Kali Perkins
Southside
Summary
Dynamic freelance Graphic Designer with a proven track record of overseeing projects from concept to final delivery. Expertise in crafting compelling brand messages and strategies, supported by a strong portfolio of key graphic productions. Resourceful and dedicated, demonstrating empowering leadership skills developed over 5 years of successful industry experience. Committed to delivering innovative design solutions that elevate brand identity and effectively engage target audiences.
Overview
8
8
years of professional experience
Work History
Executive Designer
Bluegill Gazette
Remote
02.2026 - Current
- Analyzed audience data to refine content strategies and improve reach across multiple platforms.
- Established partnerships with local businesses to expand community engagement initiatives and sponsorship opportunities.
- Executed comprehensive design and typesetting processes to enhance visual appeal of monthly publications.
Lead Graphic Designer
WEAC TV 24
Oxford, AL
07.2024 - 11.2024
- Developed creative design for print materials, social media post and advertisements.
- Met with customers to present mockups and collect information for adjustments.
- Created digital image files for use in digital content.
- Completed final touches for projects such as images sizes and font selection.
- Proved successful working within tight deadlines and a fast-paced environment.
- Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.
Recreation Manager
City of Gadsden Parks and Recreation
Gadsden, AL
05.2021 - 09.2022
- Organize, lead, and promote events in recreational activities such as arts, crafts, sports, games, camping, and hobbies
- Maintain payment plans for events on a professional computer softwear system
- Supervise and coordinate the work activities of personnel, such as training staff members and assigning work duties
- Manage multiple events in different facilities simultaneously
Server
Bama Bucks
Boaz, AL
02.2019 - 09.2019
- Built rapport with guest with above and beyond service
- Cleaned assigned section of Dining Room on daily basis
- Merchandised food and beverages in informative, friendly and enthusiastic manner
- Executed clear and concise verbal and written communication
- Directed and consistent communication with culinary and management team
- Served guest in responsive, caring, prompt and courteous manner
Certified Lifeguard
Walt Disney World
Orlando, FL
06.2018 - 02.2019
- Assured environmental compliance and maintained clean and safe workspace
- Followed prescribed procedures and guidelines in accomplishing tasks
- Safeguarded pool areas and enforced rules and regulations in professional manner
- Performed basic housekeeping activities such as checking restrooms, offices, porches and swimming areas
- Continued self-development, provided leadership and actively participated in performance improvement activities
- Required to handle multiple task at once while also providing the best customer service possible
Education
Bachelor of Science - Graphic Design
Jacksonville State University
Jacksonville, AL12.2025
Associate - General Studies
Gadsden State Community College
Gadsden, AL05.2021
Skills
- Digital illustration
- Client communication
- Design strategy
- Packaging design
- Image editing
- Logo design
- Adobe creative suite
- Layout design
Timeline
Executive Designer
Bluegill Gazette
02.2026 - Current
Lead Graphic Designer
WEAC TV 24
07.2024 - 11.2024
Recreation Manager
City of Gadsden Parks and Recreation
05.2021 - 09.2022
Server
Bama Bucks
02.2019 - 09.2019
Certified Lifeguard
Walt Disney World
06.2018 - 02.2019
Associate - General Studies
Gadsden State Community College
Bachelor of Science - Graphic Design
Jacksonville State University