Kai Cowan
Atlanta,GA
Summary
Experienced Social Media Manager adept at implementing strategies across various platforms. Proven skills in time management and collaboration, adapting seamlessly to new information and branding updates to consistently surpass engagement, acquisition, and retention goals.
Overview
4
4
years of professional experience
Work History
Social Media Manager
FrontHouz
Atlanta, GA
02.2023 - 01.2024
- Increased brand awareness by developing and implementing effective social media strategies.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
Social Media Marketing Intern
Warner Media
Atlanta, GA
04.2022 - 09.2023
- Increased brand visibility by crafting and implementing creative social media campaigns.
- Enhanced audience engagement through regular posting of relevant content on multiple social media platforms.
- Boosted website traffic by creating and sharing engaging blog posts and articles related to the industry.
- Collaborated with the marketing team to develop targeted social media strategies for various demographics.
- Develop and implement social media strategies to boost awareness of products, events, or initiatives.
Digital Content Creator
Darden Restaurant Group
Chicago, IL
01.2020 - 07.2022
- Enhanced brand visibility by creating engaging digital content across various platforms.
- Increased website traffic through search engine optimization strategies and targeted keyword usage.
- Developed visually appealing graphics for social media, resulting in higher engagement rates.
- Produced high-quality video content that effectively communicated brand messaging and increased viewership.
- Proficiency in Hootsuite, for scheduling posts and maintaining consistency amongst platforms.
- Managed blog content calendar, ensuring consistent publication schedule and relevant topics.
Education
Bachelor Of Social Science - Marketing
Alabama State University
Montgomery, AL04.2022
Skills
- Analytics and Reporting
- Effective Organization
- Audience Analysis
- Market Research
- Digital Media
- SEO Optimization
- Brand Promotion
- Social Media Copywriting
Timeline
Social Media Manager
FrontHouz
02.2023 - 01.2024
Social Media Marketing Intern
Warner Media
04.2022 - 09.2023
Digital Content Creator
Darden Restaurant Group
01.2020 - 07.2022
Bachelor Of Social Science - Marketing
Alabama State University