tatum Galleries
01.2022 - Current
Internship
Smithsonian Institute
05.2019 - 08.2019
Appalachian State University
Bachelor of Arts from SUSTAINABLE DEVELOPMENT- ENVIRONMENTAL SCIENCES
Appalachian State University
Bachelor of Arts from ANTHROPOLOGY- SOCIAL PRACTICE AND SUSTAINABILITY