Summary
Overview
Work History
Education
Skills
Websites
Personal Information
References
Timeline
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Julian Rice

Memphis,TN - Tennessee

Summary

20+ Years of Digital Marketing Experience. Versatile Marketing Specialist knowledgeable about both traditional and digital marketing strategies. Flexible team player highly effective at applying diverse skills to all areas of marketing.

Overview

19
19
years of professional experience

Work History

Freelance Growth Marketing Specialist

08.2015 - Current
  • Executed growth strategies for local businesses, creating comprehensive marketing plans with clear goals and timetables
  • Enhanced email marketing and direct messaging strategies, resulting in a remarkable 43% to 70% increase in open rates within the first months of implementation
  • Established and managed an Affiliate Program for Blackskin.com, a skin product company
  • Collaborated with clients to set up personalized chatbots and GPTs on Instagram, Facebook, and business websites.

Social Network Creator and Administrator

Self Employed Web
01.2008 - 09.2018
  • Established a niche beauty network that garnered 33,000,000 visits during its operation
  • Developed and managed WordPress and vBulletin integrated websites that ranked for thousands of keywords
  • Administered responsibilities including overseeing growth, securing MySQL databases, and managing payments from media buyers.

Sr. Digital Marketing Strategist/Affiliate Marketing Specialist

Brock Beauty
10.2012 - 08.2017
  • Developed digital marketing plans for Brock Beauty, serving as the Corporate SEO/SEM lead for a multi-million-dollar company
  • Created compelling social media and YouTube ad campaigns
  • Designed and implemented an Affiliate Marketing program
  • Formulated growth strategies for new market opportunities, affiliates, and influencers
  • Serviced as the lead PPC Ad specialists for the YouTube ad division.

Freelance Web Developer

10.2008 - 12.2009
  • Created websites for urban and disadvantaged businesses, utilizing SEO to rank websites for thousands of keyword terms.

Affiliate Marketer

07.2005 - 09.2008
  • Developed websites for AdSense and affiliate programs across various products and niches.

Education

Bachelor of Science in Cybersecurity and Information Systems -

Columbia Southern University
06.2021

Skills

  • Senior Digital Marketing (Advanced)
  • Lead Generation (Experienced)
  • Advertising
  • Affiliate Marketing and Management (Ran over $200,000 worth of ads across multiple platforms)
  • Social Media Management
  • Database Management
  • Campaign Tracking
  • Client Needs Assessment
  • Scheduling
  • Branding
  • Promotional Planning
  • Digital Marketing
  • Market Analysis
  • Promotions Planning Skills
  • Market Trends
  • Campaign Development
  • Strategic Planning
  • Project Management
  • Campaign Management
  • Business Administration
  • SEO/SEM
  • Google Analytics
  • Copywriting
  • AI Marketing Tools
  • AI Automation
  • Chatbot development

Personal Information

Title: Digital Marketing Strategist

References

References available upon request.

Timeline

Freelance Growth Marketing Specialist

08.2015 - Current

Sr. Digital Marketing Strategist/Affiliate Marketing Specialist

Brock Beauty
10.2012 - 08.2017

Freelance Web Developer

10.2008 - 12.2009

Social Network Creator and Administrator

Self Employed Web
01.2008 - 09.2018

Affiliate Marketer

07.2005 - 09.2008

Bachelor of Science in Cybersecurity and Information Systems -

Columbia Southern University

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Julian Rice