JUSTIN JAMES LOPEZ
Seattle,Wa
Summary
My life and career has taught me that there is no one way to do anything. If you focus you can find a creative way to accomplish any goal. My philosophy is: If it isn't broken, then break it, and find a better way to build it
Overview
12
12
years of professional experience
Work History
Global Social Strategy Lead
Amazon - Project Kuiper
05.2024 - Current
- Managed multiple social media accounts, ensuring consistent messaging and branding across channels.
- Monitored industry trends to identify opportunities for innovative content creation and strategy development.
- Utilized analytics tools to track campaign success, adjusting tactics as needed based on performance insights.
- Grew follower base through strategic use of hashtags, geotags, mentions, and shareable content.
- Curated user-generated content, showcasing authentic brand experiences and fostering community engagement.
- Designed visually compelling graphics to enhance written content, capturing audience attention and driving engagement rates higher.
- Prepared RFP and RFQ responses for new business pitches and presentations.
Sr. Content Lead & Strategist
Amazon Design
08.2020 - Current
- Content strategy, creation, and curation for the Amazon.Design website
- Driving content that seeks to amplify the voices of design and creatives across the entire Amazon ecosystem
- Tracking engagement dashboards and org health surveys for custom content development backed by data
- Utilizing AI technology to enable and amplify creative concepting
- Using written, audio, and visual mediums to produce compelling stories
- Run content audits to ensure content relevance and manage content lifecycle
- Establish style guide for voice and tone
- Manage and oversee the review process from content brief through final publishing deliverables
- Facilitate content ideation and pitch process
- Source, vet, and hire production crews
- Collaborate with project stakeholders, balancing the needs of internal and external target audience
- Work closely with the legal, PR, and marketing to align content with the Amazon branding and take content through appropriate approvals
Sr. Market Intelligence Partner
Amazon Design
08.2019 - 08.2020
- Gathering competitive intelligence utilizing a variety of tools and resources to help provide high-level insights about market trends and talent
- Partnering with creative for design content creation
- Partnering with analytics teams to develop dashboards for data visualization
- Owning external communication strategy
- Developing go-to-market strategy documents to assist business partners in organizational design decisions
- Developing and driving diversity and inclusion goals for the greater market intelligence team
Renaissance Person
Cruise Automation
09.2018 - 08.2019
- Cross collaborated with Legal, PR, and Marketing to restructure external partnerships
- Aligned closely with hiring managers to identify topic talent across the technology industry and academic community
- Directly supervised 3 junior employees to help them develop and hone their skills
Sr. Technical Sourcing Strategist
Facebook Reality Labs
11.2016 - 09.2018
- Responsible for building/executing strategies for candidate identification, engagement, and management for the Research Sciences and Software Engineering teams
- This extends to Graphics, Computer vision, Machine learning, Haptics, and Audio/Acoustics
- Working closely with business units as a recruiting point of contact to identify top talent and priority lists for hiring road maps
- Aiding in the development of job descriptions, titling, and leveling
- Mentor and team trainer responsible for onboarding new members through hands on shadowing and 1 on 1 meetings
Sourcing Strategist
Amazon
12.2014 - 11.2016
- Technical Video games Sourcer (Game Studios Lumberyard)
- Holding weekly stand up meetings with business teams I support providing pipeline updates and recruiting initiatives and roadmap planning
- Head down sourcing/research on possible net new candidates all while managing administrative duties (i.e
- Making sure SLAs are met and are properly followed up on)
- Beta testing new releases
- Responsible for building and maintaining a pipeline to support 2 unannounced projects
Channel Specialist - Design & UX
Google
10.2013 - 11.2014
- Sourcing elite candidates working in User experience, User Interface, and Site Reliability Engineering
- Finding top talent by utilizing Boolean search tactics, and leveraging online databases such as LinkedIn, Dribbble, behance, github, and other online portfolio hosting sites
- Guiding Candidate development and aiding the successful navigation through the interview process
- Working with them and providing aimed recommendations for candidates to have the best position to move through the stages of the interview process
Business Development Consultant
Oracle Corporation
02.2013 - 10.2013
- Calling on Key contacts within a specified geographic region to build relationships and negotiate business terms and contract details on Oracle products and services
- Managing and qualifying client relationships and needs
- Manage client relationships by building initial rapport and learning about client needs while maintaining contact to ensure that needs are being met and changes in needs are adapted to on both sides of the client relationship
- As a Business Development Consultant, client onsite visits are very rare
Education
Content Strategy & Storytelling -
University of Washington
01.2022
M.S - Human and Organization Development
Villanova University
01.2021
B.A. - Rhetorical Studies and Persuasive Communication
Villanova University
01.2012
B.A. - Criminal Psychopathology
Villanova University
01.2012
Skills
- Adobe Creative Suite
- Content Strategy
- Vendor Management
- Storytelling
- Audio Editing
- Social Media Strategy
- Influencer partnerships
- Photo and Video Editing
- Critical Thinking
- Social Media Copywriting
Websites
Onlineprofiles
Justin James Lopez, https://www.concrete.photos/
Timeline
Global Social Strategy Lead
Amazon - Project Kuiper
05.2024 - Current
Sr. Content Lead & Strategist
Amazon Design
08.2020 - Current
Sr. Market Intelligence Partner
Amazon Design
08.2019 - 08.2020
Renaissance Person
Cruise Automation
09.2018 - 08.2019
Sr. Technical Sourcing Strategist
Facebook Reality Labs
11.2016 - 09.2018
Sourcing Strategist
Amazon
12.2014 - 11.2016
Channel Specialist - Design & UX
Google
10.2013 - 11.2014
Business Development Consultant
Oracle Corporation
02.2013 - 10.2013
M.S - Human and Organization Development
Villanova University
B.A. - Rhetorical Studies and Persuasive Communication
Villanova University
B.A. - Criminal Psychopathology
Villanova University
Content Strategy & Storytelling -
University of Washington
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