Summary
Overview
Work History
Education
Skills
Timeline
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Justin Martorano

Mount Kisco,NY

Summary

Detailed Senior Account Manager offering experience in delivering client-focused solutions and successfully managing multiple projects. Excellent critical thinking, problem-solving and communication skills.

Overview

15
15
years of professional experience

Work History

Senior Account Manager, Creative Services

TAG
01.2021 - Current
  • Manage the client relationship, assessing needs, making recommendations, and managing budget and timeline.
  • Implement creative solutions for complex client challenges, resulting in increased customer satisfaction ratings.
  • Mentor 4 junior account managers, fostering their professional growth and skills development within the company.
  • Build strong rapport with clients through regular check-ins, status updates, and proactive problem-solving approaches.
  • Oversee execution of paid social campaigns including Instagram, Facebook, Twitter, and Snapchat.
  • Responsible for preparation of annual budgets and forecasting, working closely with department heads to gather necessary information.
  • Analyze data on client behavior patterns to inform future account management strategies.
  • Use creativity to solve client communications challenges, resolve service delivery issues and improve productivity.
  • Advise customers as to potential benefits, features and capabilities of new or revised services and service enhancements.
  • Build relationships with end users; manage their perception and expectations
  • Prepare client budgets by reviewing client billing and managing monthly invoices.
  • Streamline account management processes, improving overall efficiency and productivity.
  • Develop and analyze the monthly performance and progress reports, including expense management and achievement of financial targets.

Account Manager, Creative Services

TAG
01.2021 - 01.2022
  • Oversaw briefs from start to completion, ensuring quality at every stage.
  • Managed the client relationship, assessing needs, making recommendations, and managing budget and timeline.
  • Streamlined internal processes for better efficiency in account management tasks.
  • Conducted regular account reviews to identify areas for improvement and ensure continued success.
  • Coordinated cross-departmental efforts to execute successful marketing campaigns for key accounts.
  • Increased client satisfaction by building strong relationships and addressing their needs promptly.
  • Established clear communication channels between clients and internal teams, ensuring seamless project execution.
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Collaborated with cross-functional teams on integrated marketing initiatives, resulting in increased online presence.
  • Assisted in the development of training materials for new hires, ensuring smooth onboarding process.
  • Worked closely with the design team to ensure designs are branded properly and meet highest quality standards.
  • Be held accountable for overall financial performance of projects against budget.


Marketing Operations Manager

World Wrestling Entertainment, WWE
01.2015 - 01.2020
  • Worked cross functionally with creative, sales, affiliate marketing, television, radio and finance departments to develop and execute campaigns from beginning to end.
  • Managed and mentored a team of 3 team members, fostering professional development and enhancing overall team performance.
  • Improved social media presence through consistent posting and audience via Facebook, Instagram and Twitter.
  • Assisted in budget prep, expenditure review, and budget administration.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Oversaw campaign reporting, optimization, and analytics and campaigns using Google Analytics to make recommendations.
  • Established effective communication among team members for enhanced collaboration and successful project completion.
  • Streamlined communication processes, leading to improved collaboration between departments.
  • Managed cross-functional teams to successfully execute marketing campaigns and promotional events.

Marketing Coordinator

World Wrestling Entertainment, WWE
01.2011 - 01.2015
  • Duties included but not limited to handling database emails, fulfilling ticket request and creative needs for the department.
  • Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
  • Managed workflow between staff, coordinating documents and creative material distribution.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.

Marketing Assistant

World Wrestling Entertainment, WWE
01.2010 - 01.2011
  • Executed the department's mailing needs, including press kits, merchandise orders, as well as reviewed and updated daily information
  • Streamlined marketing processes, optimizing efficiency through the use of project management tools and software.
  • Facilitated cross-functional collaboration between marketing teams to ensure cohesive messaging across all communication channels while meeting project deadlines effectively.
  • Boosted sales performance by assisting in the creation of persuasive marketing materials such as brochures and product sheets.

Live Events Intern

World Wrestling Entertainment, WWE
01.2009 - 01.2010
  • Enhanced intern productivity by assisting with project coordination and providing ongoing support.
  • Streamlined office processes for improved efficiency and time management through regular organization and filing.

Education

M. S. in Sports Business -

Manhattanville College
Purchase, NY
01.2008

B. A. in Sport Management & Finance -

Sacred Heart University
Fairfield, CT
01.2006

Skills

  • Strategic Planning
  • Digital Marketing
  • Cross-functional collaboration
  • Brand Management
  • Marketing Knowledge
  • Advertising Strategies

Timeline

Senior Account Manager, Creative Services

TAG
01.2021 - Current

Account Manager, Creative Services

TAG
01.2021 - 01.2022

Marketing Operations Manager

World Wrestling Entertainment, WWE
01.2015 - 01.2020

Marketing Coordinator

World Wrestling Entertainment, WWE
01.2011 - 01.2015

Marketing Assistant

World Wrestling Entertainment, WWE
01.2010 - 01.2011

Live Events Intern

World Wrestling Entertainment, WWE
01.2009 - 01.2010

M. S. in Sports Business -

Manhattanville College

B. A. in Sport Management & Finance -

Sacred Heart University
Justin Martorano