Julie Bath
Sandusky,OH
Summary
Over 25 years experience including Sales, Marketing, Administrative, Office Management, Resort/Guest Services Management, and Insurance/Benefits Consulting. Proven track record of excelling in customer relationship management and effective sales/marketing strategies. Achieved significant revenue growth by developing tailored solutions and enhancing client satisfaction. Strong negotiation skills complemented by a commitment to building lasting relationships and delivering exceptional service.
Overview
15
15
years of professional experience
Work History
Sales Manager
Gannett Publishing Services/News Herald
04.2015 - 11.2017
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
Catering Sales Manager
Sawmill Creek Resort
02.2014 - 04.2015
- Increased event bookings by developing and implementing effective catering sales strategies.
- Organized corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
- Performed service and menu upgrades and upselling activities to meet predetermined revenue objectives.
- Enhanced client satisfaction by addressing and resolving concerns in a timely manner.
- Participated in planning meetings, site visits and vendor evaluations to enhance quality of client services.
- Collaborated with clients to confirm event details such as setup logistics, decorations and food and beverage selections to fulfill client requests.
Marketing/Membership Team Lead
Sam's Club
11.2012 - 02.2014
- Trained new team members by relaying information on company procedures and membership requirements.
- Promoted a positive work environment by fostering teamwork and open communication.
- Served as a role model for the team by demonstrating commitment to excellence, professionalism, and adherence to company values at all times.
- Coached team members in techniques necessary to complete job tasks.
- Worked with different departments to provide optimal customer service and meet membership goals.
- Evaluated employee skills and knowledge regularly, training, and mentoring individuals with lagging skills.
- Established clear performance metrics for the team which helped in tracking progress towards set targets effectively.
- Led cross-functional teams for successful project execution while maintaining strong collaboration among team members.
Independent Insurance Agent
Aflac
03.2011 - 11.2013
- Enhanced client satisfaction by providing personalized insurance solutions and excellent customer service.
- Developed and maintained professional relationships with other industry professionals, such as financial advisors, to provide a well-rounded approach to client service.
- Organized regular client outreach initiatives such as seminars and workshops to educate potential customers on insurance products and services offered.
- Monitored policy renewals closely to ensure the ongoing protection of clients'' assets and prompt communication regarding any changes or updates required.
- Managed a diverse portfolio of accounts, consistently meeting or exceeding sales targets while maintaining high levels of customer satisfaction.
- Provided ongoing support to existing clients, addressing their concerns and resolving any issues promptly and professionally.
Inside Sales Representative
K&K Interiors
11.2011 - 11.2012
- Answered customers' questions regarding products, prices, and availability.
- Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
- Enhanced customer satisfaction through attentive service, addressing concerns promptly, and offering tailored solutions.
- Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential.
- Traveled to Atlanta, Dallas & Las Vegas throughout the year to various Trade Shows on behalf of the company.
- Met and/or exceeded monthly sales goals set for my territory.
Collections Agent
State Collection & Recovery Services
03.2010 - 11.2011
- Built rapport with customers by demonstrating understanding of their situation while seeking fair resolutions.
- Processed payments and applied to customer balances.
- Maintained high volume of calls and met demands of busy and productive group.
- Negotiated to collect balance in full.
- Provided exceptional customer service by empathizing with clients'' financial situations while working towards mutually beneficial solutions.
- Exceeded monthly targets consistently as a result of strong negotiation skills combined with effective account management strategies.
Guest Services Manager
Kalahari Resort & Convention Center
02.2005 - 03.2010
- Responsible for hiring and overseeing day-to-day operations of Concierge, Activities, Bellman, Doormen, Valet, Security, Public Areas, as well as Housekeeping (during a time period when they did not have a director).
- Enhanced internal communication by developing clear guidelines for interdepartmental collaboration related to guest requests or concerns.
- Supervised team of front desk agents, ensuring adherence to policies, procedures, and top-notch customer service standards.
- Optimized scheduling practices to ensure adequate coverage during peak times while controlling labor costs effectively.
- Assisted with check-ins and check-outs during high traffic seasons to deliver excellent customer service.
- Led weekly team meetings to communicate upcoming promotions and current metrics.
- Leveraged guest feedback to identify areas for improvement and implement necessary changes in procedures or offerings.
- Set and managed policies for concierge services and guest relations.
- Filled in as General Manager when actual GM was away.
Marketing Representative
RestorePro, Inc.
02.2003 - 02.2004
- Created reports to track performance of marketing campaigns and suggest improvements.
- Collaborated with cross-functional teams to create cohesive marketing strategies that aligned with company goals and objectives.
- Responded to customer inquiries promptly and professionally to increase customer satisfaction.
- Provided exceptional customer service at promotional events, fostering positive relationships with potential clients and partners.
- Conducted regular SIT meetings with clients to stay up-to-date on specific insurance requirements, client needs, etc.
- Held continuing education classes for insurance agents throughout my territory.
- Acted as project manager when on call.
Education
High School Diploma -
Perkins High School
Sandusky, OH05-1988
Skills
- Excellent Sales & Marketing strategies
- Strong customer relationship management
- Event planning experience
- Account management skills
- Enhanced negotiation techniques
- Experienced in executing successful fundraising events
- Effective problem resolution
- Prioritize relationship building
Timeline
Sales Manager
Gannett Publishing Services/News Herald
04.2015 - 11.2017
Catering Sales Manager
Sawmill Creek Resort
02.2014 - 04.2015
Marketing/Membership Team Lead
Sam's Club
11.2012 - 02.2014
Inside Sales Representative
K&K Interiors
11.2011 - 11.2012
Independent Insurance Agent
Aflac
03.2011 - 11.2013
Collections Agent
State Collection & Recovery Services
03.2010 - 11.2011
Guest Services Manager
Kalahari Resort & Convention Center
02.2005 - 03.2010
Marketing Representative
RestorePro, Inc.
02.2003 - 02.2004
High School Diploma -
Perkins High School
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