Julianna Ladner
Jackson,MS
Summary
Digital and Social Media Strategist with a strong background in developing marketing strategies for digital, print, and social media platforms. Demonstrates expertise in problem-solving and meticulous attention to detail. Collaborative team player and agile learner, ready to leverage analytical and creative skills to drive successful marketing initiatives and contribute to an agency's objectives. Highly motivated to secure and excel in a full-time position.
Overview
6
6
years of professional experience
Work History
Social Media Manager
Mansell Media
07.2024 - Current
- Managed content across Facebook, Instagram, Twitter, and Pinterest, ensuring consistent brand voice and message while enhancing engagement and reach for diverse clients
- Boosted engagement rates with creation of compelling and visually appealing content
- Optimized posting schedules based on platform-specific analytics to maximize content visibility
- Executed reputation management strategies, monitoring brand perception across social media platforms, addressing customer concerns promptly, and leveraging positive feedback to enhance brand image
- Directed and optimized email marketing campaigns for several clients, managing various accounts to boost engagement and achieve strategic objectives
Digital Media Strategist
Changing History Promotions
06.2024 - Current
- Developed and executed engaging content strategies for client websites, enhancing user experience and driving traffic
- Boosted engagement rates with creation of compelling and visually appealing social media content and graphics
- Increased brand awareness by developing and implementing effective social media strategies
Media Design Internship With Farm Bureau Tech
Southern Farm Bureau Casualty Insurance
05.2023 - 07.2023
- Created attractive PowerPoint presentations for Adjuster Training classes using available and custom templates.
- Created informational infographics for upcoming courses using Canva
- Assisted and contributed to development of training materials to be published in a variety of training mediums, including Moodle LMS, SharePoint, and WordPress
- Developed and edited content for Loss360 program using Adobe Audition and Articulate 360
- Prepared assignment roster and assigned DISC Catalyst training emails for members of Adjuster Training class using EPIC Administration system
- Obtained Xactimate Level 1 Certification as well as The Institutes Insurance Essentials, 2nd edition certification
Organizer
Let's Get Organized
12.2018 - 05.2023
- Assisted in professional organization of hundreds of homes and living spaces in Mississippi
- Enhanced client satisfaction by designing customized organizing systems tailored to their specific needs
- Managed clients' invoices, bills, taxes, and financial reports using QuickBooks
- Streamlined office spaces for increased productivity and efficiency through decluttering and organization
Education
Bachelor of Science - Integrated Marketing Communications
University of Mississippi
Oxford, MS05.2024
Skills
- Advanced Writing Proficiency
- Organizational Skills and Detail-orientation
- Teamwork and Collaboration
- Social Media Marketing: Instagram, Facebook, Meta Business Suite, Snapchat, TikTok, X, Pinterest, YouTube (Expertise)
- Adobe InDesign, Photoshop, Illustrator, Lightroom, Audition, Canva (Proficient)
- Email Marketing Tools: Mailchimp and Constant Contact (Proficient)
- Microsoft Word, PowerPoint, SharePoint, Excel, Outlook (Proficient)
- Google Docs, Sheets, Slides and Gmail (Proficient)
- Moodle LMS, EPIC Administration System, Articulate 360, WordPress (Beginner)
Timeline
Social Media Manager
Mansell Media
07.2024 - Current
Digital Media Strategist
Changing History Promotions
06.2024 - Current
Media Design Internship With Farm Bureau Tech
Southern Farm Bureau Casualty Insurance
05.2023 - 07.2023
Organizer
Let's Get Organized
12.2018 - 05.2023
Bachelor of Science - Integrated Marketing Communications
University of Mississippi
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