JULIE ACOSTA

• Developing social media campaigns around trending true crime cases, including creating Reels and mini-documentary style videos that increase engagement and direct audiences to the podcast and website.

• Designing Canva templates and layouts tailored for Facebook, LinkedIn, SubStack, Instagram, and TikTok to ensure a cohesive and marketable brand presence.

• Writing voiceover scripts, captions, and hashtag bundles to maximize reach and visibility.

• Experimenting with audio and visual elements (such as royalty-free music, suspenseful sound cues, and animations) to create a distinctive storytelling style.

• Researching and presenting case-based content (like the Disappearance of Daniel Robinson) in a way that balances accuracy, sensitivity, and audience engagement.

• Designed and managed branding materials, social media content, and promotional campaigns that grew client base by X%.
• Oversaw digital marketing strategy across platforms (Instagram, Facebook), increasing follower engagement and appointment bookings.
• Maintained visual consistency across print and digital marketing, from business cards to web design.

• Assisted in preparing materials and supporting children during art classes.
• Supervised students to ensure safety and promote a positive learning environment.
• Organized and maintained the studio, including cleaning tools and restocking supplies.
• Aided in planning and setting up creative projects and studio events.
• Fostered creativity by encouraging self-expression and celebrating students' achievements.