Julia Stoner

• Managed $1-2M territory via inside sales for bi-annual fundraising events which included 378 school accounts.
• Provided comprehensive account management, training and customer service to assigned territory running Scholastic Book Fairs.
• Attain KPIs while improving account retention and acquiring new clients through consultative sales approach while identifying under/non-performing accounts.
• Drove revenue by assessing clients’ needs, setting attainable goals and provided customized strategies.

• Follow Standard Operating Procedures (SOPs) for all account interactions within standard CRM systems.

• Optimize sales through improved merchandising tactics and customer service

• Maintained timely and thorough pre-fair calls through onboard calls with each customer, promoted book fair programs and event participation strategies,and guided clients to implement marketing plans to meet fund-raising and literacy goals

• Support clients in setting up and operating Scholastic LMS platforms to ensure exceptional service with company products

• Collaborated with clients to develop action plans that addressed specific challenges and objectives.

• Volunteer PTA Executive Board member responsible for the coordination of 5 annual special events for students and their families and faculty ranging from 200 to 450 people.
• Coordinated details of events such as entertainment, games, advertising, meetings, employee appreciation/recognitions and volunteer recruitment and training.
• Developed project timelines and action plans for each event; coordinated and monitored event timelines and ensured deadlines were met.
• Effectively collaborated with staff, volunteers, and outside vendors.
• Maintained database of parent and staff volunteers for events and other initiatives.
• Prior to each event, evaluated previous year outcomes, assessed fundraising goals, and made modifications as necessary to meet set goals and stay within budget.

• Responsible for the weekly newsletter publication including formatting and editing articles.
• Selected final layout, contents and photographs and responsible for printing and distribution of newlettersfor camp particpants and staff.
• Managed weekly camper reports, welcome packets and daily news bulletin .
• General office duties included answering phones, greeting customers, maintaining calendar and scheduling appointments.

• Managed overall planning, coordination and execution of event activities and services for annual national sales event including accommodations, transportation, catering, signage and displays and team building events.
• Coordinated all meeting materials preparation including invitations, confirmations, emails, welcome packets, final document mailings and event day documents.
• Procured and managed gift selection and additional program accessories and served as liaison with onsite staff at events.
• Performed in office general clerical duties to include but not limited to: answering phones, photocopying, faxing, mailing and filing.