Summary
Overview
Work History
Education
Skills
Experience
Personal
Timeline
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Justina Carlson

1545 Baker Avenue Wellfleet,MA

Summary

Business owner/ manager with proven track record of achieving six and seven figure sales targets. Experience selling fine art and high end design projects. Long time, year around Wellfleet resident and homeowner.

Overview

12
12
years of professional experience

Work History

Wellfleet Vintage and Gifts

Owner
Wellfleet, USA
02.2019 - 03.2022
  • An interest in sustainability and a passion for vintage and the arts drove me to create this Main Street Wellfleet shop in a historic barn.
  • Profitable in its first year, the shop sold an eclectic mix of art, furniture, vintage, and vintage-inspired items for the home.
  • Managed daily operations of business, including hiring / training salesperson.
  • Created great customer relationships with superior customer service and passion for vintage art and furniture.

Highbeach Rentals

Owner
Wellfleet, USA
01.2010 - 12.2018
  • Handled customer relationships, leases, budgets, property management, decor, photography.
  • 70-80% repeat renters, annual rent increases.
  • Created the business to be home, when my stepchildren were of school age.

Atomic Vision

Co-Founder
San Francisco, USA
  • Executed sophisticated pitches and proposals to secure large-scale design projects exceeding $1M.
  • Managed sales and operations for a multi-million dollar business.
  • Built sales and marketing strategy to reflect philosophy and passion of graphic designer and artist co-founder.
  • Consistently won awards for high profile projects for the Bill and Melinda Gates Foundation, Purple Moon, a Paul Allen founded gaming company for girls.
  • Developed strategy to successfully sell business to publicly traded firm, Red Hat Software.

Lifetime Television

Director, Advertising
New York, USA
  • Hearst/ABC/Viacom owned, top cable television network.
  • Worked with top New York advertising and graphic design agencies on print and radio campaigns.
  • Supervised multi-million dollar advertising and design budget.

Education

Bachelor of Arts, Cum Laude -

Harvard University
Cambridge, MA

Skills

  • True delight in fostering customer relationships
  • Consistently exceed sales targets and motivate others to do the same
  • Thrive on building relationships with fine artists, designers and craftspeople
  • Adept at budgets, spreadsheets, sales analytics

Experience

Additional career background with major New York advertising agencies including Foote, Cone, Belding and Saatchi and Saatchi.

Personal

Year-round Wellfleet resident. Interests include: creative writing, European travel, foraging for vintage treasure. Stepparent of two fabulous adults; long term partner to their father.

Timeline

Wellfleet Vintage and Gifts

Owner
02.2019 - 03.2022

Highbeach Rentals

Owner
01.2010 - 12.2018

Atomic Vision

Co-Founder

Lifetime Television

Director, Advertising

Bachelor of Arts, Cum Laude -

Harvard University
Justina Carlson