Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Justin Johnson

Salt Lake City,United States

Summary

Experienced in account, program, and partnership management with a strong track record of success in driving business growth. Utilizes a data-driven approach and focus on analytics to make informed decisions leading to positive outcomes. Extensive experience in multi-channel ecommerce, effectively navigating the ever-changing digital landscape. Emotionally intelligent and adaptable, builds strong relationships and collaborates effectively with diverse teams.

Overview

20
20
years of professional experience
2
2
Certification

Work History

Partnerships Manager

eBay
08.2024 - Current
  • Manage Partnerships: Oversee relationships with third-party sell-side partners for eBay North America as part of a global team.
  • Drive and Retain GMV: Cohort of partners originates $4B+ in annual GMV. Focus on driving incremental GMV and seller growth while retaining existing GMV through optimized integrations and strategic initiatives
  • Cross-Functional Collaboration: Work with internal teams to monitor and enhance performance of top third-party partners and deliver on company wide goals
  • Developer Loyalty Program: Co-created and manage a program recognizing top-performing third-party partners to foster long-term engagement
  • Performance Analysis: Regularly assess and read out on partner performance to internal stakeholders as well as key contacts at third-parties

North American Partnerships Lead

eBay
06.2021 - 03.2024
  • Managed Relationships: Oversaw strategic partnerships with 200+ third-parties, driving collaborative growth and delivering measurable results
  • Team Leadership: Led a team of relationship managers supporting top-tier third-parties, ensuring exceptional service and strong performance
  • Loyalty Program: Cultivated a loyalty program for managed third-parties, enhancing engagement and fostering long-term commitments
  • Data-Driven Insights: Used analytics to advise category teams on inventory optimization and assortment strategies, maximizing third-party contributions
  • Infrastructure Development: Built scalable systems to streamline onboarding and support for new third-parties, enhancing operational efficiency
  • Performance Growth: Achieved accelerated third-party GMV growth in 2023, outpacing non-third-party GMV through effective partnership strategies
  • Stakeholder Communication: Delivered impactful updates to internal teams and third-parties, ensuring alignment on KPIs and strategic goals

Global Product Marketing Manager – Seller Update Campaigns

eBay
02.2020 - 07.2021
  • Global Campaign Leadership: Directed project management for the global Seller Update/Release campaign, coordinating efforts across multiple business units to ensure cohesive execution
  • Successful Launches: Brought together regional teams to create the first Global Seller Update in 2021 and used that as a template for future updates.
  • Strategic Execution: Designed and implemented comprehensive campaign strategies, including defining workstreams, creating timelines, and optimizing processes for efficiency
  • Stakeholder Collaboration: Built and maintained strong relationships with cross-functional teams, including product, marketing, content, legal, PR, and executive leadership, to drive alignment and success
  • Process Advocacy: Increased internal awareness of the Seller Update process through targeted communications, training sessions, and role-specific education

Relationship Manager - Third Party Partners

eBay
07.2019 - 01.2020
  • Built and maintained strategic relationships with third-party providers, driving engagement and growth
  • Responsible for providers driving over $100M in annual GMV. Developed and executed partner strategies for relationship management, performance improvement, and seller acquisition
  • Led the redesign of the Third-Party Provider Seller Center, improving user experience and partner value
  • Drove international expansion for partners like Shopify and InkFrog via Wix, unlocking new markets and revenue
  • Worked with the development team to ensure smooth API updates and partner integrations
  • Used data insights to optimize partner strategies and identify growth opportunities
  • Focused on both partner success and improving seller experiences to create a strong ecosystem
  • Collaborated with internal teams to align support and ensure partner needs were met

Sr. Manager, Seller Development

eBay
08.2017 - 06.2019
  • Created an Inventory Sourcing outreach program, a strategic initiative targeting larger eBay sellers to drive incremental GMV growth
  • Developed and executed a comprehensive program strategy encompassing scalable email marketing campaigns and day-to-day operational management
  • Delivered exceptional results, generating $10M in incremental GMV in 2018 and $11M in 2019 through targeted weekly messaging campaigns
  • Optimized program reach year-over-year by prioritizing engagement, resulting in a 25% reduction in campaigns while delivering 50% more messages
  • Significantly improved email campaign performance, achieving a ~70% increase in opens and a 38% improvement in open rates
  • Assumed end-to-end program ownership, including message content creation, campaign scheduling, marketing and agency relationship management, analytics strategy development, and quarterly performance reporting

Seller Growth

eBay
02.2017 - 08.2017
  • Took over program management for outreach to new business sellers on eBay
  • Responsible for re-tooling an existing program that wasn't delivering
  • Created updated content for outreach to new business sellers, new deployment schedule and created metrics and analytics to gauge program performance
  • Set program up with eye on automating entire process
  • Handed program off in September 2017 with a baseline for future reporting and analytics

Enterprise Account Management

eBay
04.2012 - 02.2017
  • Manage various iterations of account portfolio from $80-130M annual sales ($7-10M eBay revenue)
  • Focus on strategic & enterprise level accounts
  • Supervise day to day relationship with accounts, with the goal of increasing sales & revenue
  • Responsible for progress against sales & revenue targets
  • Proactively monitor and manage accounts with sales & revenue targets at top of mind
  • Development of strategies for growth through knowledge of category and industry trends

Education

Bachelor of Science - Anthropology

University of Utah
Salt Lake City

Certificate Program - Web Design Tools

University of Utah
Salt Lake City

Certificate Program - Project Management

University of Utah
Salt Lake City

Skills

  • Strategic growth initiatives
  • Partnership development
  • SQL and Data Warehouse
  • Competitive analysis
  • Stakeholder management
  • E-commerce Optimization
  • Customer engagement
  • Excellent communication
  • Excellent Software and computer skills
  • Negotiation and conflict resolution
  • Positive attitude
  • Teamwork and collaboration

Certification

  • Web Design
  • Project Management

Timeline

Partnerships Manager

eBay
08.2024 - Current

North American Partnerships Lead

eBay
06.2021 - 03.2024

Global Product Marketing Manager – Seller Update Campaigns

eBay
02.2020 - 07.2021

Relationship Manager - Third Party Partners

eBay
07.2019 - 01.2020

Sr. Manager, Seller Development

eBay
08.2017 - 06.2019

Seller Growth

eBay
02.2017 - 08.2017

Enterprise Account Management

eBay
04.2012 - 02.2017

Bachelor of Science - Anthropology

University of Utah

Certificate Program - Web Design Tools

University of Utah

Certificate Program - Project Management

University of Utah

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Justin Johnson