Jim Barrett
San Antonio,TX
Summary
Regional Sales Director with proven track record in driving sales growth. Successfully managed cross-functional teams to enhance market penetration and revenue streams. Demonstrated strategic planning and negotiation skills to secure high-value contracts and partnerships.
Overview
22
22
years of professional experience
Work History
Regional Sales Director
Yankee Candle
07.2020 - Current
- Led a high-performing sales team, providing coaching and mentoring to achieve ambitious targets.
- Lead 6 DSM's and 110 stores. 1200+ employees year-round.
- Develop and executed sales plans for consistent growth in revenue and profitability.
- Provided accurate forecasts based on comprehensive data analysis which informed decision-making across various departments within the company.
- Brought in $70M in regional revenue in 2023/2024.
- Exceeded quarterly and annual sales goals consistently by closely monitoring team performance and adjusting strategies accordingly.
- Built and managed sales funnel using metrics to forecast achievements and measure goals.
- Guided and promoted Senior Store Manager to District Sales Manager in 2022.
- Collaborate with upper management to implement continuous improvements and exceed team goals.
National Sales Manager
Yankee Candle Company
09.2019 - 07.2020
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Attended events, training seminars, and manufacturer product showcases.
- Achieved consistent year-over-year growth in both revenue generation and territory expansion through strategic planning and execution.
- Met with customers to give sales presentations, negotiate contracts and promote services.
- Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
- Delivered comprehensive sales presentations, showcasing the company''s products and services to secure new business contracts.
District Sales Manager
Yankee Candle Company
04.2012 - 09.2019
- Collaborated closely with other district managers to share best practices, learnings, and drive overall success of the organization.
- Increased sales revenue by developing and implementing effective sales strategies for the district.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
- Recognized potential talent within the team members early on; mentored them into higher positions in the organization over time.
- Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Visual Training Manager
Yankee Candle Company
05.2008 - 04.2012
- Developed and implemented comprehensive training program to increase employee productivity and morale.
- Monitored and evaluated training performance to determine quality and cohesiveness.
- Trained new hires to perform cross-training exercises with experienced workers.
- Collaborated with other departments to align training programs with organizational goals and objectives.
- Established a culture of continuous learning, promoting professional development opportunities for all employees across the organization.
- Organized and edited training manuals, multimedia visual aids, and other educational materials.
- Communicated all learning and performance objectives, schedules, and training assessments to upper management.
- Managed new employee orientation training process for more than 50+ employees each year.
Store Manager
Yankee Candle Company
05.2006 - 05.2008
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Assisted with hiring, training and mentoring new staff members.
- Improved customer satisfaction through staff training in customer service and product knowledge.
- Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
Store Manager
American Greetings
05.2003 - 05.2006
- Managed 13th highest volume store in North America.
- Monitored and ensured the selling culture generated sales through excellent customer service.
- Interviewed, hired, and trained new associates and management members.
- Maintained high visual standards through executing floor sets.
- Motivated and engaged associates through recognition programs.
- Selected to attend the “North American Sales Conference” at American Greetings Headquarters in Cleveland, Ohio.
Education
Millersville University
Millersville, PennsylvaniaSkills
- Sales presentations
- Key account management
- Managing quotas
- Customer relationship management
- Strategic planning
- Staff training
- Sales training
- Staff development
- Revenue growth
- Territory management
Timeline
Regional Sales Director
Yankee Candle
07.2020 - Current
National Sales Manager
Yankee Candle Company
09.2019 - 07.2020
District Sales Manager
Yankee Candle Company
04.2012 - 09.2019
Visual Training Manager
Yankee Candle Company
05.2008 - 04.2012
Store Manager
Yankee Candle Company
05.2006 - 05.2008
Store Manager
American Greetings
05.2003 - 05.2006
Millersville University
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