Summary
Overview
Work History
Education
Skills
Websites
Certification
Accomplishments
Timeline
Generic
Justice Martin

Justice Martin

Summary

Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Director of Marketing and Operations

Sylvan Learning Of Rock Hill & Lake Wylie
05.2023 - Current
  • Developed strategic partnerships with key industry influencers to expand brand reach and generate new business opportunities.
  • Conducted regular market research to stay current on industry trends, ensuring continued relevance of marketing efforts.
  • Increased brand awareness by developing and implementing targeted marketing campaigns for product launches and promotions.
  • Implemented data-driven strategies to optimize digital marketing channels, improving overall performance and conversion rates.
  • Negotiated advantageous contract terms with external vendors for creative services, event management, or other related tasks as needed for projects'' success.
  • Coordinated public relations efforts, securing positive coverage in key media outlets to elevate brand reputation.
  • Designed and executed successful trade show events, showcasing company offerings and generating valuable leads.

Closing Store Manager

Tipsy Taco
02.2022 - Current
  • Utilized checklists to stay organized and ready when guests arrived.
  • Served as first contact in escalation path to resolve questions between team members, customers and third-party vendors.
  • Trained new employees on proper protocols and customer service standards while providing encouraging and consistent atmosphere.

Secondary English & Journalism Teacher

South Pointe High School
09.2019 - Current
  • Prepared comprehensive English and Journalism curriculum covering required course topics and state standards for multiple classes and different learning styles.
  • Consulted with teachers in other subject areas to identify and adopt successful instructional strategies.
  • Encouraged creative thinking and motivated students by identifying and addressing individual strengths and weaknesses.
  • Piloted and led interesting and diverse team collaboration and programs within school and virtual settings.

Student Council Advisor & Assistant Varsity Volleyball Coach

  • Encouraged individuals to help understand and overcome personal, social or behavioral problems affecting educational or vocational situations.
  • Cultivated community and media relations through social media and other communication channels to support programs.

Freelance Copywriter

Emphatic
10.2021 - 02.2022
  • Produced original, creative content for promotional advertisements and marketing materials to reach and engage target audience.
  • Managed competing deadlines with efficiency and accurate formatting in line with publishing standards.
  • Chose cover photography or artwork, selected fonts and arranged designs to attract target readership.

Independent Filmmaker

Poetic Justice Productions
05.2021 - 08.2021
  • Completed pre and post production planning such as setting budgets, hiring crew and cast members, obtaining permits, scheduling, marketing.
  • Wrote, directed, shot and edited short film project with $3,000 budget.
  • Determined creative scenarios for production and delivery and observed strict budgetary control.
  • Remained highly composed and calm in very fast-paced, stressful and constantly changing environments to provide optimal leadership and achieve desired results.
  • Reviewed scripts and made changes to improve wording, flow or interest levels.

Social Media Marketing Specialist

Sangrock Black Belt World
02.2019 - 08.2019
  • Boosted reach by creating digital content, managing scheduling, maintaining social media accounts and identifying effective promotional methods through market research.

Senior Sales Agent

Red Ventures
05.2017 - 03.2018
  • Worked independently with minimal supervision in fast-paced environment.

Education

Master of Arts - Motion Pictures And Television

Academy of Art University
San Francisco, CA
05.2026

Bachelor of Arts - English Literature And Language

Winthrop University
Rock Hill, SC
05.2017

High School Diploma -

Westside High School
Anderson, SC
05.2012

Skills

  • Strong Leader & Collaborator
  • Marketing Analytics
  • Time Management
  • Organizational Planning
  • Creative Direction
  • Internal Communications
  • Staff Management
  • Marketing campaign development
  • Creative Writing
  • Visual storytelling
  • Cinematography

Certification

  • Foundations of Project Management
  • Certified Secondary English Teacher
  • Certification of Bartending (North Carolina)

Accomplishments

  • Wrote, directed, and coordinated pre/post production of short film titled, Phoenix.
  • Designed, developed, and implemented curriculum units tailored to student interest such as This Is America by Childish Gambino music video analysis and breaking down the American Dream by studying the history of home ownership.
  • Designed and conducted a well-received project based learning workshop for South Pointe High School staff and administration in April, 2021.

Timeline

Director of Marketing and Operations

Sylvan Learning Of Rock Hill & Lake Wylie
05.2023 - Current

Closing Store Manager

Tipsy Taco
02.2022 - Current

Freelance Copywriter

Emphatic
10.2021 - 02.2022

Independent Filmmaker

Poetic Justice Productions
05.2021 - 08.2021

Secondary English & Journalism Teacher

South Pointe High School
09.2019 - Current

Social Media Marketing Specialist

Sangrock Black Belt World
02.2019 - 08.2019

Senior Sales Agent

Red Ventures
05.2017 - 03.2018

Master of Arts - Motion Pictures And Television

Academy of Art University

Bachelor of Arts - English Literature And Language

Winthrop University

High School Diploma -

Westside High School
  • Foundations of Project Management
  • Certified Secondary English Teacher
  • Certification of Bartending (North Carolina)
Justice Martin