Julie Taylor
Provo,Utah
Summary
Background in writing, content strategy/development, and product creation. Experienced in brand development, strategic messaging, and multimedia production.
Overview
9
9
years of professional experience
Work History
Deseret Book Company
Brand Manager/Editorial Messaging Manager
07.2022 - Current
- Researched market trends to identify customer needs and preferences for strategic planning. Developed digital content and physical product accordingly.
- Streamlined brand messaging by creating and maintaining a consistent voice and visual identity across all platforms.
- Optimized social media presence to engage customers, resulting in higher online visibility and interaction rates.
- Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
- Managed production of podcasts, video series, social content, physical products, and events.
Julie Taylor LLC
Independent Contrator
07.2021 - 11.2023
- Consulted with clients to assess needs and propose optimal solutions using social media strategy, messaging, and product development.
- Wrote copy for online content, adhering to clients' overarching brand identity and personality.
- Rewrote and reorganized site content to better position products and services.
- Collaborated with clients in developing marketing strategies that effectively communicated their unique value propositions to target audiences.
Personal Development Influencer/Platform
Senior Content Manager
02.2019 - 06.2021
- Managed production of top podcasts, mental health curriculum, and various books, courses, and campaigns.
- Collaborated with marketing and design teams to develop and plan site content, layout and style.
- Built relationships with other brand ambassadors and influencers to assist in social media strategy.
Disney
Contributing Writer
01.2016 - 12.2017
- Composed articles using appropriate voice tones and word choice.
- Wrote highly-trafficked features on subjects such as mental health, parenting, and children's advocacy.
- Attended the White House as a correspondent for an event with Michelle Obama to amplify the conversation about children's nutrition.
Education
Bachelor of Science - Exercise And Wellness
Brigham Young University
Provo, UT08.2014
Skills
- Digital Media Strategy
- Content Development
- Messaging Strategy
- Podcast writing and production
- Product ideation and production
- Copywriting
Timeline
Deseret Book Company
Brand Manager/Editorial Messaging Manager
07.2022 - Current
Julie Taylor LLC
Independent Contrator
07.2021 - 11.2023
Personal Development Influencer/Platform
Senior Content Manager
02.2019 - 06.2021
Disney
Contributing Writer
01.2016 - 12.2017
Bachelor of Science - Exercise And Wellness
Brigham Young University
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