Summary
Overview
Work History
Education
Skills
Timeline
BusinessAnalyst
Justin Lawrence

Justin Lawrence

Berlin,Vermont

Summary

Accomplished Sales Manager offering 20 years of experience developing and maximizing b2c sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.

Overview

26
26
years of professional experience

Work History

Owner/President, Board of Directors

Essential Retirement Services Inc.
Barre, VT
08.2015 - Current
  • Designed presentations and marketing materials to promote insurance products.
  • Generated leads through cold-calling, networking and other outreach methods.
  • Calculated premiums and established payment methods for sales.
  • Monitored changes in insurance industry to stay compliant with relevant laws and regulations.
  • Determined financial needs by assessing existing coverage and aligning new products and services with long-term goals.
  • Determined client needs and financial situations by listening and scheduling fact-finding appointments.
  • Cross-sold insurance products to existing clients to reach sales targets.
  • Responded to customer calls swiftly to resolve issues and answer questions.
  • Met with customers to provide information about available products and policies.
  • Built relationships with clients using active listening and issue resolution to provide excellent service.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
  • Researched and identified potential new markets.
  • Identified and solicited sales prospects in agency databases.
  • Educated clients on insurance policies and procedures.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Executed successful promotional events and trade shows.
  • Directed sales support staff in administrative tasks to help sales reps close deals.
  • Evaluated performance against goals and implemented appropriate development plans.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Implemented systems and procedures to increase sales.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Aligned database systems with district goals by automating processes and eliminating preventable errors.
  • Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Devised strategies for retaining accounts, delivering polished sales presentations and promoting brands and products.
  • Established territory boundaries and distribution routes to maximize service quality.
  • Introduced cost-saving initiatives to reduce losses and increase profit margin.
  • Tracked weekly sales to develop detailed reports for senior leadership.
  • Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
  • Skilled at working independently and collaboratively in a team environment.
  • Self-motivated, with a strong sense of personal responsibility.

Unit Sales Manager

CNO Financial
01.2005 - 08.2015
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Facilitated business by implementing practical networking techniques.
  • Developed and managed a culture of accountability and consistently exceeded recruiting and sales growth expectations.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Closed lucrative sales deals using strong negotiation and persuasion skills.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
  • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
  • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
  • Resolved customer issues quickly to close deals and boost client satisfaction.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
  • Established and cultivated solid business relationships with new or existing customers.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
  • Met with clients, delivering presentations, and educating on product and service features and offerings.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.

Automotive Sales Professional

Poulin Auto Sales, Used Cars / Trucks - Barre Vt
Barre, VT
10.2001 - 12.2004
  • Stocked merchandise, clearly labeling items, and arranging according to size or color.
  • Demonstrated automobiles by explaining characteristics, capabilities, and features, taking test drives and explaining warranties and services.
  • Greeted customers on lot and in showroom to answer questions about brand and available inventory.
  • Closed sales by overcoming objections, asking for sales, negotiating price, and completing purchase contracts,
  • Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
  • Prepared purchased vehicles and completed final delivery checks.
  • Met customers on lot and in showroom to discuss available vehicles and options.
  • Answered telephone and email inquiries from potential customers.
  • Followed-up on warm Internet leads and responded to customer questions about vehicle availability, price, and options while fielding inquiries from various marketing websites.
  • Responded to customer enquiries via telephone and email.
  • Negotiated purchase prices and explained sales, warranty, and optional products.
  • Answered customer questions about products and services, helped locate merchandise, and promoted key items.
  • Completed registration paperwork and sales documentation.
  • Developed successful sales strategies to maximize customer satisfaction and profit.
  • Monitored customers for signs of security concerns and escalated issues to management.
  • Wrapped, boxed and weighed bakery department products.
  • Engaged in friendly conversation with customer to better uncover individual needs.
  • Worked to meet or exceed special targets for credit card applications, special donations and specific product promotions.
  • Used in-store system to locate inventory and place special orders for customers.
  • Located merchandise across various stores to address customer needs.
  • Prioritized helping customers over completing other routine tasks in store.
  • Developed strong rapport with customers and created positive impression of business.
  • Built customer loyalty and retention by delivering excellent shopping experiences.
  • Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
  • Provided exceptional services and pleasant shopping experiences to retail customers.
  • Listened to customer needs and desires to identify and recommend optimal products.
  • Worked with loss prevention in monitoring shopper behavior.
  • Conducted product demonstrations to highlight features and redirect objections to positive aspects.
  • Recommended complementary purchases to customers, increasing revenue.
  • Created inviting environment for customers by maintaining store organization and cleanliness.

Inside Wireman

Ibew Local 300
Burlington, VT
06.1998 - 10.2001
  • Resagged loose lines to prevent failures.
  • Performed maintenance and reconducting work in varied weather conditions.
  • Worked on both dead and energized lines.
  • Maintained solid safety record with no OSHA-recordable incidents.
  • Demonstrated creativity and resourcefulness through the development of innovative solutions.
  • Organized and detail-oriented with a strong work ethic.
  • Paid attention to detail while completing assignments.
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
  • Skilled at working independently and collaboratively in a team environment.

Education

Selling Skills And Sales Operations

Whole Brain Selling

Medicare Certification

Americas Health Insurance Plan
AHIP

Diploma -

U-32 High School
Montpelier, VT

Inside Wireman

Electrical Apprentice
South Burlington, VT

Life And Health Insurance License Prep

Self Study
12.2004

Skills

  • Regional Sales and Support
  • Territory Assignments
  • Staff Management
  • Customer Needs Assessments
  • Lead Generation
  • Local Market Conditions
  • Team Coordination
  • Providing Feedback
  • Business Development and Planning
  • Product and Service Sales
  • Sales Expertise
  • Goals and Performance
  • Revenue Growth
  • Marketing Strategies
  • Distributor Partnerships
  • Customer Service and Assistance
  • Customer Consultations
  • Sales Team Leadership
  • Client Base Retention
  • Presentation Development
  • Direct Sales
  • Database Management
  • Consultative Selling Techniques
  • Plan Sales
  • Sales Records Management
  • Team Recruiting and Onboarding
  • Closing Techniques
  • Business Objective Analysis
  • Prospecting

Timeline

Owner/President, Board of Directors

Essential Retirement Services Inc.
08.2015 - Current

Unit Sales Manager

CNO Financial
01.2005 - 08.2015

Automotive Sales Professional

Poulin Auto Sales, Used Cars / Trucks - Barre Vt
10.2001 - 12.2004

Inside Wireman

Ibew Local 300
06.1998 - 10.2001

Selling Skills And Sales Operations

Whole Brain Selling

Medicare Certification

Americas Health Insurance Plan

Diploma -

U-32 High School

Inside Wireman

Electrical Apprentice

Life And Health Insurance License Prep

Self Study

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Justin Lawrence