Justin Boston
Lomita,CA
Summary
Flexible copywriter ready to take on varied and diverse writing projects. Equally skilled at delivering compelling and promotional ad copy. Keen to take ownership of brand identity initiatives and customer outreach efforts.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Freelance Copywriter
Just Breathe Copy
08.2022 - Current
- Created subject lines, snippets, and headlines to generate new leads through ads and email marketing for a client representing paid survey websites/brands
- Created content for websites and online publications.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Edited and proofread drafts of articles and other documents.
- Reviewed and edited final copy for accuracy and to correct grammar errors.
- Formatted copy to align with project-specific guidelines.
- Researched industry trends and customer preferences to inform copywriting efforts.
- Supported client projects from planning to on-time completion of quality deliverables.
Auditor/Trainer
Herbalife Nutrition
06.2018 - 08.2022
- Conducted two FTC order audits to ensure compliance with regulatory requirements identified and remediated 20+ gaps and streamlined audit process, saving 10+ hours per audit.
- Trained over 20+ staff and was one of two trainers to lead the transition of US-based functions to a team based in Mexico.
- Guided other departments in the process for international high-earning distributors moving into the US.
- Performed observations and evaluated supporting documents to supplement audit findings.
- Followed established auditing processes to meet internal and regulatory requirements.
- Communicated with auditee staff to obtain necessary information for audits.
- Planned audits and audit activities to allocate necessary resources and determine consistency of plans with audit objectives.
- Identified control gaps in processes, procedures and systems through in-depth research and assessment and suggested methods for improvement.
- Adapted plans and schedules to meet changing priorities of work objectives, resources, and workload demands.
Administrative Assistant/Coordinator
Herbalife Nutrition
02.2014 - 06.2018
- Developed a strategy for a Great Place to Work campaign that involved conducting employee surveys and focus groups to identify key areas of improvement, then implementing benefits and programs that increased employee satisfaction scores by 30%.
- Coordinated organizational award banquets and team builder events, leading to an increase in employee morale.
- Transitioned to an auditor to complete audit engagements for 20+ staff members; achieved an on-time completion rate of 98% and received excellent feedback from Sr. Management.
- Performed accounting activities by preparing expense reports, purchase orders and invoices.
- Managed executive calendars to strategically coordinate meetings and appointments.
- Monitored office supplies to order and replenish stock when necessary.
- Used Microsoft Visio and Excel to create presentations, reports, and spreadsheets.
- Used Oracle to track expense claims and prepare expense reports for management.
Senior Records Representative
Herbalife Nutrition
09.2010 - 02.2014
- Counseled US Records Representatives with escalated profile changes such as International Change of Address and Authorization of Minor requests
- Delegated incoming department workload to a team of eight staff members to meet department SLA quotas
- Elevated to organizational coordinator and assistant after successful recruitment by Sr Director
- Oversaw 10+ cross-functional projects, resulting in 25% increase in organization-wide events.
Shift Supervisor
STARBUCKS COFFEE COMPANY
01.2008 - 06.2008
- Trained new employees and delegated daily tasks and responsibilities.
- Completed store opening and closing procedures and balanced tills.
- Resolved customer complaints and issues and offered thoughtful solutions to maintain customer satisfaction.
- Responded to and resolved customer questions and concerns.
Education
No Degree - Advertising
The Book Shop School of Ads
Los Angeles, CA09.2024
No Degree - Copywriting
Comprehensive Copywriting Academy
12.2022
Certificate of Completion, Digital Marketing, and Communications - Digital Marketing And Communications
UC Irvine
Irvine, CA02.2022
Skills
- Creative writing
- Website copy
- Print advertising
- Storytelling
- Content Strategy
- Social Media Content
- Consistent Brand Messaging
- Digital Marketing
Websites
Certification
- Certified Case study writer, Proof Sells - 2022-
Timeline
Freelance Copywriter
Just Breathe Copy
08.2022 - Current
Auditor/Trainer
Herbalife Nutrition
06.2018 - 08.2022
Administrative Assistant/Coordinator
Herbalife Nutrition
02.2014 - 06.2018
Senior Records Representative
Herbalife Nutrition
09.2010 - 02.2014
Shift Supervisor
STARBUCKS COFFEE COMPANY
01.2008 - 06.2008
No Degree - Advertising
The Book Shop School of Ads
No Degree - Copywriting
Comprehensive Copywriting Academy
Certificate of Completion, Digital Marketing, and Communications - Digital Marketing And Communications
UC Irvine
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