JULIA MEADOWS
Nashville,TN
Summary
A collaborative, results-oriented sales and business development leader with seven years of B2B experience working with software. Looking to utilize my skill set to develop and execute a sales and business development strategy that increases pipeline generation and closed won revenue to meet and exceed revenue goals.
Overview
9
9
years of professional experience
Work History
Senior Director of Business Development
Bloomerang
Nashville, TN
05.2023 - Current
- Attained 102% to quota over Q4 and 98% over Q1 on New Sales SQO targets
- Created a Customer Upsell BDR team that was 218% to quota over the last 6 months
- Implemented, deployed, and created an Outbound prospecting motion using 6Sense
- Formalized a BDR to Closing Role promotion path with clear guidelines for BDRs over 12-18 months
- Promoted 6 BDRs to closing roles on the AE and AM teams
- Implemented Outreach and Kaia across 70 reps on New Sales and created coaching guidelines for how to succeed from cold call to close
Director of Business Development
Bloomerang
Nashville, TN
06.2022 - 05.2023
- Grew team from 15-20 reps and expanded BDR leadership from 2-4 BDR Managers
- Achieved 105% annual quota on New Sales SQO targets
- Implemented Qualified chat that increased leads by 10%
- Promoted 4 BDRs to AE and Senior BDR roles
- Worked cross-functionally to merge the InitLive and Bloomerang teams to sell both Bloomerang donor and volunteer
Director, Sales Growth and Enablement
Bloomerang
Nashville, TN
06.2021 - 06.2022
- Created cross-training and certification programs to strategically merge sales and BDR teams for Bloomerang and Kindful products.
- Onboarded and trained 10 BDRs in Q4 with the newest class of 4 outbound reps reaching 156% of their SAL goal in their first month.
- Worked with inbound BDR team on a strategic outreach process that increased the average conversion rate by 10% over Q4.
- Reduced average sales cycle length by 3 days with Chili Piper implementation.
Business Development Manager
Kindful
Nashville, TN
01.2019 - 06.2021
- Achieved 132% of the Q1 2021 BDR team plan based on revenue targets.
- Increased Q1 sales qualified opportunities by 27% compared to Q1 2020.
- Collaborated with the revenue operations director on the annual business development plan and evaluated the tools/budget needed to succeed.
- Worked directly with our sales and marketing directors to execute campaigns and hit monthly and quarterly pipeline goals.
- Used reporting metrics and analytics to gauge pipeline numbers and BDR performance on a daily and weekly basis.
- Created a BDR certification and training program to ensure the effective development and success of our BDR teams.
- Created a coaching process to work with reps on a daily and weekly basis to hone their skills and more effectively communicate with prospects.
- Successfully grew the BDR team to 10 reps, while also seeing 7 reps receive internal promotions.
- Selected and helped implement software tools like Outreach.io, Chili Piper, Chorus.ai, ZoomInfo, and LinkedIn Sales Navigator.
Senior Business Development Representative
Kindful
07.2018 - 01.2019
- Personally sourced deals that helped increase overall revenue by almost 20% YOY.
- Helped onboard new reps and coached the sales development team in best sales practices as we grew the team to 5 reps.
Business Development Representative
Kindful
10.2017 - 07.2018
- Prospected leads based on our ICP, identified critical decision makers, and qualified active buying interest.
- Created outbound messaging and call scripts to engage targeted accounts.
- Averaged a 4% conversion rate from prospect to SQL.
Inbound Sales Representative
Kindful
06.2016 - 10.2017
- Created the inbound lead qualification and communication process.
- Averaged 170% of monthly quota.
- Averaged a 36.32% conversion rate from lead to sales qualified opportunity.
- Helped implement and optimize Salesforce and Groove.
Sales and Marketing Coordinator
CULER
Nashville, TN
05.2015 - 05.2016
- Prospected leads for CULER Pro sales team, increasing monthly qualified leads by 30%.
- Created and executed a targeted retail account prospecting plan, doubling online retail account presence.
- Coordinated all trade shows and increased in-kind event sponsorships by 100%.
Education
Bachelor of Arts - Communication
Auburn University
2015
Skills
- B2B Business Development Expert
- Multi-Channel Campaign Development
- Cross-Departmental Collaboration
- Adept in SaaS Sales and Leadership
- Team Building and Motivation Leader
- Organization & Communication
- Analytics-Driven Decision Maker
- Training and Skill Development Expert
Timeline
Senior Director of Business Development
Bloomerang
05.2023 - Current
Director of Business Development
Bloomerang
06.2022 - 05.2023
Director, Sales Growth and Enablement
Bloomerang
06.2021 - 06.2022
Business Development Manager
Kindful
01.2019 - 06.2021
Senior Business Development Representative
Kindful
07.2018 - 01.2019
Business Development Representative
Kindful
10.2017 - 07.2018
Inbound Sales Representative
Kindful
06.2016 - 10.2017
Sales and Marketing Coordinator
CULER
05.2015 - 05.2016
Bachelor of Arts - Communication
Auburn University
Similar Profiles
Francisco Hermenegildo DejulianFrancisco Hermenegildo Dejulian
Business Development Representative at BloomerangBusiness Development Representative at Bloomerang
Steven SchellSteven Schell
Customer Success Manager at BloomerangCustomer Success Manager at Bloomerang
Justin BowmanJustin Bowman
Outbound BDR at BloomerangOutbound BDR at Bloomerang